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AI ethics: How marketers should embrace innovation responsibly

Sprout Social

Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. Our community discussed several risks including privacy infringement, manipulation of public opinion and autonomous weapons.

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We Checked in on the Social Media Predictions We Made for 2023 – Here's How They Performed

Buffer Social

Monthly search volume for the keyword “ai content creation” We received two specific predictions from two folks, Mohammed Asaduallah , CEO of Better with Benji and Daniel Sobey-Harker, Head of Community at Windscribe. And we say 2023 was truly a year of creative collaborations, but not necessarily unexpected ones.

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7 Skill Sets for Nurturing Open Community

Convince & Convert

Tweet Guest post as part of the virtual book tour by Maddie Grant and Lindy Dreyer to explore concepts from their new book Open Community : a little book of big ideas for associations navigating the social web. We come from the association industry and for many of us “membership” people, community is old hat. It’s what we do.

Skills 126
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15 New Social Media Apps & Platforms You Might Not Know About

Hootsuite

Clubhouse peaked in February 2021, when big names like Elon Musk and Mark Zuckerberg were hosting chats, and declined from there. Users with at least 600 followers could host live audio chats, which were open to anyone on Twitter. In July 2021, when Clubhouse opened up to everyone , there was a 10 million person waitlist.

Platform 142
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Big data: seeing the forest and the trees

Sherrilynne Starkie

You can see the forest and the trees in big data, according to Nora Young , the Canadian author and the host of CBC Radio One’s Spark, in her opening keynote at last week’s Fireworks Factory conference held on Galiano Island, British Columbia. He then collaborated with a magazine to create a data map of his life. “In

Data 327
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7 Brands With a Killer Social Media Campaign

Later

7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building. Supreme x Oreo’s Collaboration. 1: Knix’s Community-building Campaign. Apparel brand Knix tapped into the power of community for their Swim 2020 social media campaign. 4: Supreme x Oreo’s Bold Collaboration.

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Metaverse dangers: How to protect brands from the dark side

Sprout Social

There isn’t much regulation at the moment, which has led to inconsistent expectations and user experiences, especially surrounding security and privacy best practices. According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse.

Brands 112