Later

JANUARY 27, 2021

With Linkin.bio by Later , you can turn your feed into a clickable, shoppable landing page — making it easier to sell on Instagram. In this blog post, we’re sharing 6 brands with shoppable Instagram feeds and what you can learn from them: Why Your Business Needs a Shoppable Instagram Feed . The best part? 2: Well+Good.

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Feed Feedly Instagram How To 56

Buffer Social

AUGUST 30, 2023

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it? And is it worth it?

Communities 78

Communities Social Media Community building Groups 78

Webbiquity SMM

APRIL 4, 2023

A scroll through your feed will reveal examples: Learn : If you’re scrolling for how-to videos, articles about vacation destinations, or slow cooker recipes, you’re in learning mode. This is why some people find it jarring when they see personal or family-focused posts on their LinkedIn feed.

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Social Media Reddit LinkedIn Research 220

Myrland Marketing

JANUARY 12, 2018

If your Facebook News Feed has historically been dominated by updates from brands, businesses, and news media, get ready for a major shift. More on that in a moment… The Explore Feed on Facebook . Explore keeps the business content out of the personal News Feed so users can see more updates from people, not pages.

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Feed Feedly News Groups 83

Buffer Social

NOVEMBER 27, 2018

The News Feed is one of Facebook’s marque innovations. For nearly a decade, the News Feed was the jewel in Facebook’s crown. It even admitted the News Feed can have a negative impact on mental health. While the News Feed has been experiencing growing pains, a new format has arisen: Stories. ” The rise of Stories.

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Feed Feedly News Facebook 111

The Realtime Report

DECEMBER 2, 2022

Playsee Boards is a neighborhood-centric feed that allows users to explore and start new conversations in the community, discover first-hand information about places and learn about local happenings. The new experience links people to people, people to small businesses and ultimately strengthens the community.”.

Social Media 91

Social Media Apple Survey Feed 91

SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community Means Collaborating with a Purpose.

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Communities Collaboration Statistics Lurker 221

Convince & Convert

DECEMBER 15, 2023

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. It’ll help you create a loyal community of followers and promote your page and business. They’ll get your posts deleted or simply won’t appear in people’s feeds. What is social media SEO?

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SEO Social Media Strategy Hashtag 154

Ignite Social Media

MAY 25, 2021

Studies have shown Reels can serve as a valuable tool for your brand whether they are used as a testing space for TikTok or to add a little spice into your brand’s newsfeed. Another obvious but worth the mention callout is to follow Instagram’s Community Guidelines. Let’s talk Reels! Increasing Discoverability of Reels Content.

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Instagram Engagement Content Tips 172

Mindjumpers

NOVEMBER 17, 2014

Last week Facebook stated that they once again intend to reduce organic reach by making changes to the news feed algorithm. Earlier this year a study revealed that the organic reach for brands declined to 2-6%. Instead focusing on creating an ongoing dialogue with the community has repeatedly proven more profitable. ?.

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Advertising Facebook How To Guidelines 230

Twenty4 Social

JANUARY 25, 2018

Adam Mosseri, Facebook’s head of the News Feed has said, “There will be less video” and “there will be less content directly from pages.” Adam Mosseri , Head of News Feed said. One of the ways we do this is by connecting people to meaningful posts from their friends and family in News Feed.

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Feed Feedly News Facebook 40

Buffer Social

JUNE 18, 2018

. “We love coffee, but we love community and people more.” We spoke to co-founder Nicholas Pidek and marketing associate, Justin Ozanich, about how social media has helped them grow their community and business. People drive our community, not products. ” – Nicholas. We hope you found this case study useful!

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Communities Company Social Media Case Study 95

Keyhole.co

JANUARY 20, 2024

Create a separate Facebook group and community page Your first task is to set up your Facebook business page. One Facebook marketing strategy is to create a group for your business, where fans, customers, and anyone with an interest in your brand can come together and form a community. But the business page isn’t the end of it.

