Trending Sources

Top Tools for Mobile Marketing

SocialFish

The world of mobile marketing has been in development for several years now and businesses of all stripes have “gone mobile”. Ever since the American Red Cross and Humane Society adopted a texting campaign to raise awareness and collect donations for the Haiti Earthquake in 2010, other nonprofits have followed suit and to great success. serious boon to fundraising campaigns.

Mobile Positioning: A Business Must

Webbiquity SMM

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: •  Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. Click-through rates on search result ads are higher on mobile, according to a Marin Software study. What Can A Mobile Strategy Do For Me? The result?

Augmented Reality: Budweiser Uses Blippar To Power Campaign Designed To Generate “Smiles”

The Realtime Report

market, and Budweiser is one of the first brands to take advantage of it.  In a new campaign that incorporates NASCAR driver Kevin Harvick, Budweiser is building AR technology into its packaging and marketing materials to let fans create unique, engaging experiences around the brand. The content will be updated periodically, and will include  special offers and exclusive deals.

The Lego Model: How to Build Your Social Brand

SocialTimes Twitter

In 2016, you don’t have a hope or a prayer of being the most powerful anything without an incredible online marketing campaign behind you. Lego has certainly accomplished this thanks to a groundbreaking online marketing campaign which hits its high notes on: YouTube : Its online video is bordering on being a private publishing house to rival any TV network. Would you like proof?

3 Proven Ways to Dramatically Improve Website Traffic

Pamorama

Every brand wants more website traffic. After all, more traffic can improve sales and generate company growth. The key is to attract the “right” traffic. If If you interact better with your audience, provide content that your visitors want to share, and help online shoppers make informed and satisfying purchase decisions, your website traffic will improve. You have authority.

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Microsoft Office for Android and iOS? Adobe holds the answer.

Josh S Peters

I recently read an interesting article on The Guardian about  Microsoft releasing apps for the iPad. They don’t want to cannibalize the sales of their office suite on by offering a cheap app version of the product that would move users to their mobile devices (tablets and phones). Will MS ever catch up or will they just keep dropping the ball in the mobile market?

Kill The Drudgery Of Social Media With IFTTT

SocialFish

Or capturing tweets from a hashtag campaign. 15 deliciously fun IFTTT recipes for iPhone and iPad. You know what’s a huge time-suck? Social Social media drudgery. You know, the tedious and repetitive tasks that are part of every social media manager’s job. You have way more to offer the world than copy/pasting content from social media sites into spreadsheets. What is IFTTT?

Vimeo 82

Social Media and Travel

Social Media Marketing

Whether it's at an airport, on a train or in a car, you're mobile and your digital life is mobile too. million iPads in the fourth quarter of 2011 alone. If you happen to have a non-3G iPad or a laptop without an air card, you depend on local wi-fi networks for connectivity. million Varies by terminal Charging stations, iPad kiosks coming 2012-13 New York City JFK 8.45

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email,  mobile and other marketing stats and facts from the past few months. Of Facebook’s one billion-plus users, 57% access the site at least occasionally from mobile devices. Mobile Marketing Stats and Facts. Earnest Agency ). 4. But why?

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7 Best Newsletter Builders for Creating Great Newsletters

Writtent Blog

To effectively harness the power of email, you need a strong newsletter builder to create campaigns, manage contacts, and analyze results. Here are 7 of the best newsletter builders to help you create email campaigns that get results. Mobile apps for iPhone, iPad, and Android. Mobile apps for iPhone and Android. Campaign Monitor. Mobile-optimized designs.

Create a World-Class Online Community for Your Business

mashable.com

Business Resources from Mashable: – HOW TO: Create a World-Class Online Community for Your Business – How Social Data & Mobile Tech Can Improve the Retail Experience – 5 Creative [.] HOW TO: Create a World-Class Online Community for Your Business – How Social Data Mobile Tech Can Improve the Retail Experience – 5 Creative [.] Mobile 2.0

Class 52

Winners of Mashable Awards

Mindjumpers

Most Creative Social Media Campaign: Stand Up For WWE. Best New Gadget: iPad. Best Mobile Device: iPhone. Best Mobile Game: “Angry Birds”. Best Mobile App sponsored by  Mobile Future : DriveSafe.ly. Best Mobile Platform: Android. Best Mobile User Experience: eBuddy. Most Creative Social Good Campaign: Twitchange. John Cena.

