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Social Media Marketing Trends for the Back Half of 2019

Ignite Social Media

It is time to start considering the role groups play for your brand, and whether creating one makes sense. Groups could help to build and foster a community that was once happening on brand pages. According to research by Cowen and Company*, Pinterest is the top social network for finding and shopping for products among US users.

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15 of the Best Social Media Monitoring Tools to Save You Time

Hootsuite

Social media monitoring is the act of monitoring social media for information relevant to your business. For example, you might want to know about: Brand mentions (with or without direct tagging, aka @mention). Social media monitoring helps you track key social metrics like brand awareness and social share of voice.

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2018 Content Marketing Trends, Predictions + Editorial Calendar Template

Pam Moore

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provide a medium for brands and marketers to communicate in unique and personal ways with other human beings.

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Content Curation: How to Do It the Right Way (Plus Tips and Tools)

Hootsuite

As part of your content marketing strategy, you should be posting content to various social networks multiple times per week. But if your social media content calendar has some gaps, curated content is an easy fix. Audience research is the first step in an effective content marketing plan. Benefits of content curation.

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Does Google Want Brands in Your Social Circle?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google Want Brands in Your Social Circle? by Adam Sherk on March 24, 2010 It has been a couple months since Google Social Search was made available in beta to all users on Google.com, so I thought I would revisit it from a marketing perspective.

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5 Steps to Get Massive Engagement With Your Visual Content

Rebekah Radice

Just look to Nike as an example of one brand benefiting from the early adoption of visual marketing. Take a look at their profile and you’ll see how they’ve woven brand imaging, messaging and hashtags into a very effective strategy. Fonts play a critical role in telling your brand story. Use of Social Media Templates.

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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

Energy. • Maria Amezaga , Global Social Media Advisor, Shell. • Lanie James – Social Media Specialist, Chesapeake Energy. . • Ken Hittel – Vice President, Corporate Internet Dept.

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