Small Business 100

Small Business Engagement Strategy Facebook 100

Sprout Social

DECEMBER 5, 2023

Meet our experts Kikora Mason Laurise McMillian Greg Rokisky Cassandra Blackburn Algorithm Name: Kikora Mason Pronouns: She/Her Company: JPMorgan Chase Title: Vice President, Community—Chase Social Media Bio: Kikora Mason currently oversees social listening and community management strategy at JPMorgan Chase.

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Social Media Survey Education Team 123

Sprout Social

NOVEMBER 21, 2022

In this article, we’ll walk through case studies from top certified TikTok marketing agencies to show how they use TikTok to grow their clients’ brands, building a business case for more agencies to expand their services. 5 top TikTok marketing agencies (with case studies). Case study: ASO. Case study: Fantastic Furniture .

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Case Study Marketing Directory Retail 114

Sprout Social

APRIL 17, 2023

To better understand Sprout Social’s ROI, we commissioned a Total Economic Impact™ study conducted by Forrester Consulting that clearly quantifies how a composite organization comprised of our customers benefited from our platform. in savings. Customers even described Sprout as a “can’t live without” resource. estimated savings.

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ROI Social Media Management Team Study 103

Saying It Social

APRIL 11, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Social Networking For a Cause: The Power of Online Communities I’d like to use this blog post to step out of our social-networking-for-business mentality and talk a little bit about using social networking for special causes.

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Social Networking Communities scribd StumbleUpon 178

Later

AUGUST 19, 2021

To discover the answer, Later analyzed over 81 million feed posts (excluding Reels and IGTV videos). Reach rate is a valuable indicator for brand exposure, while engagement rate can indicate how well your content is resonating with your community. Plan and preview your Instagram feed in advance with Later for free!

Instagram 132

Instagram Analysis Hashtag Engagement 132

Sherrilynne Starkie

AUGUST 7, 2018

Organic engagement on Facebook pages has decreased by half over the past year, according to a study conducted by Buffer and BuzzSumo , the online content insights provider. The study looked at 43 million posts from the top 20,000 brands on Facebook to compare organic engagement levels year on year. The optimal number of post daily?

Brands 150

Brands Facebook Study Mobile 150

Buffer Social

DECEMBER 14, 2023

Much like Instagram carousels , they tend to be very appealing because they differentiate from the other types of content you might come across on your feed. It creates a sense of community and shows that the company values its employees. Deel, an international company, uses LinkedIn carousels to highlight individual employees.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Sprout Social

DECEMBER 6, 2023

Most social platforms have their own professional communities, both formal and informal. It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter). There’s even the WorkTok community on TikTok, if you want to experiment with short-form video.

B2B 119

B2B Influencer Brands Marketing 119

Pam Hughes

NOVEMBER 22, 2021

Previous studies have shown less is more. The Instagram marketing platform Later recently analyzed more than 18 million Instagram feed posts (not including videos or stories) to determine the best hashtag usage to drive engagement and reach. Read Later’s complete Instagram hashtag study here. What to do?

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Hashtag Instagram Engagement Study 85

Convince & Convert

MAY 2, 2012

Using social media as a central component to promote the program, Walmart customers were invited to visit Walmart’s Facebook Contest page to vote for one of 200 communities hardest hit by unemployment. The community that tallied the most votes was awarded $1 million to help fight hunger. Visit Feeding America for more information.

Case Study 121

Case Study Social Media Study Banking 121

Oktopost

NOVEMBER 22, 2023

Facebook: With the ability to refine your audience targeting with Facebook Ads and create Facebook groups for customer support, Facebook is another popular platform for B2B marketers to raise brand awareness and build an online community. Facebook is a solid social media platform to focus your community-building efforts.

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B2B Trends Social Media UGC 117

Sprout Social

OCTOBER 11, 2022

In the face of limited resources, changing algorithms and congested feeds, an employee advocacy program is a social team’s greatest asset. Focus on relevant topics that will help your community approach common industry challenges. Case studies. Share educational resources that will inform, engage and spark conversation.

