Janet Fouts

FEBRUARY 26, 2015

We all *think* we’re doing great when the Twitter alerts are rolling, Email’s pinging, Facebook is always open and your RSS feeds are pushing you new content to share. Odds are excellent the world will not end if a Facebook post gets answered in 30 minutes. Efficient right? You’re not multi-tasking at all.

Social Media 70

Social Media Marketing RSS Study 70

Janet Fouts

MARCH 6, 2013

Coca-Cola aligned their mission with women and heart-health and the fans produced all of the content. Users were asked to post images on Facebook and Instagram and tag them #CaptureaJag. Images were displayed on Jaguar USA’s Facebook page and voted on there as well as by a panel of judges. Use multiple platforms.

Instagram 143

Instagram Eventful Hashtag Hubspot 143

Janet Fouts

JUNE 8, 2011

Recently the topic of syndicating content came up in conversation. You see, lots of bloggers have their blog posts syndicated on other sites that aggregate content, and sometimes we write posts specific to a site just to get our names in front of more readers who frequent that particular web site. Google won’t love you any more.

Syndication 135

Syndication Aggregator Engineering Sites 135

Janet Fouts

MAY 30, 2012

I’ve noted before that the Google+ Business pages may not be for all brands, some have built their Google+ pages and done quite well, but maybe not well enough to ax that Facebook page just yet. Personally, I find Google+ useful for surfacing content that I don’t find on Twitter or Facebook. TheCommunityOganizer20.com.

Google 133

Google Social Media Sentiment Conversation 133

Janet Fouts

JANUARY 27, 2011

This is a brand new tool to see how engaged your Facebook page is with your fans. Does it give you more info than Facebook’s insights reports? My Web Career scores you based on your Facebook and/or Linkedin profiles. Literally when someone actually engages with your content. My WebCareer. Peer Index.

Klout 138

Klout Brands Social Media Postrank 138

Janet Fouts

JANUARY 1, 2013

If you have some must-have apps for your business, why not share ‘em in the comments? Of course there are the obvious apps like Linkedin , Facebook , Skype etc. Publish a magazine style page on any topic you like, then populate it with content you curate from your desktop or your mobile device. Expensify. I travel a lot.

Mobile 175

Mobile iPad iPhone Curation 175

Janet Fouts

OCTOBER 29, 2012

Do they get comments and do people share their content through social media? Gather links for their Twitter, Facebook, Google+, Linkedin profiles at a minimum. Did they only write one post that is relevant or do they have several? Do they seem to have knowledge in this are?

Influencer 135

Influencer Klout URL Social Media 135

Janet Fouts

JANUARY 31, 2011

You visit a site and you have the option to share it on Facebook and/or Twitter from the bottom of the page. VERY cool way to find relevant content and see what people are thinking about. When Chris Turititzin from Momentus Media told me about One True Fan I thought I’d give it a spin. Big deal right?

Delicious 131

Delicious Widget Sites Applications 131

Janet Fouts

OCTOBER 25, 2010

For a while you’re addicted to watching who re-tweets you, mentions your brand on their blog or says something about you on a Facebook page. Are they writing content relevant to you and your brand? Pay attention to who is listening to the negative comment. Great, cool, you’re on the right track. Find influencers.

Social Media 132

Social Media Data SM2 Radian6 132

Janet Fouts

JANUARY 21, 2013

It’s all the buzz right now, and Facebook is slowly letting users see what the fuss is all about. Currently in limited beta release, Facebook Graph Search will allow users to search Facebook about people, places and interests.They’ll also be able to combine those searches for things like: Restaurants my friends like in Seattle.

Facebook 168

Facebook Buy Engagement Comments 168

Janet Fouts

JUNE 28, 2011

This is particularly true on Facebook. Because Facebook has a ranking system called “EdgeRank&#. Because Facebook has a ranking system called “EdgeRank&#. Facebook is looking to see if you have common interests and the quality of those interests, and it does this with an algorithm. Good content.

Facebook 130

Facebook Feed Feedly News 130

Janet Fouts

OCTOBER 31, 2011

He didn’t waste any time gathering as much data and content as he could so people could get a better picture. They posted a pretty silly add of a woman up-ended over her couch, hair flying, apparently looking for her long-lost tube of Chapstick on their Facebook page above the catchy title “Where do lost Chapsticks go?”

Social Media 128

Social Media Blogger Video Comments 128

Janet Fouts

SEPTEMBER 5, 2014

I like to say Google+ combines the best of Twitter and Facebook on one network. The quick link or the witty comment shared on Twitter has the shelf life of maybe a couple of minutes before it’s buried in the Twitter stream. It’s still about the content. Google+ is worth the effort. But nobody uses Google+.

Google 175

Google Hashtag Journal Forums 175

Janet Fouts

JULY 5, 2011

Make sure you add links to your other networks, your blog and your syndicated content ( here’s how ). comment on your posts go to your phone. If you get one for every time anybody comments it will drive you bats. In fact there’s a hack to do the same thing with Facebook here. Fill out your about section.

Google 186

Google Tips Privacy Geotagging 186

Janet Fouts

JUNE 5, 2014

Add away in the comments and click the links below to tweet these people thanks for being an inspiration. Founding Editor, @MarketingLand &@SEngineLand, covering Google, Facebook, Twitter, SEO, SEM & all things digital marketing, search marketing and search. Head of Content here at ‘Profs. Beth Kanter. mike_allton.

Consultant 196

Consultant Klout B2B Influencer 196

Janet Fouts

MAY 4, 2015

Shortly afterward Facebook launched their own app, Riff for mobile devices which allows you to create a video on your device and your Facebook friends can add their own clips to the video creating a collaborative story. If Meerkat can get acquired by Facebook or Google, it’s game on. I’m easy to find on both.

Video 70

Video Ustream Twitter API 70

Janet Fouts

MAY 4, 2015

Shortly afterward Facebook launched their own app, Riff for mobile devices which allows you to create a video on your device and your Facebook friends can add their own clips to the video creating a collaborative story. If Meerkat can get acquired by Facebook or Google, it’s game on. I’m easy to find on both.

Video 70

Video Ustream Twitter API 70

Janet Fouts

DECEMBER 14, 2010

When crafting a strategy for nonprofits, don’t assume the folks who ‘like’ you in Facebook are also going to follow you on Twitter or take the same type of actions. Wish there was a way to say I like your content without being spammed. Share your answer in the comments, we’d love to hear from you.

Social Media 146

Social Media ROI Syndication System 146