Pixlee

MAY 8, 2017

Is there a product that you use from one brand that you would never, ever buy from another business? It’s because they’ve developed loyalty to the brand. . So how do you build brand loyalty , especially when you’re an online business without the personal interaction of brick-and-mortar stores? Share it Everywhere.

Loyalty 40

Loyalty UGC Brands Content 40

Pixlee

MAY 8, 2017

Is there a product that you use from one brand that you would never, ever buy from another business? It’s because they’ve developed loyalty to the brand. . So how do you build brand loyalty , especially when you’re an online business without the personal interaction of brick-and-mortar stores? Share it Everywhere.

Loyalty 40

Loyalty UGC Brands Content 40

Webbiquity SMM

MAY 9, 2023

With 93% of marketers leveraging social media for increased brand exposure, it’s vital for businesses to identify ways to stay ahead of the curve. It helps you know how to balance increasing brand awareness, driving website traffic, and generating leads with enhancing customer engagement. Or all of them?

Social Media 267

Social Media Tips Marketing HootSuite 267

Twist Image

APRIL 8, 2014

There is an ongoing debate about just how loyal consumers can (and should) be in such a fragmented world, but I''m here to tell you that loyalty is alive and well. Real loyalty (the stuff that transcends data sets, points accumulation and redemption strategies) is the stuff of legend. You don''t buy a ticket, you join a movement.

Loyalty 97

Loyalty Curation Education Conference 97

Pixlee

SEPTEMBER 21, 2020

As many as 70% of millennials will buy from one brand over another based on the diversity that’s represented in its ad content. One of the most effective ways to diversify your content organically is through user-generated content (UGC). KiraGrace’s Brand Story through Customers. Guess’s #InMyDenim TikTok Campaign.

UGC 56

UGC Brands Apparel Content 56

Buffer Social

JULY 3, 2023

When did you last pay attention to a generic brand video that wasn’t for research purposes? Many social media users share my perspective, so many brands struggle to create content that connects with their audience in popular formats like short-form video. People want people, not brands or ads. The probable reason?

Brands 86

Brands Fashion How To Authentication 86

Sprout Social

AUGUST 3, 2023

From the early days of Six Degrees to the rise of TikTok and the introduction of Threads, brands have had to adapt to this constantly changing landscape. From content creation to community management, the responsibilities of social teams have expanded significantly. Enter lo-fi (low fidelity) and personality-driven content.

Social Media 90

Social Media Content Airlines Authentication 90

Pixlee

NOVEMBER 10, 2020

The best way to break through your audience’s content fatigue and aversion to sales-y marketing is to feature user-generated content in your emails. Because user-generated content resonates with customers in a way that traditional marketing images never will. Quickly Curate The Best Content For Each Email Type.

UGC 98

UGC Content Curation Apparel 98

Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . Creating a branded community helps combat these issues, which is probably why 4 out of 5 founders believe that they are essential to B2B success. What is a Brand Community? Why You Should Build a Brand Community.

B2B 121

B2B Communities Brands Loyalty 121

Sprout Social

FEBRUARY 15, 2024

Audience engagement is all about the connection your audience feels with your brand and the actions they take as a result of it. Social media users’ feeds are flooded with content competing for their attention. But when you hit the right chord, you can expect increased brand health, higher-quality leads and an active social following.

Engagement 105

Engagement Tips Loyalty Metrics 105

Sprout Social

NOVEMBER 18, 2020

Nike and Colin Kaepernick said that in 2018 , and even in the short time since then, consumers’ expectations for brand activism have continued to evolve. Yet, since the wave of black squares and transformative commitments, many brands haven’t had much to say publicly. It’s sharing how your brand is making good on its promises.

Activities 116

Activities Brands Social Capital Compete 116

Sprout Social

JANUARY 9, 2024

According to The Sprout Social Index™ , consumers across age groups agree the most memorable thing a brand can do on social media is respond to customers. Consumers want to feel like your brand is speaking directly to them, addressing their unique preferences and needs. What content wows our audience? And not just respond.

