Pam Moore

MARCH 4, 2018

The truth is marketers have no guarantee their content will be seen on any medium, platform or social network, by anyone, let alone their target audience. Social Profit Factor Training Academy and Marketing Nutz Can Help! . What if I told you there is no magic easy button? Need more help?

Feed 165

Feed Feedly News Social Media 165

Pam Moore

MAY 12, 2017

Marketers have no guarantee their content will be seen on any medium, platform or social network. Though it may be tempting to be the loudest or most negative marketer in the social room to grab attention, the truth is these tactics are likely hurting your brand more than helping it.

Feed 162

Feed Feedly Content Training 162

Sprout Social

JUNE 30, 2021

Social media marketing seems to get more complex by the day as platforms add more features and more ways for businesses to reach their audience. The latest craze that nearly every platform is jumping on seems to be social media stories. What are social media stories? What platforms offer social media stories?

Social Media 137

Social Media Platform Instagram Feed 137

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. Why should brands carry out review analysis? Let’s take a closer look.

Review 128

Review Brands How To Analysis 128

Pam Moore

FEBRUARY 24, 2018

By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. Brand leaders around the globe are freaking out as they read the blog posts, watch the videos and see the tweets fly by from the Facebook fear mongers crying that the end of Facebook as we know it has arrived.

Feed 167

Feed Feedly Metrics News 167

Hootsuite

APRIL 7, 2022

Social media is always evolving to satisfy the needs and interests of its users. New social media platforms emerge to serve specific audiences or to offer something different. But they do reveal how social trends and user expectations are evolving over time. In human years, TikTok is only a kindergartener.

Platform 142

Platform Social Media Reddit Hosting 142

Sprout Social

FEBRUARY 1, 2024

Why you should use a Facebook publishing tool 12 Facebook publishing tools for your brand Find the right Facebook publishing tool for your needs Why you should use a Facebook publishing tool How can a Facebook publishing tool help you? Post Planner Post Planner is a simple and easy-to-use social media publishing tool.

Publishing 98

Publishing Tools Brands Facebook 98

Sprout Social

MARCH 31, 2022

You’re not alone — brands are going all in on bite-sized video content right now. That’s because short videos are the perfect way to build brand awareness and educate customers without losing their attention. With over 1 billion monthly active users, TikTok is booming as the hub of short-form video on social media.

Platform 123

Platform Instagram Video Meme 123

Pam Moore

FEBRUARY 6, 2018

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Get up off the ground. Need more help?

Feed 164

Feed Feedly News Tips 164

Hootsuite

AUGUST 11, 2022

Brand awareness: It’s one of those concepts you know you need to understand, but perhaps you find it somewhat… hard to pin down? Brand awareness = people being aware of your brand. And what’s the exact brand awareness definition that makes sense for your business? What is brand awareness? You’re not alone.

Brands 120

Brands HootSuite Film Instagram 120

The Realtime Report

FEBRUARY 17, 2022

to Strengthen your Brand. TikTok has gained popularity among various audiences and is becoming one of the most trending platforms globally. You need to have a presence in TikTok if you want to boost your brand’s sales. TikTok entered the social media space at the right time. How to Strategize TikTok. Community Building.

Brands 91

Brands How To Hashtag Influencer 91

Jon Loomer

JANUARY 11, 2018

Facebook dropped a potential bombshell of an announcement today — at least on brands and publishers. But we don’t know exactly how this will impact your brand or mine until this actually rolls out. The brand stuff is fine, too, but there’s a lot of it. ” Something for brands to keep in mind.

Feed 158

Feed Feedly News Engagement 158

Webbiquity SMM

JANUARY 24, 2023

Image credit: Merakist on Unsplash The last year in social media saw consumer preferences shift, new technologies emerge, and certain social platforms flourish. The velocity of change across social networks shows no signs of slowing, prompting advertisers to brace themselves for what lies ahead in 2023.

Advertising 238

Advertising Social Media Strategy Authentication 238

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2011

The launch of Geocities by Yahoo marked for some the beginning of a new revolution in the online media called social networking. From an evolutionary standpoint and through historical data, there have been several milestones that have been reached that can help us formulate a true life cycle phenomenon in the social networking space.

Social Networking 221

Social Networking MySpace Yahoo Case Study 221

Social Media Strategies Summit

APRIL 24, 2024

Instagram isn’t just one of the world’s biggest social networks. It’s also among the best for driving action , with 70% of consumers using the platform for inspiration on their next purchase. So, if you’ve got 5,000 Insta followers, there’s little point comparing yourself to a brand like Coca-Cola or Nike. Simple, right?

Metrics 130

Metrics Instagram Engagement Social Media 130

Hootsuite

APRIL 25, 2023

In real estate, your network dictates your net worth. And no tool helps agents network with clients at scale better than social media. But with so many options, how do you know which are the best social media platforms for real estate? What are the best social media platforms for real estate marketing?

Real Estate 98

Real Estate Platform Social Media HootSuite 98

Almost Savvy

JULY 12, 2010

Social Networking Lines Get Blurred With the unprecedented growth of Facebook, it has become the largest social networking platform by far. Is this because social networking is new? Which of his points ring true with you with regard to your own use of social networking?

Social Networking 279

Social Networking LinkedIn Research Google 279

Sprout Social

SEPTEMBER 2, 2020

In fact, the average consumer on the ‘gram now spends over half of their time on the platform watching videos. This might not seem like breaking news, but it’s telling given Instagram’s reputation as a photo-centric network. But what separates Instagram video from that of competing social networks?

