Convince & Convert

JUNE 3, 2012

Trying to convince online influencers to tweet, blog, instagram, or pin nice things about your company is the post-modern version of celebrity endorsement, but with less impact. Reasons Why Online Influencer Outreach is Overrated. First , we tend to confuse audience with influence. The Two Dimensions of Online Influence.

Influencer 157

Influencer Klout How To Blogger 157

Waxing UnLyrical

SEPTEMBER 25, 2012

Well, she did such a great job the last time (when she moderated a lively discussion about Kred and Klout), that the folks at Kred got interested in participating in the chat. A1: Recently we released @ kred story a very rich view of your influence with analytics behind every panel #measurePR. As in, being a guest. Cool, huh?!

Klout 204

Klout Overview Influencer Hosting 204

Convince & Convert

AUGUST 10, 2010

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

Social CRM 134

Social CRM Influencer Klout Social Media 134

Janet Fouts

JANUARY 27, 2011

Momentus Media Community Health Score. This is a brand new tool to see how engaged your Facebook page is with your fans. Does it give you more info than Facebook’s insights reports? My Web Career scores you based on your Facebook and/or Linkedin profiles. My WebCareer. Peer Index. or the top 10 food trucks ?

Klout 138

Klout Brands Social Media Postrank 138

Small Business Mavericks

MARCH 6, 2014

It’s not like your Klout score has to be through the roof or no one is going to believe you really know your stuff. When customers tell their Facebook friends about their experience with your company, that’s social proof. What you want to do as a company is influence every customer in a positive way.

Klout 101

Klout Reputation Influencer Review 101

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

Let’s imagine your blog, brand, or business operates a wide variety of social media from the likes of Facebook and Twitter to StumbleUpon and Instagram. A great tool to collect this kind of data is a site called Klout. Klout allows you to sign in and link up a variety of social media platforms. Oh, and it’s completely free.

Strategy 213

Strategy Klout Marketing Overview 213

Webbiquity SMM

MARCH 30, 2012

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Facebook / LinkedIn / Google Plus metrics (i.e. Identify the key influencers in your market. Find relevant groups on Facebook and LinkedIn.

Vocus 184

Vocus Alltop Message Boards Klout 184

Kikolani

MARCH 18, 2013

Use this tool to really start talking to your Twitter community vs. broadcasting at them. Connect with influencers. Increase your Klout. How to Participate in a Nestivity Community. Participation in a Nestivity community is easy. On communities by bloggers, you could post ideas about what they should write about.

Engagement 167

Engagement Twitter Klout How To 167

Small Business Mavericks

OCTOBER 15, 2013

If you’re familiar with Klout, then you know they have a score that allegedly measures your social influence. In a nutshell, social authority is your measure of influence in social media and beyond. It’s how people view you on Facebook, Twitter, and LinkedIn. This goes beyond posting.

Klout 101

Klout Social Networking Influencer Social Media 101

Akamai Marketing

APRIL 4, 2011

640 Million on Facebook. Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. What I AM suggesting is that you brands and companies give serious consideration to what they have to OFFER the community and what motivates their community to be part of social media at all.

Lurker 203

Lurker Klout Policies Consultant 203

Diva Marketing Blog

MAY 9, 2016

an extra special interview on a topic that is sizzlin' hot -- Influencer Marketing with Danica Kombol founder of Everywhere Agency. Seems you can't turn a corner in the digital world without bumping up against an influencer marketing post or campaign. Now a major focus of our agency is influencer marketing.

Influencer 40

Influencer Marketing Fashion Campaign 40

Diva Marketing Blog

MAY 9, 2016

an extra special interview on a topic that is sizzlin' hot -- Influencer Marketing with Danica Kombol founder of Everywhere Agency. Seems you can't turn a corner in the digital world without bumping up against an influencer marketing post or campaign. Now a major focus of our agency is influencer marketing.

Influencer 40

Influencer Marketing Fashion Campaign 40

Social Media Marketing

APRIL 22, 2011

When tied to other accounts such as Twitter, Facebook, Flickr, YouTube, LinkedIn and blogs, your net worth rises based on the content you either create or share. It's a chance to connect and brainstorm with others by finding affinity groups ("Communities") within Empire Avenue. How do brands get involved?

