Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice. Its not for free to create value within social media, and often it’s advisable to make long term plans.

Questions 252

Questions Company Nielsen Disqus 252

Janet Fouts

DECEMBER 30, 2014

23% of Millennials have a Bachelor’s degree or higher, making them the most educated generation ( Nielsen ). They’re not buying homes yet, they’re renting or living with parents. Knowing what motivates each persona to buy allows you to custom target your message to people who want to receive it.

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

Hootsuite

MARCH 3, 2022

We’re only going to focus on genuine engagement here, so you won’t find any info on buying likes or joining engagement pods (although here’s how that worked out for us on Instagram ). Calculate it on a post-by-post basis or for an entire campaign — for any social network. What does TikTok engagement mean?

Engagement 100

Engagement Tips Metrics Remix 100

Bill Hartzer

MAY 26, 2010

This is one of the best tools around because it allows you to smoothly, and discreetly uncover the most prominent opinions of top influencers in the social media arena. You can also measure and track engagement while determining which conversations in chat rooms, forums, etc.

Cymfony 152

Cymfony Social Media Tools SM2 152

Mindjumpers

JULY 30, 2010

But with the arrival of digital channels and social media, word-of-mouth is increasingly used for marketing purposes. The fact that people rely more on peer advice, the explosion of online ‘conversations’ and the increasingly public nature of word-of-mouth in a digital space, provides businesses both opportunities and challenges.

Marketing 251

Marketing Nielsen Forums Groups 251

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms. Get Started.

Influencer 111

Influencer Social Media How To SEO 111

Firebelly

MARCH 5, 2010

You have to focus on Universal Search, Real-Time Search, Social Media and the Mobile Web. Women Use Social Mobile More Than Men By Tiphereth Gloria Nielsen posted these mobile social stats from December 2009 about the gender differences when accessing social networks via mobile devices. Where do you start?

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Razor Social

MAY 15, 2019

Funnel Stage Measurement Awareness Impressions – positive mentions of your product/service Engagement – likes, shares, comments Increase in website traffic Increase in the number of online conversations about the brand Increase in the number of fans/followers Consideration Improved brand reputation (e.g. Consideration.

Influencer 104

Influencer Social Media How To Campaign 104

Diva Marketing Blog

MAY 9, 2016

Danica Kombol : In 2009, Everywhere Agency won the Guinness World Record for the most socially networked message in #BEATcancer. In the “olden days” we’d have a phone conversation with that influencer seeking their advice on, say, the next gadget to buy. How and why did you come to include it in your offerings?

Influencer 40

Influencer Marketing Fashion Campaign 40

Diva Marketing Blog

MAY 9, 2016

Danica Kombol : In 2009, Everywhere Agency won the Guinness World Record for the most socially networked message in #BEATcancer. In the “olden days” we’d have a phone conversation with that influencer seeking their advice on, say, the next gadget to buy. How and why did you come to include it in your offerings?

Influencer 40

Influencer Marketing Fashion Campaign 40

Diva Marketing Blog

MAY 19, 2009

1-topic about social media marketing. To help you understand how to participate in the "new" conversation without getting blown-up. Liz was recently named among Nielsen's Power Mom 50 for 2009, and called one of ten Mommy 'Hood Gurus by Forbes. Diva Marketing Talks is a live, internet radio (BlogTalkRadio) show. 30-minutes.

Blogger 40

Blogger Marketing Nielsen Press Release 40

Buffer Social

AUGUST 9, 2016

Social media has been found to be the most effective digital advertising channel for getting more impressions, clicks, and conversions. Facebook in particular stands out — in some cases, 7x cheaper than the next most affordable social media ads channel (Twitter). Attention: People spend a lot of time on social networks.

Advertising 40

Advertising Facebook URL Campaign 40

Oktopost

JUNE 9, 2020

Social networks tend to prioritize meaningful interactions between people over branded content which doesn’t spark back and forth conversations. In addition, followers that comprise your employee networks are more likely to engage with your content because people tend to trust their peers more than they trust brands.

B2B 144

B2B Survey ROI Metrics 144

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? 40 percent of U.S.

Research 210

Research Social Media B2B Marketing 210

Convince & Convert

APRIL 6, 2010

Sharing this with my readers, very well laid out! link] Top ?

Brands 143

Brands Content Social Media Consultant 143

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics 190

Statistics Research Social Media B2B 190

Convince & Convert

SEPTEMBER 21, 2010

Have you looked at any tools that allow local users to speak on behalf of the businesses social media channels but then give an overview to the home office to watch all activities? That is only a one way target…what about the fans being able to submit content to a local conversation with other local people to see?

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

APRIL 22, 2010

Second, the social media tools and destinations will inevitably change, but considering 83% of online Americans are active in social media, and there are 425 million people with Facebook accounts, I think we’re past the lava lamp stage. In either event, your job in this circumstance is to create conversation.

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

Convince & Convert

SEPTEMBER 20, 2010

It’s not about how many are following you as a brand because there are so many other sources of value by having a presence in social media. If nothing else, you’re part of the conversation. One user sees your tweet, clicks through to the blog, and eventually buys $1,000 worth of X from you.

Social CRM 145

Social CRM Twitter B2B CoTweet 145