Mindjumpers

MAY 15, 2012

The massive amounts of data make the value of good social media management and engagement even greater – and easier to sustain. On top of that, the SPS will analyse when, where and to whom we should engage to strengthen our brand. Especially the articles of Jeremiah Owyang and Raj De Datta.

Data 262

Data Software Applications Compete 262

Mindjumpers

AUGUST 6, 2012

VentureBeat.com: Top 30 tech investors on Twitter, ranked by influence with data provided by PeekAnalytics and using their PeekYou social influence measurement tool. One of the leading tools in the very crowded “Social Media Management tool” space. The New Product from Awareness.

ROI 199

ROI Klout Data Influencer 199

The Realtime Report

DECEMBER 27, 2012

Driving awareness for product launches, events and brand initiatives is a common marketing objective. This is where your creativity, objectives and brand pillars will guide you. Using your influencers as a proxy to the larger social web makes monitoring and measurement easier to handle and tie back to your efforts.

Influencer 195

Influencer Products Marketing How To 195

Keyhole.co

OCTOBER 16, 2023

Agencies are defined by two basic activities: They provide their corporate clients with a high volume of content that can be published to social media, and they offer a big-picture strategy to guide that content development. To succeed in launching a social media marketing agency, it’s important to have the right portfolio of skills.

Social Media 52

Social Media Marketing How To Cost 52

Waxing UnLyrical

AUGUST 8, 2016

My name is Greg and I’m a location independent social media manager for a national publishing company (read: I can work in my pajamas, at a local coffee shop or even on a tropical island as long as there’s Wi-Fi), as well as a creative services consultant and Netflix binge enthusiast (“ Stranger Things ,” amirite?!).

Module 100

Module Consultant Course Campaign 100

Buffer Social

MAY 1, 2017

One that increases brand awareness, drives engagement, and leads to sales all in one go? A huge thank you to Molly for packing this episode full of inspiration and actionable takeaways for social media managers and marketers looking to create the perfect Facebook ad. Is it possible to create the perfect Facebook ad ?

Facebook 103

Facebook CPC Avatar Social Media Management 103

Oktopost

OCTOBER 26, 2020

Why you need a social media management tool. It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels. You simply cannot execute an effective social media strategy of any kind. Do you even need these specialized tools?

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Mindjumpers

DECEMBER 14, 2011

has compiled a list of top predictions, insights and advice from 34 marketing strategists, brand marketers, and leading marketing consultants for the year 2012. It aims to list the changes about to impact brands of all sizes in the coming year. You can download the white paper here and tell us which part catches your interest.

Nielsen 180

Nielsen Marketing Mobile Consultant 180

agora pulse

FEBRUARY 1, 2017

Wish there was an easy way to track (and reward) brand ambassadors? The Agorapulse social CRM tool is built around making your life simpler and your relationships with your customers stronger. Segmentation is a great way to keep track of where our customers are in their brand journey. Automatically dividing users into segments.

Social CRM 60

Social CRM Avatar Groups Groups 60

Socialmedia.biz

JULY 23, 2017

Businesses can track these shares to see if they resulted in an increase in brand exposure, traffic, leads captured and talent attracted. The emphasis here is on improving communications between employees and company management. You can create a content library where you add blog posts, job listings, white papers, press releases, etc.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

Businesses can track these shares to see if they resulted in an increase in brand exposure, traffic, leads captured and talent attracted. On the other hand, when it comes to motivating people to perform a diverse array of social media interactions on behalf of your company, GaggleAMP is robust. Image source: [link]. PostBeyond.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Sprout Social

MAY 18, 2016

It is a multi-step process that shows your prospects a problem they face, acquaints them with your brand as a potential solution and illustrates the value of choosing you over others. Increase Brand Awareness. This next step–which is what our eight strategies focus on–is increasing the overall awareness of your brand.

Strategy 83

Strategy Marketing Report Resources 83

Buffer Social

NOVEMBER 30, 2016

Managing and measuring a successful social media program. About this course: “The Business of Social” is for businesses owners, marketers, and social media managers looking for ways to tie social media directly into real business growth objectives. Skill level : Beginner.

Class 40

Class Skills Social Media Marketing 40

Rebekah Radice

JANUARY 9, 2017

Think about it this way… The trust your fans and followers feel toward your content translates into trust for your brand and product. Heighten Brand Awareness. According to a survey by Simply Measured , 71% of marketers surveyed cited “Brand Awareness” as their #1 social media objective. White papers.

Template 131

Template Templates Social Media Strategy 131

Ignite Social Media

NOVEMBER 27, 2017

A lot of planning goes into creating a single social media post. Our newest white paper, “ Mindset in the Moment ” has 5 key ideas to keep in mind to ensure that your social media posts are the best they can be. While this is one of the simplest aspects of a post to manage, it is often the most ignored.

Mobile 97

Mobile Social Media Management Social Media Types 97

Oktopost

APRIL 7, 2022

How can you take an individual completely unfamiliar with your brand and turn them into a paying customer? The top of the funnel (TOFU) pulls its leads in from a wide range of channels, such as through search engines, blog posts, and social media. Defining the Social Sales Funnel: 3 Core Steps. Step 1: Brand Awareness.

Social Media 118

Social Media How To Metrics B2B 118

Hootsuite

JULY 25, 2023

Write a thirty-second TikTok script for a healthy snack brand. Re-write this email to appeal to social media marketers [INSERT EMAIL]. Summarize this white paper into bullet points for an Instagram caption [INSERT WHITEPAPER]. Once your captions appear, choose the one that fits your brand and click Create post.

