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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  But capturing market attention is well worth doing over this high-spend period. billion in the U.S. each, with 100 percent of proceeds going to the Sumatran Orangutan Society (SOS).

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Example: Reach Optimization and Conversions

Jon Loomer

Today, I want to give you an example of just how powerful this approach has been for me. Not everyone who shows interest in a product is ready to buy today. My goal was to reach as many of those who visited the Beyond the Boost landing page without buying during the past seven days as possible. No optimization.

Examples 207
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5 genius social commerce examples you can learn from

Sprout Social

Now, a new shift brings social media beyond the realm of brand marketing and into the world of sales. Social media ecommerce, or social commerce , is the direct buying and selling of goods or services on a social media platform. In this article, we’ll share five genius social commerce examples you can look to for inspiration.

Examples 117
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The 12 Best Chatbot Examples for Businesses

Hootsuite

Looking for chatbot examples for your business? We’ve compiled a list of the best chatbot examples, categorized by use case. You’ll see the three best chatbot examples in customer service, sales, marketing, and conversational AI. The 12 best chatbot examples of 2022. Customer service chatbot examples.

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Buzzwords Decoded: 32 Social Media Marketing Terms Explained

Ignite Social Media

In the fast-paced world of social media marketing, it’s essential to stay up to date with the latest trends and terminology. As marketing professionals, you’ll want to be in the know about the buzzwords that are shaping the landscape in 2024. It’s the price you pay when someone clicks on your ad. What is a Tok?

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What Is an NFT? 2023 Cheat Sheet for Marketers

Hootsuite

In 2021, NFT users doubled to about 550,000 , and the market value of NFTs grew by 37,000%. Explain your NFT, what makes it unique, and make people want to buy it. For example, avatar NFTs usually list out what makes each avatar unique, such as eye color, hair, mood, etc. How to buy NFTs. Find an NFT to buy.

Marketing 118
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11 chatbot marketing examples to boost your bot strategy

Sprout Social

This sort of line has been popular among marketers over the past couple of years. While chatbots for marketing were once seen as uncharted territory, more and more brands are getting on board with bots. 11 effective chatbot marketing examples. “The bots are coming.”. But is that reality finally coming to fruition?

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