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Pinterest for Business: How to Go Beyond Pretty Pins and Engage More Customers

agora pulse

Pinterest is super-effective for SEO but like all things, you need to put the work in. Content creators must write SEO optimized captions, including searchable keywords. This makes them ideal for the retail, and food and beverage sectors. Case Study: Nationwide. Pinterest for Retail. Promoted Videos.

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On-page SEO Tips: Three Things You Can Do Right Now

ProBlogger

And by optimizing these aspects (namely, on-page SEO), you will get higher rankings on search engines. These are considered the fundamental factors of on-page SEO optimization, but they are by no means the only things you can do to improve your website’s rankings with search engines. Google Mobile-Friendly Update Study #2.

SEO 51
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Fetching Friday – 21 Marketing Links

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Search Engines / SEO. White Hat SEO Case Study: 348% More Organic Traffic in 7 Days – Confused about white hat SEO? The Resources Mashup.

Marketing 128
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5 Ways B2B Can Learn from B2C Marketers

Buzz Marketing for Technology

Just because you aren’t a retailer doesn’t mean your site has to follow a typical design pattern that most B2B sites are known to follow. Just as you wouldn’t dream of neglecting SEO, playing guessing games with your site content is no longer acceptable. Your case studies, white papers, e-books, articles and events are a category.

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The Social Influence Surge—Are You Prepared?

Harp Interactive

Brands that implement consumer reviews and ratings on their websites are finding that shoppers who interact with reviews show higher intent to purchase, conversion, and revenue per visitor than shoppers who did not interact with user-generated content (UGC) or reviews…up to 98% higher according to one case study by BazaarVoice.

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Is SearchDex A Scapegoat? | Small Business Mavericks

Small Business Mavericks

The New York Times published a story on Saturday about huge retailer J.C. SearchDex’s name, however, has now been blighted and it will forever be known as a shady SEO firm. Penney directed SearchDex to buy links, in which case, both companies are at fault. Penney getting caught buying links. Is that well deserved?

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How to Make the Zero Moment of Truth Work for You

Buzz Marketing for Technology

Posted in Behavioral Targeting Business Intelligence Conversion Conversion Optimization Customer Experience Interactive Marketing Internet Search SEO Strategy User Generated Content. According to a Bazaarvoice study, 80% of online reviews on a given retail site are written by the top 20% of the site’s most committed and loyal customers.