Social Media Strategies Summit

JANUARY 5, 2022

However, simply having a presence on the platform isn’t enough anymore. Instagram is one of the fastest-growing social media platforms, with an estimated 1.3 Think about how a large chunk of your target audience likely hangs out on the platform every day. Here are some examples: To nurture an online community.

Small Business 202

Small Business Instagram Platform How To 202

Buffer Social

NOVEMBER 14, 2023

When I was building a social media audience for an e-commerce company I ran a few years ago, the go-to options for monetizing that audience never appealed to me.   That’s just one of the reasons I fell into the world of paid membership communities as a way to build a sustainable business around a social media audience.

Communities 97

Communities Social Media Tips Education 97

Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. The biggest benefit for B2B companies is developing genuine relationships with your customers. .

B2B 121

B2B Communities Brands Loyalty 121

Buffer Social

JUNE 18, 2018

. “We love coffee, but we love community and people more.” ” This Foster Coffee Company credo isn’t just a brand statement. We spoke to co-founder Nicholas Pidek and marketing associate, Justin Ozanich, about how social media has helped them grow their community and business. Making decisions with data.

Communities 95

Communities Company Social Media Case Study 95

Convince & Convert

NOVEMBER 4, 2021

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . Daily jobs can consist of wading through endless hateful comments , especially on platforms like Twitter which is full of a polarized political scene.

Communities 178

Communities FAQ Training HootSuite 178

Sprout Social

JUNE 10, 2020

To our Sprout community, The events of the past couple weeks have laid bare the broken aspects of our society, and the pain and suffering that too often sit in the blurry periphery of our collective vision. At Sprout Social, DEI is woven into the fabric of our company. Black lives matter. We’re in this together. We’re in this together.

Communities 122

Communities Team Education Resources 122

Oktopost

JUNE 19, 2020

The social executive community isn’t a complete wasteland; outside of the Fortune 500 bubble, 80% of CEO s around the world, are adopting a social presence. However, there’s still untapped potential for chief executives to bolster their companies’ social media marketing by getting personally involved. Humanizing the Company.

Company 124

Company B2B Loyalty Survey 124

Waxing UnLyrical

APRIL 5, 2018

These are examples of two successful cause-related marketing and social responsibility platforms which are ingrained in our minds so much, we don’t hesitate to understand their connection with each other. To encourage social responsibility, create a culture of giving back to the larger community. Create an employee advocacy cohort.

Organization 132

Organization Communities CSR Class 132

The Realtime Report

APRIL 19, 2022

Plug In South La’s 3rd Tech Accelerator Program to Empower Entrepreneurs & Create Opportunities in Black & Latinx Communities. Plug In South LA has launched its third cohort accelerator program to help fund and grow some of the most dynamic start-up and early-stage businesses and business owners in Black and Latinx communities.

Communities 91

Communities Startup Apparel Health Care 91

Likeable

AUGUST 9, 2021

As the creator economy on social media continues to grow (in both size and importance), almost every mainstream social platform has found itself competing in a monetization arms race of sorts. So, to make it easy, we figured we’d list out every way you can make money on different social media platforms—all in one blog post.

Platform 113

Platform Tumblr Badge YouTube 113

Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Additionally, knowing what types of designs are eye-catching can help you create branded images or logos that build awareness and represent your company in a memorable way. Guest post by Eva Chan.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

The Realtime Report

JULY 19, 2022

Mini-Podcasting On The Rise: Introducing Jam – New Creator Platform to Deliver “Bite-Sized Audio” via Daily Texts. Jam Heads to Comic-Con to Offer First Look at Platform and Grow Creator Community. Introducing Jam , a new creator platform to share and listen to bite-sized audio. That’s what Jam is all about.”.

Platform 91

Platform SMS Trends Curation 91

Mindjumpers

NOVEMBER 21, 2012

Mindjumpers Network is a global platform of local country Community Managers, enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. Making a match !

Communities 236

Communities Brands Activities Platform 236

Sprout Social

FEBRUARY 22, 2022

Users make purchases from social media platforms like Facebook, Instagram and Pinterest, either in the apps themselves or after clicking through to a product web page. Social platforms mimic the in-person experience of browsing in physical malls and stores with techniques like group buying, messaging and interactive content.

Platform 108

Platform Tips Buy Instagram 108

Waxing UnLyrical

FEBRUARY 5, 2013

As a result, businesses continue to desperately find new ways to reach their fans and build their online reputation on this leading social media platform. But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Image: goiabarea via Flickr, CC 2.0.

B2B 230

B2B Communities Facebook How To 230

Webbiquity SMM

OCTOBER 17, 2023

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. LinkedIn is, of course, the top social media platform for B2B marketers.

Research 257

Research Report Social Media CPM 257

Waxing UnLyrical

DECEMBER 20, 2012

One that could have a vibrant Facebook community, if they could just get to that point. With eight franchises in two states and many people working at the company, I am not sure if they asked their employees, friends and family of employees to “like” the page. Image via niallkennedy on Flickr, CC 2.0.

Communities 234

Communities Facebook How To Consultant 234

agora pulse

AUGUST 22, 2019

People are forming real relationships on this platform—but managing all those relationships within a community of peers, employees, potential job applicants, and potential clients can be tricky and overwhelming. Personal and Professional Profiles: Why Both Make Up Your LinkedIn Community. Enter Agorapulse.

