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Here’s the Difference Between Content Marketing and Social Media

Convince & Convert

What is the difference between content marketing and social media? Jeff asked several other content/social thinkers and consultant-types to weigh in as well. Social media is used by customers and prospects to communicate among themselves, and occasionally with companies. Social media is the new telephone.

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Brands: It’s not enough to be liked

Buzz Marketing for Technology

Yet some brands are terribly underutilizing these pages, making them basically brochureware repositories — essentially inviting customers in but not engaging them or giving them an incentive to return. A “like” is a passive response to content, while a comment is engagement. What do your fans like on the competitor sites?

Brands 275
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Our Dangerous Addiction to Social Media Case Studies

Convince & Convert

The two most important words in social media should be “so what?” Tom was referring to data-dredging and the spate of statistical “best practices” that bubble up in social media like something in Jed Clampett’s back yard. The Recalcitrant Social Media Cheerleader. Point Less.

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10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

Here are ten social media tools that can aid you with crowdsourcing: Twitter It is already being used for many crowdsourcing efforts. web sites, images, videos, etc.) When I was having some issues adding the commenting system to my web site, I was able to quickly get a response from the JS-Kit team and their users.

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Social Media Is CRM

Social Media Network Marketing

Social Media lends itself to Customer Relation Management. Infact Social Media enables CRM to increase the brand and customer connect, get interactive and be more receptive. Unlike a strong corporate website, businesses should tap the boundless, less structured and uncontrolled world of social media.

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25 Questions I Ask About B2B Content Marketing

Convince & Convert

Do you use social log-in to maximize form completion rates? Do you use social log-in to maximize form completion rates? How can you get employees involved as social media advocates? How can you get employees involved as social media advocates? Do you have personas? we use Formstack).

B2B 158
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.