Trending Sources

20 Top Twitter Monitoring and Analytics Tools

Pamorama

Here are a few to help you get you started with sentiment and behavioral analysis so you can maximize Twitter’s benefits: Twazzup : A dashboard program that monitors Twitter, Twazzup will tell you every time your keywords are mentioned in a tweet. blog comments powered by Disqus Previous post: Who is the Modern Media Consumer? How is your brand perceived? Wide reach. Share URLs?

Making Data Relevant: The New Metrics for Social Marketing

mashable.com

Companies like Dell and Best Buy are adopting different strategies for listening to Internet chatter. Sentiment Analysis Text mining and sentiment analysis are the flavor of the season for social media analytics and a common complaint is that the current tools are not able to classify a high percentage of the comments about your brand. Have an account? Not many, right? link] [.]

100+ Social Media Monitoring Tools

www.pamorama.net

Beevolve Track consumer-generated media, understand sentiment, identify emerging trends and use the resulting insights to improve products, marketing, sales and service. Twendz The twendz Twitter-mining Web application from Waggener Edstrom uses the power of Twitter Search, highlighting conversation themes and sentiment of the tweets that talk about topics you are interested in.

Tools 53

100 Media Monitoring Tools for PR

www.pamil-visions.net

The Verismo methodology captures the essential elements of successful communications: Visibility, Reputation, Influence and Sentiment. Track sentiment, create a database of key influencers and then keep on top of the buzz. It uses sentiment analysis to alert you about positive or negative mentions of a brand, and then provides historic trend analysis of those mentions. Cheers.

Tools 42

How to Become a Niche Rockstar: The Guide

Viper Chill

Using a comments system like Disqus to stand out (where people can comment with multiple social profiles) instead of using a separate registration page as many of them require. Search engine spiders don’t buy your products and doubling your Twitter count with irrelevant followers won’t change your bottom line either. The Benefits of Rockstardom. Stay Hungry. Stay Foolish.

Social Media Optimization Tools

www.toprankblog.com

You can get an indication of basic sentiment and the top social keywords associated with your query. link] Audeliz Angie Perez Free is suppose to be juciy enough to get one buy premium services. Heck, we’ve been blogging about SMO since 2006! HowSociable is a useful tool to quickly gauge the social presence of a particular keyword or brand name. especially like howsociable.com.

Tools 56

Interview with Social Media Citizen: Paul Dunay | Social Media.

Social Media Citizens

And delighted customers tend to do 4 good things: they buy more (on average 10% more!); Advertisement blog comments powered by Disqus Top Videos Previous Entry Interview with Social Media Citizen: Chris Tompkins Next Entry Interview with Social Media Citizen: Johan Ronnestam SMC QUOTE “.As So far I raced over 1000 nautical miles this year. Trust me – I have tried them all.

The Business of Social Media: B2B and B2C Engagement by the Numbers | Brian Solis

www.briansolis.com

If it is one thing that we learn right here, right now, is that Social Media affects every part of the buying cycle. This is why a company-wide SRM program must be engineered and deployed in order to effectively monitor behavior and sentiment to effectively and genuinely shape perception, cultivate meaningful relations, and inspire action. General Buying Cycle 1. Awareness 3.

Plaxo 38

Interview with Social Media Citizen: Mary McKnight | Social Media.

Social Media Citizens

Radian 6 allows you not only to manage workflow in social media across your team but also measure the sentiment, reputation and overall mentions of your brand across the net. Social Buying Sites – social buying is hot right now! Plugging small and local businesses into the location plus group buying phenomenon is a great way to spark immediate sales and engage new customers.

Measuring Social Media ROI

Pamorama

What About Sentiment Analysis? This is where sentiment analysis comes in. It’s helpful to look at sentiment before changing or implementing a social media strategy and trying to calculate your ROI. Twendz : Waggener Edstrom’s Twendz is a Twitter-mining Web application that leverages Twitter Search to highlight conversation themes and the sentiment of tweets.

ROI 20

List of Social Media Management Systems (SMMS)

www.web-strategist.com

30Million forums, 5 Million blogs, 30,000 accredidated new sites, tracking sentiment is great, reporting is great, being able to export it to a CSV or XLS format is great, love the work flow tracking that some also have (SMM by PR Newswire), but they all lack the next step - how to systematically breakdown the information. really love what I do, I hope it shows. like socialoomph too. Thanks!

What the Future Holds for B2B Social Media Marketing

mashable.com

B2B and enterprise companies aren’t trying to convert millions of individual consumers into customers — they’re trying to convince a smaller group of companies with bigger budgets to buy their products or services. link] / blog comments powered by Disqus More Subscription Options » Twitter RSS Top 6 Today 1 "FarmVille" Interruption Cited in Baby's Murder 2 35 Entertaining 404 Error Pages 3 When Are Facebook Users Most Active? Ways to Visualize Voter Sentiment f. The B2B Social Media Marketing Series is supported by IDG Enterprise.