Marketing 90

Marketing Upcoming HootSuite Campaign 90

agora pulse

FEBRUARY 20, 2020

Not all social media platforms are trusted equally by users. And what can social media managers and marketers do to encourage more trust from their followers? How much do you trust what you see on social media? In this kind of environment, how can you make your brand a trusted source?

How To 108

How To Social Media Management Policies Social Media 108

Sprout Social

NOVEMBER 11, 2020

When it comes to establishing one’s brand as an authority, few resources get the job done like a data-driven white paper. Longer than your typical blog post and more in-depth than an ebook, a white paper is a well-researched piece of content designed to educate readers on a specific topic. DataDance [link].

Strategy 130

Strategy Content How To Survey 130

agora pulse

FEBRUARY 25, 2020

Task management can be a challenge for digital marketers and social media managers. However, there are a few ways to manage all the tasks you have to handle. Use the charts from a blog as social media posts. Improving reach and brand awareness is at the core of digital marketing.

Products 193

Products Notification Curation Banking 193

Rebekah Radice

JANUARY 9, 2017

Think about it this way… The trust your fans and followers feel toward your content translates into trust for your brand and product. Heighten Brand Awareness. According to a survey by Simply Measured , 71% of marketers surveyed cited “Brand Awareness” as their #1 social media objective. White papers.

Template 60

Template Templates Social Media Strategy 60

Hootsuite

JULY 24, 2019

The copy speaks directly to the target audience’s concerns and highlights the Snag Tights brand promise. This increases purchase confidence for potential new customers who don’t know the brand. How could your brand use excitement about something that’s newsworthy now to build brand awareness (and a list) for later?

Examples 112

Examples Campaign Facebook UGC 112

Sprout Social

JANUARY 21, 2021

When it comes to social content creation, it pays to “work smarter, not harder.” Instead of constantly coming up with new ideas, social marketers should look at what they already have and repurpose their top-performing blog posts, videos, reports, white papers and more. Driving organic traffic back to your website.

Social Media 142

Social Media Content Report WordPress 142

Sprout Social

APRIL 10, 2019

Social media manages to highlight the happenings of your industry in real-time without any sort of filter. Whether it’s the latest festival fashion or the milkshake IPA craze, brands that don’t have a pulse on the social space are definitely missing out. What is industry analysis, anyway? Authenticity.

Analysis 101

Analysis Industry Social Media How To 101

Social Media Marketing

NOVEMBER 29, 2012

It could be your corporate website, a Facebook page, recipients of a white paper or email, viewers of a video, etc. Have they indicated other brands or interests that matter to them? And just this week, Forbes ran a piece titled 5 Big Brands Confirm That Content Marketing Is The Key To Your Consumer.

Content 167

Content Hubspot Mobile Team 167

Oktopost

JUNE 9, 2020

The opportunity to engage a wider audience is unparalleled, and of course, can be immensely helpful to a brand. Brand Amplification. Social networks tend to prioritize meaningful interactions between people over branded content which doesn’t spark back and forth conversations. Employer Branding. Building Trust.

B2B 144

B2B Survey ROI Metrics 144

agora pulse

SEPTEMBER 21, 2016

Agencies that offer those services must demonstrate that through their own branding and identity they can deliver exactly that for their clients too – helping them to establish their position in the marketplace, become known and also extend their reach. Brand identity doesn’t always have to come from the leadership. Making a statement.

Social Media 60

Social Media Guidelines Domain Name Brands 60

Convince & Convert

MARCH 22, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy).

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

JULY 13, 2012

Read on for insights from Shawn and Eric’s Social Media Stat of the Week ( this week : are corporate crises isolated events or do they affect a brand for eternity?). Jay : As always, want to thank our sponsors of the show, Eric’s company, data driven, results focused, social media management company Argyle Social.

Banking 113

Banking Mobile Team Social Media 113

Convince & Convert

JUNE 29, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jim : Well, one thing I can think of already is that, first of all it’s great branding, right? The RSS feed is: [link].

Yammer 114

Yammer Microsoft Communities LinkedIn 114

Convince & Convert

MARCH 1, 2012

Instead of Jim the author and super cool guy, pretend you’re Jim the Social Media Manager at a software company or a brand. Most certainly they’re defriending and blocking and unfollowing businesses and brands. ” It’s a social environment. Jim: It depends on the company.

Social Media 142

Social Media Hubspot Software Hosting 142

agora pulse

AUGUST 19, 2020

Here’s a look at what each offers social media managers and digital agencies. But what are they and which one is best for your brand? In this article, we’re looking at the latest stats, techniques, and the brands making it happen. That makes your brand aspirational and highly desirable to customers.

Curation 130

Curation Content Curata Flipboard 130

agora pulse

NOVEMBER 10, 2016

B2C companies can be found on social media platforms such as Facebook, Twitter, Instagram, Pinterest, Snapchat, and YouTube because these are fun, bite-sized messages where potential customers are hanging out. B2C marketers, in particular, focus on videos and blogs 3x more than any other content type.”. Image Source.

B2B 119

B2B Marketing Loyalty Comparison 119

Sprout Social

MAY 10, 2023

Twitter is one of the most versatile social media networks in the world. With 238 million monetizable users logging into the app daily, Twitter marketing helps brands connect with potential customers, influence purchase decisions and stay ahead of industry trends. The platform boasts over 556 monthly active users.

Twitter 108

Twitter Hashtag Sentiment Trends 108