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How to Edit the Facebook Ad Destination URL by Placement

Jon Loomer

There are reasons you may want to edit your Facebook ad destination URL by placement. The campaign in question was using several placements, so I was unable to isolate the traffic from Audience Network. Let’s walk through those steps so that you can run different URLs by placement, too. Create a URL with UTM Parameters.

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How to Choose Facebook Ad Placements

Jon Loomer

When you create a Facebook ad campaign, you have limitless options. Using URL Parameters. Another way to measure this is with URL parameters. For more information on how to do this, you can check out a couple of articles I’ve written on using URL parameters: How to Use URL Parameters for Facebook Ads Tracking.

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Combine Email and Facebook Ad Campaigns for Greater Success (Example)

Jon Loomer

I’ve written before about how I’ll run Facebook campaigns that mimic an email funnel. The email campaign by itself may have done fine. The Facebook campaign by itself may have done fine. By doing so, you may be added to my Facebook campaign!]. My Email Campaign. Why not just send the email?”

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Customize Meta Ad Creative by Placement

Jon Loomer

When you create a Meta ad campaign, are you making sure that your image, video, and text all look the way they should in each placement? Ad Placement Previews Once you’ve finished creating your ad with primary text, headline, description, and URL, you’ll see a quick preview of your ad on the right.

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Control Which Websites, Pages, Apps, and Videos Your Facebook Ads Appear On

Jon Loomer

You can choose a specific campaign or time period. You may instead see page URLs. If necessary, you can restrict the category of content or which properties can show them. First, let me explain. There are several placements your ads might appear on. This includes feeds, stories, Reels, apps, websites, and more. Delivery Reports.

Video 179
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How to Use ChatGPT for Social Media + 46 Prompts to Get Started

Hootsuite

Just feed it a few details about upcoming events or campaigns and then let the AI generate dates, times, and content types for your brand. Direct users to this URL [INSERT URL]. Describe the course in 150 words or less, and drive traffic to this URL: [INSERT URL]. What type of content should we focus on?

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How to create, manage and report on social media campaigns in Sprout

Sprout Social

Social media campaigns are focused and coordinated efforts that generate measurable results across social media platforms. Campaigns are a chance to switch things up, reach your audience in a new way, create memorable content and make a real impact on top-line business goals. Optimize campaigns with real-time data and feedback.