Hootsuite

NOVEMBER 7, 2023

The tools search across multiple social platforms and compile all the relevant social data in one location, so you can get the full picture of what people are saying from just one screen. Track social sentiment in real time. Spot competitor campaigns as they launch. Why do marketers need social listening tools?

Brand Monitoring 99

Brand Monitoring Tools HootSuite Brands 99

agora pulse

NOVEMBER 10, 2020

When your company or clients use social analytics effectively, they can improve campaign performance, connect more deeply with customers, and stay ahead of the competition. Although all social media platforms provide native data, their analytical and reporting capabilities tend to be limited. Social media channels. BrandMentions.

Analytics 179

Analytics Social Media Tools Price 179

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. What influencer marketing goals can be set for holiday campaigns? But let’s start with the basics.

Metrics 52

Metrics Influencer Campaign CPA 52

Sprout Social

JANUARY 11, 2024

Is the influencer partnership driving more brand mentions and positive sentiment online? Looking at data from popular posts provides insight into the most effective social media platforms, post types and influencers that best promote your brand to a wider audience. These are questions you might’ve asked yourself more than once.

Brands 108

Brands How To Sentiment Metrics 108

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. These insights help you develop more effective targeted marketing campaigns and a higher level of personalization in products and services.

Sentiment 103

Sentiment Analysis Patterns Price 103

Keyhole.co

MARCH 9, 2023

Keyhole Keyhole helps marketers measure the impacts of their marketing campaigns. Keyhole offers campaign monitoring, influencer tracking, brand mention monitoring, and powerful competitor research tools that make it easy to benchmark your campaigns against your competitors’.

Tools 84

Tools Sentiment Hubspot Price 84

Keyhole.co

DECEMBER 15, 2023

You still need to carve a memorable niche among audiences, particularly on social media platforms. There are many online platforms and mobile-toting people. So, running engaging campaigns can be daunting. This platform works for almost anyone seeking to establish an online presence.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Are you looking to reach new customers?

Platform 78

Platform Social Media Small Business Instagram 78

Hootsuite

FEBRUARY 7, 2024

From branded hashtag campaigns to X (formerly Twitter) chats to the latest memes and trends, hashtags remain an effective way to extend your social media reach. For example, you might find that posts with hashtags perform better than those without on one platform, but not on another. See how Later compares to Hootsuite.

Hashtag 91

Hashtag Analytics Tools HootSuite 91

Sprout Social

MAY 11, 2023

Use the built-in brand safety tools for each social network Your first line of defense against your branded ads appearing alongside offensive content includes the in-platform tools provided by the major social networks. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns.

Reputation 130

Reputation Tools Brands How To 130

Oktopost

MARCH 10, 2022

And when you have to prove the return on investment of each and every red cent, it can be difficult to justify increasing spend on organic social over Facebook ads. If you’re using a great social media management platform to help calculate your social ROI, then this becomes a lot easier. Brand awareness/brand sentiment.

ROI 174

ROI B2B Social Media Brands 174

Social Media Strategies Summit

FEBRUARY 24, 2021

It lets you discover, learn from, and get involved in online conversations about your brand, on whichever platform they’re happening. Social listening involves tracking words and phrases across social platforms and websites, then analyzing and learning from the results. That’s vital intelligence you just can’t afford to overlook.

Social Media 147

Social Media Strategy Sentiment Marketing 147

Sprout Social

JANUARY 9, 2024

It is limited by historical data and predictive variables, which can make the suggestions obsolete by the time you put them to use for a campaign. AI enables you to analyze data in real-time by computing the change in variables as they happen so businesses can monitor and pivot campaign strategies promptly. Let’s dig deeper.

Analytics 112

Analytics Sentiment Analysis Patterns 112

Webbiquity SMM

NOVEMBER 8, 2022

When an unknown variable is introduced, people are likely to take action depending on the sentiments of the majority. Brands integrating social proof into their marketing campaigns boost legitimacy and authenticity in their products and services. Small local businesses should enable Facebook ratings and reviews immediately.

comScore 299

comScore Marketing Case Study Review 299

Oktopost

NOVEMBER 30, 2023

Dark social refers to sharing online content through private channels such as DMs, messaging apps, email, or other non-public platforms. We also miss rich insights about audience preferences, desires, and sentiments that could inform sales conversations and help drive more leads through the funnel.

Forums 62

Forums Reddit Analytics Sentiment 62

Keyhole.co

DECEMBER 13, 2023

Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. Mention is a good example of a platform helping brands track and post to social media apps. These are taken from Facebook, Instagram, Twitter, YouTube, Reddit pages, and even blogs and forums.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Keyhole.co

MAY 3, 2023

Using a hashtag tool, you’ll be able to track how your campaign performed but also uncover key findings about your audience and your competitors. You should always aim to prove the effectiveness of your marketing campaigns. Lebron James is a huge advocate for Taco Tuesday, making him a fitting choice for a #tacotuesday campaign.

Hashtag 52

Hashtag Social Media Sentiment How To 52

Sprout Social

NOVEMBER 21, 2023

This includes keeping tabs on your competitors’ social media activity, pricing changes, marketing campaigns, product launches and more. Compare metrics like engagement rates, impressions and share of voice across multiple sources, like Facebook, X (formerly Twitter), Instagram and more. Want to dive deeper?

Sentiment 95

Sentiment Metrics Analysis Trends 95

Keyhole.co

OCTOBER 27, 2022

Using a hashtag tool, you’ll be able to track how your campaign performed, but also uncover key findings about your audience and your competitors. You should always aim to prove the effectiveness of your marketing campaigns. Select Your Platforms: You can measure your hashtag across any popular social platform.