Social Media 167

Social Media Klout Flickr Radian6 167

Kikolani

MARCH 22, 2013

Klout for Business Aims to Help Brands Reach Social Influencers – At long last, Klout has rolled out its social-scoring service to businesses, allowing companies to better understand who their top influencers are online. Be sure to follow Kristi on Twitter , Facebook , and Google+. Business / Career.

Mashup 128

Mashup Resources Klout FeedBlitz 128

Waxing UnLyrical

DECEMBER 4, 2010

Second: if Keys et al wield the kind of online influence they apparently think they do, why on earth didn’t the campaign become an overnight phenomenon? Which brings me back to what this is all about, and what public relations, in its truest sense, tries to do: influence. And a lot of us are fatigued right now.

Class 233

Class Campaign Klout Influencer 233

Laurel Papworth

MAY 21, 2013

What are the secrets to mastering Twitter, increasing your reach and influence, and understanding how to have Twitter serve you better? Overview of Twitter and difference from Facebook, and other social media. Tuesday 28th May, 5pm- Intermediate: Finding and Following Key Influencers. But how do you master it? Who to follow?

Microsoft 96

Microsoft Twitter Klout Education 96

Akamai Marketing

MARCH 23, 2011

According to the authors: Wikibrand(s): noun A progressive set of organizations, products, service, ideas and causes that tap the powers of customer participation, social influence and collaboration to drive business value. Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About?

Review 142

Review Company Klout Policies 142

Convince & Convert

JANUARY 28, 2014

The bloggers offer original content for Char-Broil’s community site but also weave product mentions organically into their other content, resulting in the most sincere and positive recommendations possible on the digital web—word of mouth. They set target goals such as Klout score and traffic. Are the bloggers actively posting?

Blogger 153

Blogger Case Study Klout Influencer 153

Razor Social

NOVEMBER 29, 0002

On Facebook you can set up an ad (you don’t have to run it) targeted to your Facebook fans and then change the targeting options to work out the profile of your audience. Influencers – These are people that have access to a larger audience and have the potential of influencing this audience.

Analytics 89

Analytics Social Media How To Analysis 89

Idaconcpts

NOVEMBER 30, 2011

There are several issues with ranking user-generated content through social media because it depends who is the original author, to what communities the author belongs to, and whether the author is an authority on the subject of the content. Facebook is with Bing. Here is a discussion of how Google+ could affect SEO.

SEO 147

SEO Google Klout Fashion 147

Buzzlogix

MAY 15, 2017

Those networks and platforms include LinkedIn, Twitter, Facebook, Google+, Foursquare, and WordPress. Klout is social media monitoring software that must be mentioned. Overall, Klout is a great Twitter tool for measuring influence through engagement. Buzzlogix – Social Media Monitoring & Management. Zoho Social.

Social Media 40

Social Media Tools Klout HootSuite 40

Diva Marketing Blog

MAY 14, 2012

They have a brand community of 5.8 There are great examples of brands that put their community to work and turned their business around. By the way, this is what Harley does daily at HDTalking.com, a customer created content community of close to 400,000 members. KLOUT PERKS : With 5.8 million reps.

Social Media 81

Social Media Klout Smart Phone Training 81

Techipedia: Tamar Weinberg

AUGUST 2, 2011

If you sell something online, you can actually tie Facebook, Twitter and LinkedIn activity to revenue. It’s what I use to track my Facebook and Twitter profiles. Once connected with my Facebook fan page and Twitter account, Raven Tools starts to monitor growth of fans and followers. Pretty nifty.

Tools 277

Tools Tips Marketing Social Media 277

Firebelly

DECEMBER 4, 2011

Marketing especially word of mouth marketing has always influenced the terms people search on and will continue forever. The difference now is their network is connected through several key social sites and they can query this entire network (through Facebook, LinkedIn, Twitter, Google Plus, etc.) from their friends and acquaintances.

