Sprout Social

AUGUST 24, 2022

The nature of social media and marketing has transformed the public relations industry. Similar to marketers and social media managers, public relations professionals must wear several hats while balancing collaboration. Why our social and comms teams collaborate at Sprout.

Collaboration 82

Collaboration Brands Team Project 82

Sprout Social

MARCH 5, 2024

I was surprised to learn the team behind Nelnet’s vast social presence is only a team of two (who work with customer care and marketing groups across the company). He explained the relationship building and resource prioritization required to manage multiple accounts effectively. The big misconception about social is that it’s easy.

Resources 102

Resources Telecommunications Collaboration Project 102

Ignite Social Media

AUGUST 9, 2022

While Sprout Social is definitely not the only social media management tool out there, it is quickly becoming one of the most popular. Whether you’re a social media novice or an experienced pro, we have something for everyone in this guide. What is Sprout Social. So, what’s all the hype about?

Review 155

Review Social Media Management Price Collaboration 155

Sprout Social

APRIL 25, 2024

In this article, we’re sharing every social media marketing template we’ve ever made. These templates are fully customizable and informed by industry best practices, so you can save time and effort. A social media template is a pre-designed resource that serves as a starting point for a variety of social media marketing tasks.

Template 80

Template Templates Social Media RFP 80

Sprout Social

SEPTEMBER 18, 2023

See where your dollars had the most impact in the previous year—the campaigns that brought the biggest return on ad spend (ROAS), conversion rates or lead sources. Look for industry benchmarks to gain insights into what your competitors are spending on marketing. How has AI impacted the market?

Marketing 131

Marketing How To Sample Samples 131

Oktopost

JULY 4, 2022

Salesforce announced earlier this year that Social Studio, their one-stop social media management platform, has entered sunset mode and will no longer be receiving any updates. For those of you working in Social Studio and enjoying the native integration with your Salesforce platform, this is likely a difficult time.

B2B 131

B2B Social Media Management Metrics Social Media 131

Keyhole.co

JANUARY 17, 2024

Understanding social listening At its core, social listening is a strategic approach to monitoring and analyzing digital and online conversations on different social media platforms to get useful insights into customer sentiments, trends, and discussions related to a brand, industry, or specific topics.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Keyhole.co

JULY 20, 2023

Generate custom reports with essential social media metrics and easily share real-time dashboards with your team, clients, and stakeholders. Kyle H Keyhole is an excellent tool for providing basic insights about social media accounts and tracking social media conversations.

Industry 52

Industry News Google Brands 52

Keyhole.co

DECEMBER 15, 2023

Mentionlytics is a solid social media management platform. Top 7 Mentionlytics alternatives for 2024 Let’s look at some social media monitoring tools you can use as alternatives to Mentionlytics. Zoho uses social media analytics and monitoring to help brands post the right content at the right time.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Sprout Social

JANUARY 24, 2024

Achieve a 15% growth in online sales attributed to influencer collaborations in the upcoming quarter. Selecting influencer marketing goals that align with your social and marketing strategies will help you set a clear benchmark for success and move the needle in terms of social performance and achieving business goals.

Metrics 100

Metrics Influencer Marketing Survey 100

Ignite Social Media

AUGUST 9, 2022

While Sprout Social is definitely not the only social media management tool out there, it is quickly becoming one of the most popular. Whether you’re a social media novice or an experienced pro, we have something for everyone in this guide. What is Sprout Social. So, what’s all the hype about?

Review 78

Review Social Media Management Price Collaboration 78

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. So who better to predict the future of social media marketing than the people behind the profiles?

Social Media 145

Social Media Marketing Social Media Management Trends 145

Buffer Social

APRIL 13, 2023

Nothing says anyone can become a social media manager like Buffer’s resident music major turned SMM, Mitra Mehvar. However, the question is less can you become a social media manager and more should you pursue this career? What is a social media manager?