Instagram 143

Instagram Video Brands Compete 143

Hootsuite

SEPTEMBER 23, 2022

Arguably, no other brand has a larger reach, which makes using Meta for business an absolute must. While there’s a large audience, not every platform will have the same impact on your business. Each social network or app requires different marketing tools and strategies to get noticed by customers. Instagram: 1.4

Platform 97

Platform How To Statistics Instagram 97

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

API 93

API Social Media Management Platform Instagram 93

Hootsuite

NOVEMBER 28, 2022

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. That growth, combined with 40% of Gen Z searching social platforms for info instead of Google, makes Reddit a unique opportunity for brands. Reddit is a social network with a forum-style discussion structure.

Reddit 100

Reddit Brands Meme Forums 100

Buffer Social

AUGUST 23, 2023

Question: How many social media platforms should a local business be using? Realistically, it is a challenge to manage multiple platforms well with the limited resources of a small business. When you’re managing everything from strategy to sales, adding a dozen social media accounts into the mix is just not sustainable.

Small Business 77

Small Business Activities Platform Social Media 77

Hootsuite

OCTOBER 21, 2019

If some or all of your target market speaks a language other than English or resides in a non-English majority speaking country, they might be active on a non-English social network. In that spirit, here are some of the most popular social channels for non-English speakers. Its over 1.1 Source: WeChat. Source: WeChat.

Social Networking 79

Social Networking HootSuite Forums Microblogging 79

Sprout Social

JUNE 7, 2023

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

Brands 114

Brands Sentiment How To Analysis 114

Hootsuite

MARCH 2, 2020

And ads finally made their way onto the platform, along with a shoppable component. And with the advertising floodgates wide open, brands are too. Like any other social network, TikTok has a gamut of influencers and meme machines who cash in on views, likes, comments, shares—and virtual coin. Here’s what we found.

Brands 145

Brands Meme Hashtag Remix 145

Sprout Social

NOVEMBER 11, 2021

A recent study found that 83% of customers will leave your brand based off of a bad customer service experience. . We recommend looking for integrations that work in one platform, streamline relevant information and have high time-to-value (i.e., Social commerce. Many companies prioritize customer service.

Social Media Management 121

Social Media Management Social Media Platform Review 121

Hootsuite

OCTOBER 11, 2022

If people were talking about your brand on social networks, you’d want to know about it, right? Whether you’ve noticed or not, if you have any kind of social presence at all, your brand is likely receiving social mentions. What are social mentions? Why are social mentions so important?

HootSuite 145

HootSuite How To RSS Feed 145

Sprout Social

OCTOBER 25, 2022

What does it take to build brand awareness? Today, we have brand mascots faking forbidden romances, sponsored dance challenges and internet beefs over—ironically enough— chicken sandwiches. Building a memorable brand takes some big swings but you have to walk before you can run. What is brand awareness? Our advice?

Strategy 131

Strategy Brands Hubspot Survey 131

Ignite Social Media

MAY 4, 2020

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. While the networks add Story capabilities to their channels, the data from users showing increased interest follows suit. Here’s what you need to know about Snapchat Stories.

Social Media 121

Social Media Brands Content Real Estate 121

Ignite Social Media

NOVEMBER 10, 2021

Looking for some inspiring content ideas for social media to help liven up your brand channels? We know first-hand how difficult it can be to create social-first content that checks all the boxes. Perhaps the rise of platforms like TikTok that thrive off of more humorous content can be thanked for this trend.

Social Media 207

Social Media Meme Content Delicious 207

Buffer Social

SEPTEMBER 12, 2023

Many of the companies generating buzz on social media right now likely all have something in common: it's not just their brand accounts posting great content, but their employees too. 💡 Are you an employee looking to build your own personal brand? What is employee advocacy?

LinkedIn 93

LinkedIn Brands Authentication Project 93

Social Media Strategies Summit

NOVEMBER 18, 2022

With so much competition from other marketers, you must take the time to develop smart strategies for social media marketing to help you: Target the right people through the right channels. Understand the role each platform plays in your path to conversion. Define the types of content that work best on each platform.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. LinkedIn hashtag analytics reveal how popular specific hashtags are on the platform and how they impact content performance.

Hashtag 103

Hashtag Analytics LinkedIn Content 103

Oktopost

SEPTEMBER 21, 2023

Rather than limiting social media to corporate profiles, this strategy involves sales teams utilizing their personal accounts to reach new prospects, share insights, and engage in meaningful conversations. Social selling broadens your business’s reach, connecting you with a diverse audience through your employees’ combined networks.

Examples 136

Examples B2B ROI Analytics 136

Hootsuite

NOVEMBER 3, 2020

With social commerce , the entire shopping experience — from product discovery and research to the check out process — takes place right on a social media platform. Currently, social apps that allow for social commerce include Instagram , Facebook , and Pinterest. Social commerce vs. e-commerce.

Brands 145

Brands HootSuite Instagram Price 145

Ignite Social Media

DECEMBER 11, 2023

Many big brands that initially joined Threads weren’t active on the platform anymore. A Glimpse of Increased Engagement It’s not just individual users experiencing a boost in engagement; Threads as a platform seems to be gaining more attention. This opens up a significant opportunity for Threads to gain ground.

Compete 101

Compete Energy Social Media Platform 101

Ignite Social Media

APRIL 2, 2020

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. Who is not currently on TikTok, however, are brands ! Key Takeaways. What is TikTok?

Marketing 217

Marketing Authentication Trends Feed 217