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Everything You Need to Know to Run a Successful SMS Marketing Campaign

Convince & Convert

Image via BigStockPhoto.com If you haven’t started looking for ways to add SMS text message marketing to your marketing mix, now is the time. One of the great things about SMS is that nearly 100% of all devices on the market are SMS enabled , making it the mobile channel that offers the widest reach possible. Having S.M.A.R.T

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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. And a 73% conversion rate for SMS… I mean, come on!

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7 Tips to Leverage the Power of SMS Marketing

Convince & Convert

Not all SMS marketing campaigns are created equal. There are some companies who fully integrate SMS marketing into their business strategy and others who see it as a side project. If you’re already on board with SMS marketing, here are some tips and suggestions on how to maximize your success. Create an SMS Marketing Team.

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Social Media Tools, Apps, Resources and Plugins

Harp Interactive

Following is an abbreviated list of useful tools, resources and/or apps with links and short descriptions that you may want to incorporate into your daily social media practice. Lets you set up columns which you can use to monitor twitter mentions of your brand. It works over the data network, so you don’t need to use SMS.

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9 Chatbot builders to enhance your customer support

Sprout Social

A user-friendly chatbot builder enables brands to design chatbots that precisely meet their requirements. Customization and personalization Customization and personalization are important in creating chatbots that match your brand’s voice. It helps you engage with customers, answer inquiries and perform automated tasks.

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Monday Roundup: Campaigns

Waxing UnLyrical

Everything You Need to Know to Run a Successful SMS Marketing Campaign. Why: Has your business tried implementing an SMS campaign? In this guest post for Jay Baer ‘s Convince and Convert, Greg Hickman explores why major brands and SMB’s can benefit from this affordable marketing strategy. 45 Days To Compose A Tweet?

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Fetching Friday – Resources Mashup & Timescapes

Kikolani

The Resources Mashup. 6 Branding Approaches They Forgot to Teach You in Business School – Study the following six companies and the branding lessons they learned as they overcame the obstacles in their markets. Related Posts Fetching Friday – Resources Mashup & a Cute Cat Commercial. Blogging / Writing.

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