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Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity SMM

It helps you know how to balance increasing brand awareness, driving website traffic, and generating leads with enhancing customer engagement. Tools to Help Measure: You can track those KPIs using social media marketing tools like Hootsuite, Buffer, Sprout Social , and Statusbrew. How do you know your tactics are working?

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How to Manage YouTube Comments: Viewing, Moderating, Replying and More

Hootsuite

But if you’re using this social media channel as part of your marketing strategy , then your brand needs to pay attention to YouTube comments too. YouTube comments allow the public to interact with your video content and for your brand to take part in a dialogue. Plus, comments play an important role in the YouTube algorithm.

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‘Tis the Season to Double Down on Social Customer Care (and Protect Your Community Managers)

Convince & Convert

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . Daily jobs can consist of wading through endless hateful comments , especially on platforms like Twitter which is full of a polarized political scene.

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How to Use Social Listening to Retain More Customers

Webbiquity SMM

How to Use Social Listening to Retain More Customers Social media monitoring is no longer just an add-on element in social media marketing , but a must-have process to monitor the pulse of customer preferences. Some good options here are BrandMentions , Brand24 , Hootsuite, and Mention. Track customer sentiment.

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How to Make Money as a Freelance Social Media Manager

Hootsuite

Keep reading to find out how to get started in just four steps.). Community management (engaging with followers, answering DMs and comments). Community management. Many businesses hire social media freelancers to outsource the more time-consuming aspects of social media, such as community management. Copywriting.

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Real Estate Facebook Pages: How To Attract Traffic and Leads

Hootsuite

Let’s go over how to set up and optimize your real estate Facebook page to increase your organic reach and keep your pipeline full of potential clients. How to set up a realtor Facebook page Ready to build brand awareness and generate leads for your real estate business ? Both of these are optional. Select Add Action Button.

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Social Media Marketing for Beginners: 10 Tips

Hootsuite

Learn how to identify your unique audience and niche here. Are you interested in driving traffic to your ecommerce site, building engagement , or fostering community ? But sharing a how-to tutorial on using your best-selling products? Here’s our post on how to use hashtags for every network if you want to learn more.