Sprout Social

JUNE 15, 2020

Is there a link between GDPR and social media? Marketers should take the time to understand the implications of GDPR, privacy laws and what it all means when it comes to social media. How does GDPR affect marketing on social media? Restrictions on social media ads and remarketing.

Social Media 131

Social Media Privacy Marketing Policies 131

Hootsuite

JULY 25, 2023

A social media scandal is only fun if you’re not at the center of it. You don’t have to plead the fifth online — just follow these social media rules for lawyers, and you’ll be safe. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees.

Social Media 77

Social Media Policies Guidelines HootSuite 77

Sprout Social

OCTOBER 27, 2022

When this happens, they don’t want to click through a series of irrelevant options or read through useless FAQs. Social media. The number of US social media users is expected to surpass 308 million in 2023 (up over 6 million from 2022 projections). How do customers use social media for support?

Statistics 106

Statistics Social Media Brands Issues 106

Convince & Convert

MAY 11, 2010

During my 15 years of Web site strategy and usability work (before I got all social media on you) I very much tried to live by the two-click rule (discover the most common questions customers have about your business, and answer them on your site within two clicks or fewer). Social media makes it possible.

FAQ 139

FAQ Content Consultant Social Media 139

Social Media Strategies Summit

MARCH 25, 2021

After all, social media – a key driver of social commerce – is used by more than half the world’s population , rising to three-quarters or more in markets like Northern and Western Europe, and North America. Simply put, all of this means social commerce is already too big to ignore – and it’s only going to get bigger!

Examples 221

Examples Retail Instagram Buy 221

Sprout Social

MARCH 26, 2019

You’ve heard the talk about social media listening but now you want to know how to put it to use. To review what social media listening is and how it’s different from monitoring, check out our thorough listening guide here. Advantages of social media listening. Create a brand analysis.

Social Media 102

Social Media Sentiment Marketing Analysis 102

Sprout Social

OCTOBER 19, 2023

It’s enabling them to offload time-consuming tasks such as managing digital ads, email campaigns and social post scheduling so they have more time for strategy-building. Here are the most prominent AI use cases in marketing for social media managers as they prepare for the coming year.

Strategy 124

Strategy Sentiment Marketing Analysis 124

Convince & Convert

DECEMBER 5, 2017

For a brand to live its values—that is, on its public social channels—marketing and support must be united. REI’s marketing team spearheaded the #forceofnature campaign, but it was Support who spotted and responded to this fan’s touching photo. Both are well-versed in talking to customers and prospects.

Social Media 210

Social Media Marketing Team Upcoming 210

Convince & Convert

JULY 14, 2021

Finally, allow you to publish timely social media updates (with relevant hashtags) even when there are no big holidays coming. Planning your social media strategy around yearly holidays and observance days has lots of benefits, from making it easier to organize to achieving higher visibility and engagement. Conclusion.

Instagram 217

Instagram Strategy Marketing Upcoming 217

Webbiquity SMM

FEBRUARY 16, 2021

The days when Twitter or LinkedIn were the only social media networks for B2B business promotion are long gone. The Social Media Marketing Industry Report says that B2B marketers see potential in using Instagram for B2B promotion. 75% of B2B buyers use social media to discover new products and services.

B2B 259

B2B Examples Company Instagram 259

Keyhole.co

JANUARY 20, 2024

Small businesses don’t have the budget for national ads, hiring celebrities, or creating flashy campaigns. Utilize Facebook Ads Instead of wondering what type of domain you need to host your marketing campaign, Facebook ads can be a cost-effective marketing strategy for your small business. The answer is Facebook marketing.

Small Business 100

Small Business Engagement Strategy Facebook 100

Hootsuite

JUNE 28, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. What is dark social? Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

Hootsuite

OCTOBER 18, 2022

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Heyday – Chat & FAQ Automation. Dealing with FAQs like store hours, order tracking, and more can take valuable time away from your customer support team. Don’t worry — we’ve done the research for you!

FAQ 97

FAQ Price Loyalty Review 97

Social Media Strategies Summit

JANUARY 5, 2022

Instagram is one of the fastest-growing social media platforms, with an estimated 1.3 Nailing down your goals won’t just guide your strategy, but it will also help you track your campaigns more effectively. Answer FAQs. Here are some ideas: Start a hashtag campaign. Why Use Instagram for Your Small Business?

Small Business 202

Small Business Instagram Platform How To 202

Sprout Social

MAY 23, 2023

This new era of artificial intelligence (AI) naturally has social teams thinking: Is an AI social media manager about to take my seat? When it comes to AI social media tools, I’m optimistic…and this is coming from someone who regularly thanks her Google Home to keep it happy.

Team 131

Team Social Media Management Skills Trends 131

Sprout Social

FEBRUARY 29, 2024

NLP and sentiment analysis Natural Language Processing (NLP) and sentiment analysis enable businesses to understand and interpret human language, making them essential tools for analyzing customer feedback, social media content and other textual data while automating report generation.

Patterns 116

Patterns Sentiment Analysis Proposal 116

Later

JUNE 28, 2021

While they don’t have a massive following, Micro influencers have a significant social media presence, typically between 10K and 100K followers. . And Melanie Laurene , better known to her followers as an “Internet big sis,” frequently advocates for mental health and self-care on social media: View this post on Instagram.

Influencer 133

Influencer How To Marketing Instagram 133

Hootsuite

JANUARY 16, 2023

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Use an FAQ chatbot to engage with customers 24/7. When you automate your FAQs, you’re also saving your customer support team from having to do the work. Delight your customers and improve conversion rates.

Strategy 119

Strategy Facebook Marketing FAQ 119

Sprout Social

AUGUST 29, 2023

In this article, you’ll learn the ins and outs of conversational AI, and why it should be the next tool you add to your team’s digital toolbox for social media and beyond. Here’s the difference: Rule-based chatbots , like those offered in Sprout Social’s Bot Builder, have question-and-answer pathways already set up.

