Hootsuite

DECEMBER 12, 2023

Boost your sentiment Your brand sentiment is basically a “temperature check” of what people are saying about you online and what they think of you — or your company. By putting yourself out there and creating human-centered content around your expertise, you’ll provide a massive boost to that sentiment. It’s auto-magical.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Sprout Social

FEBRUARY 26, 2024

So this month we scoured the internet looking for brands across industries—from pet products to business software to car insurance—who shine when responding on social. Each of these brands deliver A+ customer care , which translates to increased awareness, brand loyalty, positive sentiment and revenue.

Report 65

Report Atlassian Brands Sentiment 65

Sprout Social

AUGUST 16, 2023

Coupled with the unpredictable nature of social media and the looming economic downturn , many weary financial services executives see social media as a threat. But refraining from social media altogether only creates more room for crises to snowball and brand health to plummet.

Social Media 74

Social Media Banking Brands Sentiment 74

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Scheduling posts: At the optimal time and date for maximum engagement. Not your usual creative self?

Template 134

Template Templates Social Media Tips 134

agora pulse

NOVEMBER 10, 2020

Keep an eye on the number of clicks, the traffic volume from each channel, and the bounce rate for website visitors from social media channels. Monitor the number of questions or comments you receive, your team’s overall response time, and individual team members’ contributions. Zoho Social. Social media channels.

Analytics 179

Analytics Social Media Tools Price 179

Keyhole.co

FEBRUARY 3, 2024

Social media reach : An indication of how your content is being viewed by a large public (e.g., Other social signals : Other social signals, such as post views, impressions, social media shares, comments, likes, etc., also indicate your share of voice on social media.

Social Media 59

Social Media How To Metrics Sentiment 59

Sprout Social

OCTOBER 11, 2022

Whether you’re in PR or a Social Media Manager, knowing how to navigate online interactions is important. Managing social media moderation is especially critical to plan ahead for as news becomes more continual and even more immediate. Enter social media moderation.

Eventful 112

Eventful Social Media How To Sports 112

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. The social media field is becoming more complex as it expands.

Social Media 145

Social Media Marketing Social Media Management Trends 145

Unmetric

NOVEMBER 4, 2019

What is the purpose of having a social media analyst? And most importantly, what does it take to be a social media analyst? Social media analyst vs. Social media manager. Often people confuse the roles of social media analysts and social media managers to be one and the same.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Hootsuite

FEBRUARY 24, 2023

Salesforce recently announced the retirement of its social media management tool Social Studio. Luckily, you won’t have to look far to find the best Social Studio alternative. Hootsuite does everything Social Studio does and more for a fraction of the cost. Customers will lose access on Nov.

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HootSuite Social Media Management Tumblr Hashtag 83

Sprout Social

SEPTEMBER 14, 2023

#PajamaOutfit #PajamaStyle #PajamaFashion ♬ original sound – aerie Makeup brand Glossier also turned to UGC to build their “Dew it Yourself” series based on content their community was already organically posting about. Their team is also extremely engaged on social. Just ensure you ask for approval before you post.

Strategy 121

Strategy Brands Content UGC 121

Hootsuite

MAY 21, 2020

This way you can attain even deeper insights on your brand’s sentiment all over the world. Visualize sentiment around your brand in automatically-generated word clouds and meters. You can easily analyze engagement, reach, comments, and brand sentiment. Talkwalker. Reddit search. Reputology. Get the free guide right now!

Social Media 145

Social Media Tools HootSuite Sentiment 145

Sprout Social

OCTOBER 6, 2022

Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. On the other, every video you post gets engagement that tells social platforms more about you and your content. at least once.

Video 127

Video Social Media How To Trends 127

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure. Users create posts in topic-based communities — called subreddits — and interact in comment threads.

Reddit 100

Reddit Brands Meme Forums 100

Oktopost

JUNE 15, 2023

That’s a huge cross-section of any market, and most of us can come up with our own stories of brands that have responded well to social media queries, and brands that have flopped in their own comment sections. What’s more, social listening takes you beyond the most obvious queries from followers.

B2B 62

B2B Sentiment Analysis Influencer 62

Sprout Social

MAY 11, 2023

Brand safety tools are automated solutions that protect your brand from threats on social media and other digital channels, including major reputational risks such as your ads appearing alongside distasteful content. These features allow you to keep Twitter a safe place for your brand and community.

Reputation 129

Reputation Tools Brands How To 129

Buffer Social

JULY 13, 2022

Negative comments and reactions on your social media are standard and almost expected whether you're a brand or an individual. Receiving these comments is inevitable, but the important thing is how you handle them. Always address negative comments about you or your brand Should you address every comment you receive?

Social Media 98

Social Media Policies Team Comments 98

agora pulse

JUNE 13, 2020

Related: Twitter 101: What Every Smart Social Media Manager Needs to Know. Keyhole’s real-time hashtag monitoring dashboard shows how many people posted with your hashtag along with engagements and sentiment: Another awesome component of Keyhole is its ability to track the most influential people engaging with your keywords.