SEO 224

SEO Sample Samples Analytics 224

Kikolani

AUGUST 24, 2012

Social network demographics in 2012 – Do you know how old the average Twitter or Facebook user is? This article is going to answer those questions for you, showing you the age and gender distribution on 24 of today’s most popular social networks and online communities. Be sure to follow Kristi on Twitter , Facebook , and Google+.

Mashup 117

Mashup Resources How To Remix 117

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Akamai Marketing

FEBRUARY 3, 2011

Let your community see the whole Alice, even with your idiosyncrasies (how DO you keep your hair perfect on this grand adventure?). As your community learns to trust YOU, they’ll see that you’re real and no Cheshire Cat, this will make relationships easier to develop. Who can trust that crazy cat? Tell your story.

Social Media 138

Social Media Klout Policies Consultant 138

Convince & Convert

NOVEMBER 1, 2011

You have to keep up your Facebook. Jay: An interesting stat that I saw in the book was that people on Facebook, I think it was, created 90 pieces of content a month. I think we take it as gospel that people’s usage of Facebook has no cap, but I can’t imagine that that’s true. That fosters community.

Klout 122

Klout Social Capital Influencer Social Graph 122

Sprout Social

DECEMBER 27, 2016

Engage with influencers. Listen to your community. Utilize Facebook Response Assistant. The Facebook Response Assistant can be activated in your Page’s Settings. There are also many tools out there that specialize in finding influencers in your industry. Extra Points: Check in on a marketing campaign.

Social Media 78

Social Media How To Hashtag Publishing 78

ProBlogger

JANUARY 23, 2013

The social sites that have been proven to generate traffic include: Facebook, LinkedIn, Twitter, Google+ and Pinterest. One can influence and improve the other. The Bing search engine now includes social influence ranking tool Klout in their social sidebar. Announce posts to your circle of influence. I was wrong.

Strategy 45

Strategy Blogger WordPress Klout 45

ProBlogger

SEPTEMBER 26, 2011

This guest post is by Lina Nguyen of Words That Influence. The people in a profitable niche for major companies tend to be decision makers, consumers or influencers in the buying process, for either highly priced items (like cars, technology, travel or finance), or highly consumed items (like food, health products, household goods).

Company 49

Company Travel Airlines Blogger 49

Diva Marketing Blog

NOVEMBER 16, 2011

Social media opens the door to empathy and influence. How they find information, how they make decisions, and how the influence and are influenced, is not at all like the previous generations of customers businesses are used to marketing and selling to, servicing, or tracking. The book title says it all. As they say.

Klout 78

Klout Social Media Social Networking Influencer 78

Convince & Convert

FEBRUARY 10, 2010

. “Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Export your email subscriber or customer database to Flowtown, and you’ll know in minutes what percentage of your audience is on Facebook or some other social outpost. Flowtown gives you the answer in seconds.

Social Media 128

Social Media Marketing Social CRM Consultant 128

Waxing UnLyrical

APRIL 1, 2016

If you’re planning on getting started with influencer marketing this year (and not a moment too late, we’re already into Q2), you’re not alone. Some of you might remember the Sunrise Samplers at the Influence Saloon ;), where brands (even non-profits) were trying all sorts of things to get attention. GIPHY link.

Influencer 100

Influencer Marketing Klout Module 100

Sherrilynne Starkie

JUNE 9, 2013

It gives a good understanding of what people are looking for, what they value, how they want to be communicated with. It can be difficult to show that have a thousand Facebook fans for 10,000 Twitter followers delivers product sales or votes or brand loyalty. Related posts: Pinterest leads Facebook with customer acquisition.

Analytics 380

Analytics Social Capital Klout Analysis 380

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense.

Twitter 126

Twitter Metrics Social CRM Consultant 126

Convince & Convert

MAY 3, 2012

So, services like Klout and Kred that put a number to your social influence. The customer in the back of the line has a Klout score of 75, the customer in the middle of the line has a Klout score of 17. I’m not saying Klout is good, bad, or indifferent. It does not measure offline influence.

Klout 114

Klout Social Media Conference Influencer 114