Social Media 86

Social Media Social Media Management Skills Survey 86

agora pulse

FEBRUARY 11, 2021

Clubhouse is an app on your iOS phone or iPad that serves as a real-time audio chat platform with amazing organic conversations happening 24 hours a day. For many users, Clubhouse is an exciting opportunity to be on the ground floor of a new social platform. Collaborations. Connections and conversations. Collaborations.

Collaboration 167

Collaboration Instagram Conversation Domain Name 167

Social Media Strategies Summit

DECEMBER 16, 2022

User-generated content (UGC) is highly impactful in any industry. Karla Fung , Social Media Manager at UC Davis, hosted our Higher Ed Summit session and featured expert insights from: Sarah Barnes , Associate Director, Communications and Marketing, Harvey Mudd College. Karla shares, “She thought it was really interesting.

Social Media 130

Social Media UGC Project Collaboration 130

Keyhole.co

MARCH 9, 2023

If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. Pricing: Starts at $30 USD per month after a free trial.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

OCTOBER 19, 2023

In fact, this applies to your big-picture reputation management strategy. Planning ensures that you don’t miss crucial conversations among your target audience. So much of online reputation management means monitoring channels where you aren’t active. These conversations can reveal timely and trendy terms used by your audience.

Reputation 96

Reputation Sentiment Analysis Notification 96

Sprout Social

JULY 14, 2023

Sales and marketing alignment, also called smarketing, refers sales and marketing team collaboration within a business to achieve common goals. Conversely, if marketing collateral is not being used by sales or target market engagement rates are low, this also indicates a problem. Revenue teams should measure results in the same way.

Collaboration 77

Collaboration Marketing Team Hubspot 77

Sprout Social

JANUARY 9, 2024

For example, Sprout’s Listening capability will inform you of what topics are trending in social conversations about your brand, what related terms customers are using and the sentiment around those topics. You can see sentiment trends over periods and analyze themes and conversations based on topics effortlessly.

Analytics 113

Analytics Sentiment Analysis Patterns 113

Keyhole.co

MARCH 11, 2024

Beyond surface-level metrics like likes and comments, focus on deeper indicators of engagement such as share of voice, conversion rates, and page visits. These insights enable you to craft a data-driven LinkedIn strategy, finely tuned to the nuances of your target audience and the competitive landscape of your industry.

Template 52

Template Templates Analytics LinkedIn 52

Sprout Social

JULY 28, 2022

With significant pre- and post-production work required—including a detailed script—videos of this type often demand collaboration with several teams. A post shared by Sprout Social (@sproutsocial). We keep track of recurring content themes that come up in our industry and among our community (example: social media manager burnout).

Template 97

Template Templates Social Media Video 97

Sprout Social

FEBRUARY 28, 2024

But social media technology ensures your brand is maximizing—not just managing—social, and developing at the lightning speed pace of the industry. The role of social media technology at your organization Social media is so much more than a push channel: It’s a direct portal to your customers.

Social Media 102

Social Media Team Social Media Management Report 102

Buffer Social

JANUARY 22, 2024

And it’s true – we don’t stay stagnant, and neither do the industries in which we work. But something about 2024 makes me think it stands poised to redefine the social media landscape and the creator economy.  “This year is going to be transformative!”

Social Media 101

Social Media Authentication LinkedIn B2B 101

Keyhole.co

DECEMBER 13, 2023

Our tool excels at tracking and gathering real-time social media data and using simple graphs and pie charts to depict the information. Keyhole is a Mention alternative offering end-to-end social media management packages. Their website lists tools and services categorized by department, industry, and company type.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

agora pulse

NOVEMBER 10, 2020

Zoho Social. Example of Agorapulse, a social media analytics tool. Agorapulse is a social media management tool that offers scheduling, engagement, monitoring, and reporting. Another example of a social media analytics tool. Social media channels. Social media channels.