Conversation 78

Conversation FAQ Sentiment Banking 78

Sprout Social

APRIL 18, 2017

Usually when you hear about social media automation, you picture the cringe-worthy automatic direct message that sometimes happens after you follow a new account. If you’re considering automation as part of your social media marketing efforts, there are a few key questions to ask yourself: Why do I want to automate?

Social Media 102

Social Media Brands Startup RSS 102

BeingOptimist

MAY 17, 2023

Additionally, strategies enable businesses to use social media, content marketing, SEO, and email marketing to increase sales and revenue. Leverage Social Media: Social networking can increase earnings and audience size. Targeted marketing increases the visibility, credibility, and quality of leads for a brand.

Strategy 75

Strategy Software Campaign Conversation 75

Sprout Social

MARCH 31, 2021

So feel comfortable knowing you can publish your Tweets based on your pre-planned schedule, whether it’s around a specific campaign or seasonal content. If your social media strategy involves sharing a similar message across all your social media accounts, Twitter scheduling simplifies the process.

Engagement 136

Engagement How To Library Collaboration 136

Hootsuite

APRIL 3, 2023

Are you tired of seeing all the happy, smiling brands around you, animatedly chatting about their latest successful campaign while you’re on the sidelines wondering when it’ll be your turn to get engagement, too? Improve your marketing and social media content strategies (beyond Facebook) based on what you learn. Need a photo?

Engagement 111

Engagement UGC Facebook HootSuite 111

Hootsuite

SEPTEMBER 16, 2022

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. This makes them ideal for answering FAQs at any time of the day or night. And you can incorporate chatbots to help with customer service even on social media. Mountain Dew’s promotional engagement campaign.

Examples 97

Examples FAQ Insurance Retail 97

Social Media Marketing

SEPTEMBER 15, 2021

We have been successfully running our campaign for all the local businesses to get listed. FAQ How do I find a business listing site? You can even choose a firm that will manage the marketing for your listed business. You can simply reach out to us through our website. So, what are you waiting for?

List 147

List Directory FAQ SEO 147

Buffer Social

DECEMBER 10, 2019

Instagram Stories was one of the most dynamic social media channels in 2019. So when it comes to picking some of the best Stories campaigns of 2019, we really have a lot of options. If there are any favorites of yours that we missed, please do let us know by using #bufferpodcast on any social media channel.

Instagram 98

Instagram Patterns Template Templates 98

Buffer Social

OCTOBER 11, 2023

Many social media platforms are rethinking the way they reward their top creators.    A blue tick or badge on social media used to mean you were someone to watch — whether that meant a creator with a growing following or a recognized public figure.

LinkedIn 116

LinkedIn Badge Communities How To 116

Hootsuite

AUGUST 8, 2022

When it comes to social media platforms, it can be tempting to just stick with the big names you already know, but no one wants to miss out on the next big thing. Whether you’re familiar with this hot social messaging app or not, there’s a good chance you should start paying attention to it. What is KakaoTalk?

Mobile 84

Mobile FAQ HootSuite Retail 84

Postcron

APRIL 25, 2018

Social media videos add a powerful punch to your marketing strategy. Before you start creating social media videos, give careful thought to your business goals. Before you start creating social media videos, give careful thought to your business goals. Social media posts. Don’t panic!

Video 71

Video Social Media How To FAQ 71

Hootsuite

AUGUST 15, 2022

Bonus: Get a free, in-depth guide to The Why, What, and How of Social Commerce. Learn how to sell more products on social media and delight your customers without relying on cookies. Use social media marketing to promote your sales in advance. Email marketing campaign. Try selling directly on social media.

Strategy 102

Strategy Discount Marketing Retail 102

Likeable

MARCH 31, 2021

If you work in digital marketing (or even if you’re just someone who uses social media), you know that there’s a lot of noise on social platforms these days. Social listening should be an integral part of any marketing strategy. Social Listening vs. Social Monitoring vs. Trendspotting. Campaign Analysis.

Strategy 106

Strategy Brands Influencer Analysis 106

Hootsuite

FEBRUARY 16, 2021

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. Or, if you’re running a big campaign. Bulk schedule up to 350 posts at once.

HootSuite 140

HootSuite Features URL Template 140

Laurel Papworth

APRIL 23, 2012

I occasionally see a campaign that I think is important but I can see they aren’t going around it the right way. The problem is, you can’t just put your social object up on a social media site and hope people will find it. Nine donors so far… What would YOU do to improve this social media campaign?

Influencer 73

Influencer Social Media FAQ Campaign 73

Sprout Social

NOVEMBER 28, 2022

In fact, 76% of engaged social media users say it’s important for companies to post about their employees. When I was a social media manager at Shedd Aquarium , nothing said “go viral” like a cute otter or penguin. Throwback Thursdays have been around since the early days of social media. Include pets.

Instagram 122

Instagram Engagement Brands Avatar 122

Sprout Social

MARCH 8, 2023

When I was a social media manager, I was asked the question many of us know oh-so well: “Do you want to be the face of our social channels?” There’s a new pressure on social media teams to not only make more videos, but to also star in them. Some social practitioners are all about it.

Video 90

Video Film Content How To 90

Convince & Convert

SEPTEMBER 22, 2010

Social media marketing is all about potential audience. Social Supports Email in the Interactive Marketing Hub Indeed, email marketing and social media marketing are spiritually and procedurally similar. Social media connectivity is digital bumper stickering. Email is all about actual audience.

Social Media 137

Social Media Strategy Social CRM Consultant 137

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 152

Social Media Strategy Consultant Web 2.0 152