Analytics 204

Analytics Tools Twitter Hashtag 204

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

How To 124

How To Social Media Management Metrics Team 124

Sprout Social

SEPTEMBER 18, 2023

For example, Sprout Social helps you manage inboxes across social platforms, monitor and manage ratings, handle paid promotions and it integrates with other tools in your stack. Marketing talent: Social media managers, community managers, paid media strategists, creative designers and video editors.

Marketing 129

Marketing How To Sample Samples 129

agora pulse

JANUARY 3, 2020

Takeaway for social media managers: Brand involvement in culture is particularly important for the Twitter population who are passionate and informed, and feel strongly about brands aligning with culture. Retweet and comment on relevant posts. positive sentiment around the conversation. Incentivize engagement.

Twitter 129

Twitter Tips Influencer Hashtag 129

agora pulse

SEPTEMBER 21, 2019

The founder realized that the brand was losing its authenticity when Instagram influencers started messaging the company asking for free stuff and the influencer campaigns also started getting many comments like “This is just another paid ad.” Social media manager tip: Try the following when dealing with decreasing or shifting engagement.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

The founder realized that the brand was losing its authenticity when Instagram influencers started messaging the company asking for free stuff and the influencer campaigns also started getting many comments like “This is just another paid ad.” Social media manager tip: Try the following when dealing with decreasing or shifting engagement.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Keyhole.co

NOVEMBER 6, 2022

Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Price: Custom. Me ntionlytics. Price: Custom. Reputation.

Tools 52

Tools Social Media Sentiment Price 52

Keyhole.co

JUNE 19, 2023

Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand. And the most prominent of all is UGC.

Social Media 52

Social Media UGC Content Loyalty 52

Sprout Social

JANUARY 24, 2024

But using a platform like Tagger by Sprout Social where you can get in-depth reports like below, or requesting a performance report from the influencer, will enable you to gather one or both of these metrics. Use social media management tools to track audience growth across channels.

Metrics 98

Metrics Influencer Marketing Survey 98

Keyhole.co

MARCH 24, 2023

When a brand or individual is mentioned frequently on social media, it can establish them as a trusted and respected source of information or expertise in their field. This can lead to increased visibility, recognition, and influence within their industry or community.

How To 52

How To Sentiment Reputation Hashtag 52

Sprout Social

AUGUST 10, 2022

Sprout Social is an all-in-one social media management platform that offers powerful social listening features. Analyze consumer sentiment and brand health. Analyze consumer sentiment and brand health. Engage with brand advocates by responding to comments. Key features. Brandwatch.

Influencer 111

Influencer Tools Marketing Software 111

Hootsuite

JANUARY 24, 2022

Here is some of the most important raw data you can collect through social media: Engagement: Clicks, comments, shares, etc. Brand sentiment. Social share of voice. The first step to developing an effective social media data analysis plan is to establish SMART goals. sentiment analysis).

Data 94

Data Social Media HootSuite Template 94

Hootsuite

SEPTEMBER 14, 2023

But it’s pretty important to define the important role of community manager on your marketing team. Community managers are the all-stars responsible for fostering engagement, building relationships, and maintaining the integrity of online communities. Get the report What is a community manager?

Communities 95

Communities Social Media Management HootSuite Skills 95

Sprout Social

APRIL 15, 2020

If you’re unsure of what might come off as tone-deaf, social listening can help you gauge consumer sentiment and identify what is top of mind for your audience. Another key piece of data from our #BrandsGetReal report was 78% of consumers actually want brands to use social to bring them together.

Strategy 142

Strategy Metrics Hubspot Retail 142

Oktopost

OCTOBER 26, 2020

Why you need a social media management tool. It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels. You simply cannot execute an effective social media strategy of any kind. Community management and audience engagement.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

agora pulse

DECEMBER 11, 2017

Ads comment management. Community management. Track sentiment. Add a few saved replies that have a similar sentiment: “Thanks so much!” Saved replies. 2, Tagging. Conversation follow up. Campaign performance. Team performance. Customer support. Moderation Rules. For team members. Search for influencers.

Social Media 59

Social Media Sentiment Team Publishing 59

Sprout Social

MARCH 17, 2020

A common consideration for social media managers during times of uncertainty is whether to continue publishing regularly scheduled content. At minimum, it’s important to review content you’ve previously scheduled to make sure it still feels relevant given the situation your community is facing right now. .

Features 98

Features Brands Library Team 98

Razor Social

NOVEMBER 29, 0002

Engagers – These are people that are more active in your community and you’ll start recognizing some of the names. Community Responsiveness. If you’re not responsive to your community they’ll stop interacting so it’s important to measure this. Sentiment Analysis. Management tool analytics.

Analytics 89

Analytics Social Media How To Analysis 89

Oktopost

JULY 13, 2023

The right social media management suite will get you scheduling social media posts and approving content in advance, so that those deadlines can be met without resistance. A thriving social media presence doesn’t depend on a massive marketing team. So how can AI help?

Social Media Management 62

Social Media Management Social Media Tools ROI 62

Talkwalker SM

APRIL 26, 2016

Social listening can also inform when a brand should join a conversation. For example, on February 14, National Donor Day, a dramatic spike in organ donor-related conversation was measured in both volume and positive sentiment, as noted by the green line in the graph.

UGC 60

UGC Sentiment Exercises Issues 60