article thumbnail

Employee advocacy stats to secure C-level buy-in

Sprout Social

Securing C-suite buy-in is essential to getting any new project off the ground. Advocacy expands your candidate pool and generates positive social sentiment and buzz that increases your application volume. The post Employee advocacy stats to secure C-level buy-in appeared first on Sprout Social.

Buy 90
article thumbnail

40 Ideas for TikTok Comments (Don’t Buy Them)

Hootsuite

Read on for inspiring TikTok comment ideas, tips for moderating the comments of your own TikTok videos, and why buying comments is the ultimate thumbs-down-emoji move. But actually posting those scintillating sentiments (or dancing-lady emoji, see above) couldn’t be easier. Should you buy TikTok comments? You go, girl!

Buy 93
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The role of artificial intelligence in business in 2024

Sprout Social

NLP and sentiment analysis Natural Language Processing (NLP) and sentiment analysis enable businesses to understand and interpret human language, making them essential tools for analyzing customer feedback, social media content and other textual data while automating report generation.

Patterns 116
article thumbnail

6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Sentiment Graph for a Talking Bag. Sentiment may even out in short order. That does not mean that the people who liked the commercial will buy more snacks, or that the people who hated the commercial will swear off Tostitos. Sentiment scoring remains an inexact science. Hell, 12.7% Powerful mechanism.

Sentiment 115
article thumbnail

Social media listening examples that will help you unearth better insights

Sprout Social

As Goally’s Marketing Manager Kaelyn Brooks told Sprout , “During our first few influencer initiatives on TikTok, we saw the number of users on our website with intent to buy increase by about 4%.” One computer software company uses Sprout Listening to measure sentiment around their brand and products ahead of rebranding.

Examples 118
article thumbnail

Social Networking Stats: #RLTM Scoreboard, Marketers Buy Facebook Ads for Awareness, Not Fans

The Realtime Report

Marketers Buy Facebook Ads For Awareness, Not Fans. Marketers are buying Facebook ads primarily to build awareness and sentiment, according to a new survey by Ad Age and Citigroup. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list.

article thumbnail

How to measure brand awareness

Sprout Social

Is the influencer partnership driving more brand mentions and positive sentiment online? Loyal customers don’t just buy your products—they become brand advocates. Brands lined up for the opportunity to be associated with it, using the widespread recognition and positive sentiment that Barbie holds.

Brands 106