Social Media 124

Social Media Sentiment Data Team 124

Pixlee

JANUARY 18, 2022

This concept explains why businesses around the world are prioritizing customer service and CRM programs to promote loyalty and keep customers satisfied. Building customer loyalty is critical to retaining customers, but it can also help convert new shoppers into loyal customers with the help of brand advocates.

Brands 52

Brands UGC How To Apparel 52

Pixlee

JULY 3, 2019

Top brands are leading the way by utilizing the latest technology to market their content. With so many ways to craft value-added experiences with content, brands need to choose the best investments to maximize conversions and sales. In today’s market, customers want to be heard.

UGC 59

UGC Brands Apparel Content 59

Ignite Social Media

AUGUST 2, 2022

Brands have got to listen, TikTok is staying. And yet, in spite of that, many brands are still hesitant to join. But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. Prioritize User-Generated Content.

Strategy 175

Strategy Marketing Banking Influencer 175

Sprout Social

MAY 10, 2022

Similar to the sports world , brand marketing is a highly competitive arena. Setting your brand apart from the competition is essential for success. Thanks to social media, the goals of brand marketers are within reach. One in three consumers use social media to learn about or discover new products , services or brands.

Social Media 118

Social Media Brands Marketing Meme 118

Hootsuite

MAY 3, 2022

AI-powered content creation: You’ve definitely heard about it, but should you use it? Whether you’re a one-person shop or you have a full marketing team, keeping up with your brand’s content creation needs is always a challenge. From social content to emails to blog posts to sales pages, digital marketing just requires So.

Social Media Management 96

Social Media Management Tools Social Media Content 96

Sprout Social

FEBRUARY 7, 2023

Decision makers want to see proof of success and the measurable benefits your company will gain by launching a brand amplification program. Keep reading for statistics on employee brand advocacy that will grab the attention of multiple leaders across your C-suite. And your internal team can curate the articles directly in Sprout.

Buy 93

Buy Curation Statistics Survey 93

Pixlee

FEBRUARY 4, 2018

User-generated content is becoming a mainstay of any marketing strategy. It’s been proven that integrating UGC into brand marketing campaigns helps acquire new customers, drive loyalty, and increase revenue. These examples show how three brands boosted e-commerce sales with user-generated content. Goorin Bros.

UGC 65

UGC Brands Content Crowdsourcing 65

Pam Moore

AUGUST 11, 2018

Creating content that inspires, connects and converts is not an easy task. Also, it could simply be your content is just not sexy and what some would call “boring.” ” However, those who need and want your services and content likely think it is exciting if you do it right! YOU can create amazing content!

Industry 132

Industry Real Estate Content Insurance 132

Pam Moore

APRIL 11, 2018

Creating content that inspires, connects and converts is not an easy task. Also, it could simply be your content is just not sexy and what some would call “boring.” ” However, those who need and want your services and content likely think it is exciting if you do it right! YOU can create amazing content!

Industry 152

Industry Real Estate Insurance Content 152

Webbiquity SMM

DECEMBER 11, 2013

Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well. And as noted here yesterday , 93% of B2B marketers are now using content marketing, with more than half calling it their biggest priority this year. Content Marketing Strategy Guides. But where does one begin?

Strategy 226

Strategy Content Marketing BuzzStream 226

Oktopost

APRIL 26, 2021

It means that rather than developing engaging content and talking directly with an audience, content is pushed out, often automatically, to social media channels without a thought for the person who may be reading it. Or, even worse, without also engaging the audience directly, in addition to one’s content strategy.

Engagement 156

Engagement Social Media How To Hubspot 156

Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. What Defines an Ecommerce Brand in 2022? Brands are defined more by their community than by who they say they are. Technology. Source: Justcoded.