Hashtag 98

Hashtag Analytics Metrics ROI 98

Ignite Social Media

JANUARY 25, 2018

Facebook recently made an exciting announcement for marketers. Facebook is experimenting with letting brands study people’s posts and comments on the platform. Facebook Audience Insights API is currently in Beta test with limited partners, as one of those partners, Ignite is going to give you an inside look at what is to come.

Facebook 107

Facebook Sample Samples Sentiment 107

Buzz Marketing for Technology

MARCH 18, 2010

And once you have identified the conversations where you think a sales opportunity may be occurring you need to feed that into your listening platform so you can flag those opportunities when they come in. But what if you don’t have a listening platform? How much time and money can the team commit to the listening platform?

B2B 225

B2B Platform Social Media Marketing 225

Sprout Social

AUGUST 5, 2020

This update provides a comparative insights view that makes it much easier to compare and contrast your social performance with competitors across key metrics, including SOV, engagement and sentiment. It can also be helpful to evaluate your competitor’s content by a specific topic or campaign.

Analysis 140

Analysis Strategy Sentiment Comparison 140

The Realtime Report

DECEMBER 12, 2012

This is the problem that Salorix is trying to solve with a new social media management platform called Amplfy 2.0, Step one is obviously to monitor the conversations–Amplfy monitors Twitter (via Gnip), Facebook (public posts) and blogs. In effect, Amplfy combines monitoring, management and analytics into one end-to-end platform.

Social Media Management 191

Social Media Management Influencer Platform Social Media 191

Buzz Marketing for Technology

FEBRUARY 27, 2013

At first it was just a neat way to call out a particular sentiment or be associated with a trending story on Twitter; they’ve now made it into our vernacular and expanded to other platforms including Instagram and Google+. Figure out what you are going to focus on and then consistently leverage those across numerous campaigns.

Hashtag 269

Hashtag Sentiment Campaign Education 269

Social Media Strategies Summit

FEBRUARY 13, 2020

In fact, 84% of C-level and VP-level buyers are influenced by social media, with many spending about 760 minutes a week on Facebook. Source: Hubspot Facebook. PRIORITY PLATFORM: Facebook and Instagram Advertising. Slack is a workplace communication and collaboration platform that appeals to companies large and small.

B2B 150

B2B Social Media Brands Hubspot 150

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features.

Industry 52

Industry News Google Brands 52

Keyhole.co

FEBRUARY 29, 2024

We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Brand awareness: Track mentions, sentiment analysis , and reach. Embrace multi-platform analytics Gone are the days of siloed social strategies. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Ignite Social Media

OCTOBER 6, 2022

Customer Engagement Platform – Digital-first, an omnichannel platform built for enterprises. Social Marketing – Orchestrate social campaigns that drive business results. Their tool breaks down into these main areas of concentration to help brands: . Contact Center – Agent efficiency, automation, and operational insights.

Social Media Management 122

Social Media Management Review Social Media Tools 122

Keyhole.co

FEBRUARY 23, 2024

We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Brand awareness: Track mentions, sentiment analysis , and reach. Embrace multi-platform analytics Gone are the days of siloed social strategies. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Oktopost

AUGUST 10, 2023

Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. This may sound self-explanatory but hear us out.

Social Media 62

Social Media B2B Sentiment How To 62

agora pulse

JANUARY 6, 2021

With so many different social media platforms to manage and such a long to-do list to tackle, it’s tough to know where to start and how to plan your day effectively. Look for time-sensitive events like Facebook Lives or Twitter chats. Check Paid Social Campaigns. How can a social media manager do it all? Monitor Hashtags.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Hootsuite

JANUARY 13, 2022

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. Not clued in just yet? Well Traveled.

UGC 145

UGC Content HootSuite Authentication 145

Keyhole.co

NOVEMBER 6, 2022

That is, what is being said about your brand, your campaign, your competitors, your product, trending topics, etc. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. But which social media monitoring tool is the best for your brand?

Tools 52

Tools Social Media Sentiment Price 52

Sprout Social

JUNE 27, 2023

To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. These could be product issues, advertising campaigns, customer service or even sensitive issues gaining ground. Google My Business GMB is another popular platform for local businesses to gain customer feedback.

Review 127

Review Brands How To Analysis 127

Keyhole.co

MARCH 26, 2024

million Facebook: 15 million YouTube: 17.6 Brickfilms, stop motion, and animations thrive in the age of YouTube and other video-based social media platforms. For instance, here’s a post that LEGO shared on Facebook displaying the photographs of the toy photography group ‘Stuck in Plastic’. Instagram: 10.3

Construction 52

Construction Social Media Strategy Collaboration 52

Hootsuite

FEBRUARY 1, 2022

Twitch is an online video streaming platform that allows creators to live stream content to a dedicated audience. As of December 2021, the platform boasts over 7.5 More people are using the platform to stream other types of content , including: Music. Try running an ad campaign on Twitch. What is Twitch? But, don’t worry.

Marketing 103

Marketing Authentication Template Templates 103

Hootsuite

FEBRUARY 12, 2020

Facebook Messenger is one of the most important messaging apps brands use to connect with customers worldwide. Many businesses have used Facebook Messenger marketing to drive results across the customer journey—from building awareness to securing sales. In this guide we cover how to use Facebook Messenger for all your business needs.

Facebook 145

Facebook HootSuite Badge Survey 145