Buzz Marketing for Technology

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Is User Generated Content building a Wall between your Brand and your Customer?

Buzz Marketing for Technology

So here is a little fact that really scares me – User Generated Content has surpassed that of publisher content which means we marketers (or publishers) are the “white noise” to the User Generated Content “signal” they produce. Subscribe to the comments for this post? So let’s dive into that for a moment …. Tweet This!

Brands 227
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IBM Social Computing Guidelines

Buzz Marketing for Technology

Whether or not an IBMer chooses to create or participate in a blog, wiki, online social network or any other form of online publishing or discussion is his or her own decision. IBMers are personally responsible for the content they publish on blogs, wikis or any other form of user-generated media. And write in the first person.

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Cognitive Flexibilty Theory, Hypertext, and the Post-Gutenberg Mind: Rand Spiro's Home Page

Buzz Marketing for Technology

Each new column will appear on this site the month before it is published in Educational Technology. Always feel free to post comments anywhere at this site and to send your thoughts to me at rspiro@msu.edu. Always feel free to post comments anywhere at this site and to send your thoughts to me at rspiro@msu.edu. Comments (0).

Wikipedia 184
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Facebook’s Like Button adds Life to your Content

Buzz Marketing for Technology

In an age where there is more User Generated Content than Publisher (or marketer) Content – here is one way that B2B Marketers can ride that user generated wave to make your content stand out and live longer than it does today. Subscribe to the comments for this post? Email this to a friend? Share this on Facebook. Tweet This!

Content 278
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Facebook Advertising for Dummies (Wiley)

Buzz Marketing for Technology

Whether you’re on the Facebook home page, reading comments on a friends’ Walls, or playing your favorite Facebook game, you have probably noticed at least one advertisement running on the right hand side on the page. These ads are available to anyone with an advertising budget, from $1 to $1 billion.

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Official Google Docs Blog: Live blogging with Docs

Buzz Marketing for Technology

Embed a live document in your blog From the Share Menu, select “Publish as Web Page&# and “Publish Document.&# Also check the setting that says “Automatically re-publish when changes are made.&# It gives you the current date as well as that authors name which you may discard before publishing the blog.

Google 142
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Internet resources on information overload and productivity | ManagingIO

Buzz Marketing for Technology

Comments RSS. Some of the articles/ studies are not the newest ones, but I preferred quality over publishing dates. NY times article pointing to the $650 billion cost estimate of information overload published by a US research firm. RSS feed for comments on this post. Entries RSS. Posted by: Nicolas in: Uncategorized.

Resources 133