| |  Comments + Marketing + Publishing |
| Page 1 of 28 | Previous | Next | ADAM SHERK NOVEMBER 16, 2010  7 Conversion Rate Optimization Tips for Publishers Paras has been doing some interesting work with A/B testing and conversion rate optimization so I thought it would be good to get some tips for publishers from him. Conversion Rate Optimization (CRO) is perhaps the easiest method to increase revenue without pouring extra dollars into paid marketing campaigns. In other words ad revenue is what publishers aim to optimize. | SPIN SUCKS JANUARY 25, 2011 How “No Comment” Has Edelman In Trouble…Again Mark, like a lot of us, see the trend of companies becoming publishers and wanted to know more about what Best Buy is doing in order to provide a case study to his readers. seemingly simple request that Best Buy (and Edelman) should jump all over because a) it’s an unsolicited request for an interview that will make them look good and b) it provides the opportunity to take a leadership position in content marketing. Tuesday, Jan 11 : Edelman rep tells us in a one-line e-mail, “Unfortunately we do not have anyone to comment on this.&#. Uh oh. So far, so good. | | | | | |
| ADAM SHERK DECEMBER 18, 2012  My Top Posts of 2012 on Inbound Marketing and Audience Development Social Media Questions Publishers Should Be Asking Themselves. SEO Metrics for Publishers: How are You Tracking and Measuring Success? Publisher Survey: Reddit Traffic Way Up, Digg Way Down. So I did not publish here as frequently as I’d have liked, but I still managed to put out some posts that I was happy with. PublishingWays that Social Media Impacts SEO. | ADAM SHERK DECEMBER 21, 2011  My Top Posts of 2011 on SEO, PR and Social Media for Publishers Is Using Facebook Comments Good for Publishers? Also a special mention for a post from 2010 that continues to bring in considerably more pageviews than anything else: The Most Overused Buzzwords and Marketing Speak in Press Releases. The post on Facebook analytics tools did well considering I just published it last week. PublishingOriginal idea! Thank You. | TWIST IMAGE JANUARY 12, 2012 The Value Of Blog Comments Last week, Mathew Ingram over at GigaOm published a Blog post titled, Yes, blog comments are still worth the effort. It seems like there's a movement for more and more Blogs to not bother having the comments enabled. The story goes back to the early days of Blogging (now, over a decade old) where the discourse tightens over the idea that anyone and everyone should be able to contribute to content, and that the true value of Blogging content - in the first place - is how the Blogger engages and responds in the comment section. blog comment. marketing. | SPIN SUCKS JANUARY 25, 2011 How “No Comment” Has Edelman In Trouble Mark, like a lot of us, see the trend of companies becoming publishers and wanted to know more about what Best Buy is doing in order to provide a case study to his readers. seemingly simple request that Best Buy (and Edelman) should jump all over because a) it’s an unsolicited request for an interview that will make them look good and b) it provides the opportunity to take a leadership position in content marketing. Tuesday, Jan 11 : Edelman rep tells us in a one-line e-mail, “Unfortunately we do not have anyone to comment on this.&#. Uh oh. So far, so good. | | | | | | | |
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SHIFT DIGITAL | WEDNESDAY, MAY 9, 2012  5 Painless Ways to Get Maximum Blog Comment Love
Publishing your blog is no easy feat. My favorite blogs also feature one more magic ingredient: a loyal fellowship of readers that love to comment. There are other added benefits of blog commenting including better search engine optimization, and building your reputation as a thought leader in your industry. Here are 5 painless ways to get maximum blog comment love: 1.) This method isn’t for the faint of heart, and you definitely shouldn’t mind getting opinionated comments. Personally reply to as many comments as possible. We get that. MORE >> -
JUSTIN LEVY | FRIDAY, JULY 30, 2010  Are Blog Comments Dead? | Justin Levy
Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Are Blog Comments Dead? Written on July 30, 2010 by Justin Levy in blog , community , facebook , interactions , social media , twitter 23 Comments - Leave a comment! As engagement and sharing on Twitter, Facebook and other social tools continues to increase, many bloggers are noticing a sharp decrease in comments on their blogs. A comment makes us feel good and/or helps to extend the post itself. Sometimes the comments are even better than the post. MORE >> -
MINDJUMPERS | WEDNESDAY, MARCH 7, 2012  Editorial Planning for Facebook Marketing
We have all heard that “Content is King” According to a 2011 study by the Content Marketing Institute , content marketing is one of the top growing fields with an increasing number of marketers relying on content strategy for overall success. Optimize news feed ranking – Have EdgeRank in mind when you plan on what kind of content to publish to also ensure visibility for users. Ask questions to get comments and use visual content. Consider the following: · Publish plan – Create a plan with the concrete updates, images, videos etc. Tweet. MORE >> -
DANNY BROWN | TUESDAY, MARCH 27, 2012  Jack of all Trades, Master of… The Problem with Google
So, it looks like Google is entering the comment system fray. Nor that there are already excellent comment systems out there at the minute – the awesome Livefyre (used on this very blog), Disqus and IntenseDebate to name just some of the third-party options. Google’s clearly taken a look at how Facebook Comments tie the user into Zuckerberg’s network, and wants a piece of that pie to go along with their recent abandonment of their “don’t be evil” mantra. And now there’s the news of the Google comments system. Cue growth time. MORE >> -
SPIN SUCKS | WEDNESDAY, AUGUST 31, 2011  5 Reasons I Should Get More Comments than Gini Dietrich
Having been a long time reader of Spin Sucks, there is one clear and, frankly, sinister intent for Gini’s so-called generosity… she gets to trounce us all in sheer volume of comments. What better social proof is there than allowing every voice, both big and small, to share in your platform and then utterly outshine them all in comments? am taking back the comments. So share the last crazy thing you did in the comments below and help me reach my utterly petty goal! If they offer you value, take a second and comment on their thoughts. This is a flat out lie. MORE >> -
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- 10 Additional Ideas to Generate Comments and Shares SPIN SUCKS | WEDNESDAY, MARCH 21, 2012
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- 3 Ways Content Marketing Makes Every Business Better JEFF KORHAN | FRIDAY, OCTOBER 26, 2012
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- And You Will Know Us By The Trail Of Content TWIST IMAGE | WEDNESDAY, AUGUST 1, 2012
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