B2B 41

A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

If you’re looking at buying a product or utilizing a service, chances are you’re looking for the sentiment about that product or service as well. Looking fwd to checking it out… Reply Yossi Dan July 15, 2009 at 1:07 pm Fully embracing the social collaboration arena in our start-up, your intro gives me high motivation to buy your book… Is there any audiobook version scheduled in the near future? hope that doesn’t detract you from buying the book! Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

What to Consider When Building an In-House Social Media Team

mashable.com

Engagement levels, buzz and sentiment or an increase in the number of sales — or perhaps both?&# see big companies all the time with full-time inhouse poeple on it doing a lame job.pet peeve of mine if you couldn't tell ;) blog comments powered by Disqus More Subscription Options » Twitter RSS Top 6 Today 1 After Giants' World Series Win, San Francisco E. 2 35 Entertaining 404 Error Pages 3 Facebook Status Updates Tell the Story of Roman. 4 iOS 4.2 Learn more about it here or keep up with all Webtrends Social products by following its blog. Studard agrees.

Team 38

3 Tips for Maximizing Engagement With Facebook Likes and Shares

mashable.com

Enabling “Share,&# in addition to “Like,&# enhances both the overall user experience as well as the power of the “Like&# button for the site: Sharing provides a way for people to express themselves and share with friends when “Like&# (or “recommend,&# which is another form of the “Like&# button) is not the appropriate sentiment. blog comments powered by Disqus More Subscription Options » Twitter RSS Top 6 Today 1 10 Amazing Android Photographs 2 35 Entertaining 404 Error Pages 3 Photo Finish: TwitPics Capture the New York Cit. David A.

HOW TO: Gain Twitter Influence

mashable.com

blog comments powered by Disqus More Subscription Options » Twitter RSS Top 6 Today 1 After Giants' World Series Win, San Francisco E. 2 35 Entertaining 404 Error Pages 3 Facebook Status Updates Tell the Story of Roman. 4 iOS 4.2 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Social Media Mashable on Facebook Join Us! The Digital Influencers Series is supported by Waggener Edstrom Worldwide (WE). To learn how to measure influence, visit [link]. Kawasaki has more than 300,000 followers on Twitter. That’s at one level.

How PR Pros Are Using Social Media for Real Results

mashable.com

One method that has yielded results for Targus is utilizing its Twitter account for giveaways and promotions and monitoring Twitter conversations to target bag-buying consumers. blog comments powered by Disqus More Subscription Options » Twitter RSS Top 6 Today 1 10 Fun Doodling Apps to Unleash Your Creativity 2 35 Entertaining 404 Error Pages 3 Will You Get the Verizon iPhone? Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Small business Mobile 2.0 See how it works here. Claire McCaskill , the junior U.S. think this is the next big wave.

The FINAL word on Social Media ROI | Shuaism

Josh S Peters

Media buys, affiliate marketing, SEO, SEM, and blogging have absolutely no value on their own. Acquisition / Lead Generation  – These types of campaigns are used to gather information (like email addresses, profiles, home addresses, etc) with the goal of winding up with a list of people who are most likely to buy from you.  The FINAL word on social media ROI is this… sometimes.

ROI 23

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

social conversation tools (FriendFeed, and maybe you could even lump in Disqus and the like with it). For example an article with “10 Reasons You Should Buy Travel Insurance&# is almost never going to go viral, it’s not surprising, shocking, interesting or in any way sticky. That’s shifting to a future where profit comes from helping people buy. Fantastic!

No, You Can't Automate Social Media!

Techipedia: Tamar Weinberg

If I wanted to shout it out, I’d buy a billboard over the Strip in Las Vegas. In the same line, I really think that automated anything (sentiment, response, analysis) is a wrong paradigm for social. Sentiment is really hard to analyze. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca No, You Can’t Automate Social Media! Kwame.

Five outcomes of the social media (r)evolution

Social Media Citizens

The purchasing process and buying journey have changed. Consumers search for online information before they buy products or use services. Advertisement blog comments powered by Disqus Top Videos Previous Entry How to serve the sale through social media (Part 1) Next Entry How to Serve a Sale in Social Media (Part 2) SMC QUOTE “.As Its impact for marketers and companies is huge.

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

23 Social Media Marketing Tips from Dell, Comcast, HP, Wells Fargo, Best Buy, General Mills, Ford, UPS, Home Depot, Cirque du Soleil (Online Marketing Blog): Lee Odden takes advice from the best minds in social media who have worked in the corporate world. This post echoes that sentiment and provides specific social networks that you should establish your presence on. Think again!

The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

My solution has been to respond with a note that the publisher doesn’t allow me to distribute that material (that’s true) and suggest that they buy a copy of the book that includes a CD. Reply Carri Bugbee July 30, 2010 at 5:00 am Todd, can I buy you lunch and pick your brain??? Yet with social media, there’s a perception that it’s easy to score freebies.