Interview with Social Media Influencer: Karen Asoyan

Social Media Citizens

Karen Asoyan is the head of the Corporate Communications Department at MegaFon , one of Russia’s leading mobile operator, a company that unites 57 million customers across Russia. You know, when huge corporations here set up some public charity campaigns, it is viewed rather strangely. So, apart from the other goals, we use SM to unveil our social responsibility campaigns.

17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

One is Hootsuite for iPad. Often times, big brands will use a coupon or sweepstakes as a social media campaign, the usual: “post a picture of yourself with our product, and the one that receives the most votes wins a prize&#. It’s a campaign that’s run over and over again, with little variations and customizations, but the same premise. Jason Falls. Traackr.

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5 Proven Strategies for B2B Social Media Marketing

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Android Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Regus chose Affect Strategies , a PR, marketing and social media firm specializing in business-to-business companies, to run their New York campaign. Tasti D-Lite Now Installing iPads in.

B2B 41

How to Build Landing Pages for PR Pros

Spin Sucks

Our 100% mobile responsive landing pages also work effortlessly on iPhones, iPads, and Android devices, so you can ensure everyone can navigate through your landing pages. What this does is create a campaign in your analytics under traffic sources > sources > campaigns. By Gini Dietrich. Which means we have to do more than media relations. What is LeadPages?

URL 70

Making Data Relevant: The New Metrics for Social Marketing

mashable.com

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Classifieds Trending Stories Rupert Murdoch’s “The Daily&# Officially Launching Feb 2? However, businesses are facing an uncomfortable truth: There are no “best practices” for measuring a successful social media campaign. link] Mobile and Social [.]

What to Look For When Hiring a Community Manager

mashable.com

Another factor to consider is the type of brand (or campaign) you’re marketing — is your brand involved in awkward, sensitive or taboo subjects that should be addressed via open dialogue? Or is your campaign focused on educating consumers? great example of this is Kimberly-Clark’s (K-C) U by Kotex campaign. Mobile 2.0 Have an account? Business Headlines] [.]

Nielsen Report: Blogs Still on the Rise | ClickZ

www.clickz.com

Mobile. Mobile. App Economy Mobile Marketing. Mobile Email Search Social Media Video Display. Even if individual blogs dont have a big audience, combined they add reach to marketing campaigns. Think Beyond the Desktop - Social Is Going Mobile. Virgin Mobile Director: Social Kills Traditional Sales Funnel. iPad. -->. Mobile. Mobile Marketing. Mobile. Mobile Marketing. ); //. Marketing News & Expert Advice. ClickZ.asia. ClickZ Academy. Search Engine Watch. SES Events. Newsletters. iPhone. Whats Hot: SXSW.

Should You Outsource Your Social Media Efforts?

mashable.com

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Explore Classifieds ); // ); // Trending Stories YouTube Video of the Day: Is David Beckham’s Pepsi Clip Real or Fake? Mobile 2.0 Have an account? According to a recent MerchantCircle survey of 8,500 small businesses across the U.S., All Rights Reserved.

iPad 44

Social Media News Ticker: Twitter Debuts New Ad Types, Vine Gets Direct Video Messaging

The Realtime Report

Facebook updates Pages Manager for IOS – Facebook released version 3.0 of Pages Manager for iOS with several new features, including the ability for page administrators to pin and unpin posts on their pages, create and edit events on iPad, and more (AllFacebook). Facebook. Twitter. ’s SecondSync; teams from both will join Twitter’s London office (WSJ). Google+. YouTube.

3 Foolproof Ways to Ruin Your Conversion Rate

ProBlogger

How to Ruin Your Conversion Rate. I can help you stop wasting time right now – the following three mistakes are foolproof ways to ruin your conversion rates and should be avoided: Mistake #1: Forgetting About Mobile. Before purchasing,  90% of mobile users research and compare prices. Personalized content drives six times greater transaction rates than generic campaigns.

7 Awesome eCommerce Platforms For Small Businesses

Kikolani

The all-in-one eCommece solution includes a secure shopping cart, website, marketing tools, and mobile themes. Shopify merchants can also sell their products anywhere with Shopify Mobile (includes a build-in mobile credit card reader) and Shopify point-of-sale (works on the iPad). The ‘click and order’ trend is undergoing a major shift. The solution? Shopify.

5 Proven Strategies for B2B Social Media Marketing

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Regus chose Affect Strategies , a PR, marketing and social media firm specializing in business-to-business companies, to run their New York campaign. Mobile Data Traffic To Exceed 1. Mobile 2.0

B2B 41

Essential Nonprofit Software of 2014

SocialFish

FriendRaising 2.0 : a peer-to-peer fundraising providing personalized campaign websites. The newest release for 2014 includes improved calendar functionality, updated task features, and a new iPad app for users on the go. As we watch some of our wildest sci-fi fantasies become reality , the potential of technology seems limitless. percent. Grant Management Software.