LinkedIn 105

LinkedIn Communities How To Applications 105

Webbiquity SMM

JUNE 21, 2022

According to recent statistics, 57% of companies in the U.S. With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. This landscape is in constant flux, which presents companies with a huge challenge in increasing their influencing power.

Influencer 288

Influencer Brands Policies Privacy 288

Sprout Social

JANUARY 29, 2024

In 2023, we saw new platforms enter the scene and shake ups in platform preferences that changed the face of the industry, while other tried and true networks held consumer attention. We are seeing platforms like TikTok lean into accessible commerce and thrive. Retailers go all-in on Instagram and TikTok.

Social Media 112

Social Media Strategy Exercises Retail 112

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Are you looking to reach new customers?

Platform 78

Platform Social Media Small Business Instagram 78

Oktopost

NOVEMBER 22, 2023

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. Instagram: When sharing engaging images and videos, Instagram is a great platform to promote your company culture and share bite-sized content such as tips, tricks, and market insights.

B2B 117

B2B Trends Social Media UGC 117

Buffer Social

MARCH 5, 2021

She's the Social Media Manager at Southern Elegance Candle Company (SECC), a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for. Southern Elegance Candle Company is a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for.

Company 89

Company Social Media Instagram Social Media Management 89

Social Media Today

APRIL 3, 2023

The pressure to build communities across multiple social media platforms has skyrocketed. Are companies providing social media managers with the tools they need to succeed?

Social Media Management 175

Social Media Management Social Media Communities Platform 175

Firebelly

JULY 24, 2013

David Spinks – Community Man. To say that David Spinks loves community is an understatement. He’s all about community – and he’s got a track record that proves it. His other enterprises include BlogDash and The Community Manager where he still actively writes. Can every company grow and maintain community?

Communities 172

Communities Startup Class Forums 172

Bill Hartzer

SEPTEMBER 29, 2023

Atly, a user-generated social mapping platform transforming location-based knowledge sharing, has launched its innovative ‘Ask Around’ tool. This feature enables influencers to rapidly expand their topic-based maps and effortlessly share these valuable community insights with their social media audience.

Influencer 165

Influencer Tools Travel Collaboration 165

Webbiquity SMM

JANUARY 24, 2023

Image credit: Merakist on Unsplash The last year in social media saw consumer preferences shift, new technologies emerge, and certain social platforms flourish. In 2023, TikTok will likely remain the benefactor of other platforms’ shortcomings. TikTok continues to gain traction even as concerns grow about it being Chinese spyware.

Advertising 238

Advertising Social Media Strategy Authentication 238

Buffer Social

JANUARY 22, 2024

  As we dive into this new era fueled by changing consumer behavior, the influence of AI, and the shifting of how platforms function, certain key trends emerge, painting a picture of a different digital world. The line between professional networking and creative expression blurs daily as more new creators emerge on the platform. 

Social Media 101

Social Media Authentication LinkedIn B2B 101

Laurel Papworth

DECEMBER 29, 2022

List of Reasons for Car Companies to use Web3 & be in The Metaverse. McLaren ~ 2022 Purchase NFTs to join the community McLaren Special Operations (MSO Lab) also see the inworld McLaren Racing Experience centre. We’ll be looking at the tools and the platforms. So some companies are doing R and D digital twin factories.

Automotive 59

Automotive Company Virtual World Education 59

SocMed Sean

MARCH 22, 2022

Twitter, the social media platform of short status updates, can be a useful tool for marketing your business. Twitter’s broad use base provides a significant opportunity for companies to reach their audiences, and tools like hashtags allow businesses to target niche groups. Is Twitter Still A Good Marketing Platform?

Twitter 230

Twitter Strategy Hashtag Marketing 230

Socialmedia.biz

JANUARY 2, 2019

Social media is a great avenue for companies that want to improve their customer service. The company’s customer support Twitter account is there to help customers know when they have updates to their products and to answer questions. The company runs a monthly challenge, through photos, where they have fans do wacky things.

Company 99

Company Social Media Discount Hashtag 99

Convince & Convert

MARCH 14, 2013

To commemorate both milestones, the company hosted a 24-hour long community celebration on its @Nike account. Throughout the celebration, Nike shared ten Instagram photos from its fans that inspire the company to “push further” on the platform. Milestone’s aren’t about you – they’re about your community.

Communities 148

Communities Instagram Crowdsourcing Hashtag 148

SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Read Part 1 here. See [link] for a quick overview.

Communities 221

Communities Collaboration Statistics Lurker 221

Ignite Social Media

SEPTEMBER 11, 2023

No company feels like they have enough resources for what social media requires. With this structure, one person is assigned to oversee the company’s social media channels. They also must rely on the company’s customer care roles to manage community engagement.

Team 167

Team Social Media Social Media Management How To 167

Sprout Social

JUNE 2, 2020

One of our values as a company is championing diversity, equity and inclusion. It also means that in times like these, we want to use our platform to share our beliefs and encourage allyship within our community. However, it is not just George Floyd’s death that takes a toll on our community. The impact on our community.

Communities 105

Communities Resources Team System 105

Bill Hartzer

MARCH 27, 2024

Yes, you read that right—the platform where dance challenges meet lip-sync battles might soon be under new, hilariously qualified management. House of Representatives, there’s chatter about a mandate requiring TikTok’s sale by its parent company, ByteDance, to a U.S. “TikTok holds boundless potential,” he says.

Buy 107

Buy Communities Meeting Social Media 107

Waxing UnLyrical

APRIL 24, 2015

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community.

Communities 100

Communities Tips Metrics Community building 100