Strategy 52

Strategy UGC Brands Apparel 52

Ignite Social Media

DECEMBER 8, 2017

The key to creating successful social content is to plan ahead. Read on for our top five must-haves for planning social content in 2018. If you want your social media content strategy to have a lasting impact, you need to set measurable goals for your campaign and make sure they align with those of your company. With over 1.71

Content 99

Content UGC Instagram Social Media 99

Ignite Social Media

OCTOBER 6, 2022

Their website showcases they’ve worked with brands like VISA, Microsoft, GM, HP, Samsung, and more, which can help strengthen confidence for more prominent brands who need a tool to achieve their goals. . Their tool breaks down into these main areas of concentration to help brands: . saved $50K in less than a year with Khoros.

Social Media Management 122

Social Media Management Review Social Media Tools 122

Direct Marketing Observations

NOVEMBER 20, 2013

One of the tougher jobs on any given days in the digital space is the curation and or the creation of good content. Case in point, this morning I came across an interview with Erich Joachimsthaler, a former Harvard professor, author of over 40 articles & two books on brand strategy and the CEO of Vivaldi Partners Group.

Loyalty 226

Loyalty B2B Metrics Curation 226

Pixlee

JULY 14, 2021

It’s no secret that user-generated content (UGC) is a valuable marketing asset to build trust in your brand, drive sales, and broaden your customer community. Promoters are customers with a high NPS score — pay attention to these ones since they are more likely to refer others to your brand. 4 Ways to Use UGC to Improve NPS.

UGC 52

UGC Apparel Content Hashtag 52

Pixlee

MAY 11, 2021

Beyond tried-and-true practices, this often missed tool can help you reduce bounce rate – user-generated content (UGC). User-generated content creates a stickier web-experience, keeping site visitors engaged longer – in turn, converting more shoppers to buyers. . The content is irrelevant to the user intent or not clear enough.

UGC 52

UGC Content Metrics Apparel 52

Ignite Social Media

AUGUST 2, 2022

Brands have got to listen, TikTok is staying. And yet, in spite of that, many brands are still hesitant to join. But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. Prioritize User-Generated Content.

Strategy 91

Strategy Marketing Banking Influencer 91

Sprout Social

APRIL 1, 2021

The restaurant chain has crafted a brand identity as the largest (and most recognized) coffee and donut franchise in the country. Now, they’re crafting a social identity that contributes to and drives that brand on a global scale. Let’s take a look at a few of the ways the brand connects with its customers on social.

Strategy 126

Strategy Reputation Film Overview 126

Pixlee

SEPTEMBER 17, 2018

For the 30th anniversary of Nike’s “Just Do It” campaign, the sneaker brand made a risky move by taking a stance on a fraught cultural topic. Since then, Nike has faced some backlash by fans boycotting brand products, but these reactions represent only a fraction of Nike’s customer base.

Campaign 67

Campaign UGC Apparel Content 67

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . View this post on Instagram.

UGC 60

UGC Content Instagram Hashtag 60

Keyhole.co

DECEMBER 26, 2023

This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. All Red Bull social media accounts are active and filled with engaging content. True to the mindset it champions, the brand is not afraid to experiment with different content formats or modes of dissemination.

Social Media 52

Social Media Strategy Sports Meme 52

Pixlee

NOVEMBER 15, 2016

Social media marketers are often encouraged to develop and curate user generated content, but what is user generated content and why is it important? Integrating UGC into campaigns has become a popular -- and inexpensive -- way to develop brand awareness and loyalty. Why to Use User Generated Content.

Content 41

Content UGC Loyalty Nielsen 41

Sprout Social

JANUARY 12, 2022

This is especially true for brands in crowded industries (think: ecommerce, SaaS) where it’s so simple to bounce to a competitor. Word of mouth marketing represents brand promotion that’s driven by customer experiences and stories. This includes @mentions of your brand and tagged posts. Brand ambassadors.

Conversation 136

Conversation Review Marketing How To 136

Ignite Social Media

FEBRUARY 13, 2020

More and more people use these platforms to keep in touch with friends and family, find out more about new products, and connect with brands. However, email marketing is still the most preferred way to receive updates from brands. In other words, they can share their emails with your brand if needed. Image Source.

Instagram 157

Instagram Marketing How To Collaboration 157