What the Future Holds for B2B Social Media Marketing

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Business Small business Social media Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Really though, it boils down to one thing Truong said during our interview: “How can we mobilize a captivated audience to do something on our behalf?&# Peter Rabbit" for iPad Delivers Inte.

B2B 41

What the Future Holds for B2B Social Media Marketing

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Small business Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Really though, it boils down to one thing Truong said during our interview: “How can we mobilize a captivated audience to do something on our behalf?&# New Startup Seeks to Turn Your Mobile.

B2B 41

Top 10 Reputation Tracking Tools Worth Paying For

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Apple Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! View More » Entertainment "Peter Rabbit" for iPad Delivers Inte. White iPhone 4 Delayed Until Spring 2011 Samsung Galaxy Tab Comes to T-Mobile. eBay CEO: Mobile Is the Safest Way to. thanks!

Get the Most Out of Twitter Hashtags

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media MARKETING Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS OpenX Rackspace Hosting ConVerdge Communities About Us Submit a Tip! Internet Tethering Coming to iPad [RU. iPhone 4 Debuts In China September 25 View More » Mobile Gap Uses iPhone App to Find Kid Models This Mornings Top Stories in Tech an.

5 Essential Spreadsheets for Social Media Analytics

mashable.com

Sign in with Facebook or Facebook Mashable Social Media All Social Media How-To Facebook Twitter YouTube Google+ Featured in Social Media Tech All Tech Apps & Software Dev & Design Gadgets Mobile Featured in Tech Business All Business Advertising Marketing Media Small Business Startups Featured in Business Entertainment All Entertainment Film Gaming Music TV Featured in Entertainment US & World All US & World Politics Social Good U.S. Today in Mobile. More Rumors Indicate Existence Of Smaller, 8-Inch Apple iPad. 4. LinkedIn Plans Mobile Ads This Year. 0. Mobile.

HOW TO: Activate Your Brand's Super Influencers

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media MARKETING Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Ben Straley is the Co-Founder and CEO of Meteor Solutions , whose leading technology and services platform increases campaign engagement, reach and revenue through social sharing. Mobile 2.0 Thanks.

Why Curation Is Just as Important as Creation [OPINION]

mashable.com

World Featured in US & World Videos Featured: iPad YouTube Facebook. Apple’s New iPad: 9 Features That Matter. 5. Download our free apps for Android , Mac , iPhone and iPad. Today in Mobile. iPad 3. Apple Unveils New iPad. KONY 2012: Is the Viral Campaign a Scam? New iPad Available March 16 Starting at $499. Mobile Lists. Mobile.

HOW TO: Gain Twitter Influence

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Small business Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Waggener Edstrom Worldwide finds the most influential voices that have the biggest impact on campaigns. Travel + Leisure" Arrives on the iPad Facebook and Electronic Arts Sign Soc. Mobile 2.0

How PR Pros Are Using Social Media for Real Results

mashable.com

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Small business Mobile 2.0 Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Ways to Reduce Your Sites Bounce Rate Mobile Shopping Startup CheckPoints P. View More » Mobile More PlayStation Phone Details and Pi. GE Campaign Turns YouTube Videos and.

6,595 Words on a Traffic Generation Tactic You’re Not Using (But Should Be)

Viper Chill

It doesn’t require paid advertising campaigns via Facebook or Adwords. App Cost : A way to calculate the likely cost of a mobile app you’re looking to develop. created an interactive website to help you determine the cost of a video, not dissimilar to Crew’s interactive site to help you determine the price of a mobile app. Just ask Jessica Hische. Blog Tyrant.

20 Go-To Places for Truly Awesome Newsletter Templates

Writtent Blog

Campaign Monitor. All it takes is 60 seconds to build an original, HTML email newsletter template using Campaign Monitor’s products – no coding knowledge required! Your final product’s not just going to be gorgeous, it’s sure to resize perfectly for mobile devices and be tested on all major email platforms. 2. Active Campaign. Image credit: iamtyce. Smilebox.  .

Twitter’s New Ad System REVEALED

TwiTip

How the interface would be implemented on various third-party apps and on mobile devices would surely be different, but that’s beyond the scope of this post (although, I could think of something). Additionally, it could expand into the right column in much the same way that Twitter’s iPad app does today. Or, How Twitter Can Make $Billions and $Billions/Year from Ads Alone. Large Unit.