Analytics 179

Analytics Social Media Tools Price 179

agora pulse

MARCH 25, 2020

Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. What Social Media Managers Need to Do First in a Crisis. If you’re awkward in front of the camera, these tips for camera-shy social media managers can help.).

Social Media 199

Social Media Social Media Management Issues Team 199

Sprout Social

APRIL 28, 2020

For some social media managers, reporting comes with the job. For others, leadership may have a more hands-off approach, expecting the social team to “just put this on social.” ” But making social media work is work, and measuring whether it’s happening requires at least a little analysis.

Report 118

Report Social Media Social Media Management Project 118

Sprout Social

JULY 15, 2021

As more consumers take their transactions online, social media responsiveness will continue to play a larger role in overall customer satisfaction. No time for collaboration. Social media is a collaborative profession by nature. Questions to guide your growth strategy. But growth is not a standard process.

Social Media 117

Social Media How To Collaboration Team 117

Social Media Strategies Summit

FEBRUARY 18, 2021

You can also use live videos to host an interview or a talk with an industry influencer. Overall, experiment with the format and use it as part of your social media content strategy to keep up with the trends. So, make sure that your social media content is more relevant to your audience than promotional.

Trends 193

Trends Social Media Authentication Instagram 193

Oktopost

DECEMBER 21, 2023

However, these numbers varied based on the company’s industry. Source: CMO Survey Furthermore, with nearly 80% of marketers saying their industry changed more in the past three years than it has in the last five decades it’s more critical than ever to research your specific industry to maximize your marketing impact in 2024.

Marketing 62

Marketing Survey Skills How To 62

Oktopost

JUNE 19, 2023

Ah, lead generation – that everlasting conversation. For the past few years, a common thread in that conversation has been marketing – how involved is marketing, and how involved should the marketing team be in lead generation? Social media is overflowing with market insights.

Social Media 62

Social Media Strategy B2B Collaboration 62

Sprout Social

SEPTEMBER 13, 2022

But the platform may not have all the tools you need to manage a scalable video campaign or strategy. Luckily, Sprout can help you manage your posts, analytics and more, all in one place. Sprout Social. Planable is a collaboration tool for teams to plan and approve social media content. User-friendly tool.

Tools 123

Tools Strategy Video Library 123

Hootsuite

JANUARY 18, 2024

billion people are social media users. Worldwide, social users spend almost two and a half hours on social platforms each day. No matter your industry—accounting, consulting, dog-food manufacturing, wig-weaving—this is a captive, active audience that your brand can’t afford to ignore. More than 4.95

Social Media 121

Social Media Tips HootSuite Marketing 121

Sprout Social

APRIL 9, 2020

It drives conversations around your brand, fuels your business and informs the content you create and share. . There are certain assumptions you can make about what creative assets will resonate most with your target audience based on industry benchmarks, platform demographics and general observations. George Mathew Senior UX Designer.

Social Media 137

Social Media Collaboration Team Organization 137

Oktopost

JUNE 1, 2023

Because, while social media is the B2B digital marketer’s playground when it comes to reaching highly targeted audiences and moving leads through the funnel, some of the elements of social media management represent a drain on your team’s time and creativity. Lead gen and conversion is never a walk in the park.

ROI 62

ROI Social Media Marketing Curation 62

Convince & Convert

NOVEMBER 16, 2023

In the ever-evolving realm of social media, where platforms are both arenas for branding battles and hubs for community conversations , Twitter’s transformation into ‘X’ has become a fascinating study in corporate identity evolution.

Twitter 78

Twitter Social Media Sentiment Reddit 78

Sprout Social

FEBRUARY 20, 2020

While your brand’s social media team will most likely drive your organization’s listening efforts in a tool like Sprout Social, building a listening strategy that works org-wide requires collaboration. Olivia Jepson Sprout Social Media Strategist. Observe how people search for jobs in the industry.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118