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Strategy Content Curation Press Release 132

Pixlee

FEBRUARY 8, 2021

Plus, several studies have also found a correlation between prolonged social media use and symptoms of anxiety, depression, and stress. As someone who’s in charge of a brand or business social media account, you are responsible for making a positive change in your community. 2: Build a Strong, Inclusive Community With UGC.

Social Media 97

Social Media UGC Marketing Communities 97

Hootsuite

JULY 6, 2022

Businesses, their partners and qualified public Instagram accounts can slap them directly onto: feed posts, Instagram Stories, IGTV videos, Reels, Guides, and. But only on their feed photos, as video and Stories aren’t yet supported. Within those billions of users, Instagram fosters niche communities. Live broadcasts.

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Instagram HootSuite UGC Influencer 117

Sprout Social

SEPTEMBER 14, 2023

Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. PajamaOutfit #PajamaStyle #PajamaFashion ♬ original sound – aerie Makeup brand Glossier also turned to UGC to build their “Dew it Yourself” series based on content their community was already organically posting about.

Strategy 124

Strategy Brands Content UGC 124

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. Facebook Groups are the place to connect with other like-minded people and are becoming increasingly important for brands and businesses aiming to cultivate a community. Study Group.

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Groups Groups Communities Organization 111

Oktopost

JULY 18, 2022

According to a study by Deloitte , 77% of professionals have experienced burnout at their current job. In this episode, Olivia Messina, Social Media and Community Manager at Oktopost is opening up about her experience with social media burnout and sharing her top 6 tips to prevent it. Meet Olivia.

Social Media Management 69

Social Media Management Social Media How To B2B 69

Sprout Social

JULY 23, 2020

In the wake of one of the largest modern social movements in history, it goes without saying that a lot of brands are rethinking their place in people’s social feeds. Based on our community’s Tweets and Retweets, we knew our audience’s focus was on issues pertaining to Black Lives Matter and the protests. You have to always be “on.”

Social Media 145

Social Media Brands Sentiment How To 145

Hootsuite

NOVEMBER 28, 2022

In short, an engaged community leads to better sales outcomes. According to Nielsen’s 2021 Trust in Advertising study, a whopping 89% of respondents trust recommendations from people they know. Only four of these 12 recent posts on the Starbucks Instagram feed are brand marketing posts. Leaving positive reviews on your website.

Social Media 122

Social Media UGC How To HootSuite 122

Social Media Strategies Summit

FEBRUARY 27, 2020

2 Growth of private communities and tight-knit tribes. According to a Facebook study of 8,000 users, 69% of respondents said that directly messaging with a company helps them feel more confident about the brand. Benefit from in-person social media strategy workshops and case studies. Source: Facebook Groups. Source: Snapchat.

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Trends Social Media Instagram Platform 182

SocMed Sean

FEBRUARY 15, 2022

A study performed by money.co.uk , found the most popular small businesses on TikTok are in the beauty, fashion, and luxury goods industries. Added to this, studies have found that people feel a more positive connection to brands that they see being authentic on TikTok, and this means they are much more likely to become buyers.

Trends 147

Trends Strategy Marketing Authentication 147

Buffer Social

OCTOBER 9, 2023

Reach The Reach tab shows three metrics in a graph: Views Shown in feed Unique viewers You can also see ‘How viewers find this Short’, which shows where traffic to your content is coming from, like the Shorts feed or YouTube search results. Pay attention to the content that drives subscriptions to replicate success.

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Analytics YouTube Overview Metrics 85

Convince & Convert

FEBRUARY 21, 2024

Click To Tweet Model Best Use Cases A recent study of law students that were allowed to use ChatGPT showed they did faster work, higher quality work, and enjoyed their work more. This may include unique processes, research, or community knowledge. Do you have company guidelines for AI use?

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Training Policies Team Guidelines 152

Ignite Social Media

DECEMBER 8, 2017

According to a GlobalWebIndex study on the top motivations for using social media , the top five. Additionally, numerous studies on the psychological motivations for sharing content show that humans are more likely to do so when it evokes strong emotions. Disrupt feeds and browsing behavior in a way that captivates and inspires.

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Study Social Media Communities Feed 96