Social Media Monitoring Grudge Match: Radian6 vs. Scout Labs

www.socialmediaexplorer.com

sentiment trend view from Scout Labs. Once you’ve set up your search in Scout Labs, within seconds and a couple of clicks you have charts and graphs for volume of articles, share of voice compared to competitors you may set up to track as well and the kicker – automated sentiment so you know if the talk about you is good, bad or neutral. This alone beats them, hands down.

26 Free Tools for Monitoring Your Brand's Reputation

Pamorama

Jodange : Tracking your brand or a product is one thing, but turning that tracking into a measure of consumer sentiment about your brand or product is something else entirely. Jodange’s TOM (Top of Mind) tracks consumer sentiment about your brand or product across the Web. Twendz : Public relations firm Waggener Edstrom’s Twitter-mining tool that monitors and highlights user sentiment in real time. UberVU : Track and engage with user sentiment across FriendFeed, Digg, Picasa, Twitter, and Flickr. Do you know what people are saying about your brand? Yahoo!

How to serve the sale through social media (Part 1)

Social Media Citizens

Even though that’s what social media is about – creating personal relationships with the consumers and in order to attract them to buy product or services. I can understand if someone feels that it’s not right, but you just have to be honest with yourself , what the point of having thousands of fans on Facebook, or followers on twitter, if sooner or later you can’t monetize them ?!

3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

have actually heard this exact sentiment from several companies and agencies recently, wondering whether they should increase their Facebook efforts because the size of the member community is just so overwhelming. particularly liked your sentiment on building one's marketing program on rented land, especially regarding content-copyright. particularly liked your sentiment on building one's marketing program on rented land, especially regarding content-copyright. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. Bingo!

HOW TO: Build your own link shortener | Shuaism

Josh S Peters

Thanks Josh Peters Sinc Disqus is acting weird and not posting all comments I'm posting in one that doesn't seem to be able to be fixed ontheir end: Ari Herzog Step back, Josh. Josh Peters I agree with your sentiment Ari, and seeing the CTR (Click Through Rate) of using my own link shortener vs that of Bit.ly is what's caused me to keep using my own as the primary vs bit.ly

Using Social Media in an Awareness Campaign | Shuaism

Josh S Peters

Increase conversations about your brand, change the current online sentiment of your brand? Some of which not only compile online info about your company, but do sentiment analysis as well. The sentiment results will have to be discerned manually. The awareness campaign seems to be exactly what social media was made for. Goals. What do you want to do? Meet them on their level.

The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

mirror your sentiments. Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search The 8 Wrong Questions PR Firms Are Asking About Social Media August 18th, 2010 |Written By: Jay Baer | View Comments Tweet The enthusiasm about social media among public relations professionals is rampant, and encouraging. How can we find a social media guru to add to our team?

Social Media Monitoring Tools: An Overview

Pamorama

Among the features within Sysomos are automated sentiment, geo-demographics, and the ability to quickly provides translations in a wide variety of language. Among the features within Sysomos are automated sentiment, geo-demographics, and the ability to quickly provides translations in a wide variety of language. It provides a comprehensive overview of social media monitoring tools, covering a variety of free tools and a selection of the best professional paid tools. Key elements and features of each are shown, along with test cases, examples, and advantages/limitations.

RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

have actually heard this exact sentiment from several companies and agencies recently, wondering whether they should increase their Facebook efforts because the size of the member community is just so overwhelming. particularly liked your sentiment on building one's marketing program on rented land, especially regarding content-copyright. particularly liked your sentiment on building one's marketing program on rented land, especially regarding content-copyright. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. Bingo!

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search 5 Steps to Winning Fans with Content Strategy July 20th, 2010 |Written By: Mike Corak | View Comments Tweet Guest post by Mike Corak , Vice President of Strategy at digital consultancy Tallwave , and blogger at Digital Marketing Strategy. This allows (mandates, even) the cream to naturally rise to the top.

FAQ 5

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

You need to determine why your company should be social, for whom your efforts are intended and where your audience is in the buying cycle, and how you’ll measure success. In fact, social media can be MORE transformative for a B2B company than a B2C company. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Are there differences between B2B and B2C in social media? Of course. But those differences are at the tactics layer, not the strategy layer. Re SM?

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

found when people bought 4 or more homes from us, and lived in them over a period of years, and they kept coming back sometimes buying 6-8 homes or more from the same builder, they always spread the word about our brand. Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. Would the VP of Customer Satisfaction of Southwest Airlines have called Kevin Smith at home (after he was kicked off a plane for being too portly), if Kevin Smith did NOT have 1.6

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

If barber shops were still driving consumer sentiment, I’d be writing this post about barber shop marketing. There’s been a bit of news about it recently. However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. 1. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Done correctly, social media – even a simple reputation monitoring program – is a time intensive proposition that requires daily vigilance. 2. Social Media is Fast False. Today.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Sentiment: How much are you willing to automate verse check by hand? Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Social Media Monitoring Tools – How to Pick The Right One July 7th, 2010 |Written By: Katie Van Domelen | View Comments Tweet Guest post by Katie Van Domelen , the social media manager at Off Madison Ave in Tempe, Arizona. Thanks!