Keyhole.co

SEPTEMBER 20, 2023

Do you lie awake at night worrying about what PR disaster will derail your brand image online? So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. You are not alone. For that, follow these steps: 1.

Reputation 59

Reputation Brands Construction How To 59

Ignite Social Media

OCTOBER 6, 2022

Their website showcases they’ve worked with brands like VISA, Microsoft, GM, HP, Samsung, and more, which can help strengthen confidence for more prominent brands who need a tool to achieve their goals. . Their tool breaks down into these main areas of concentration to help brands: . When Khoros Makes Sense for Your Brand.

Social Media Management 122

Social Media Management Review Social Media Tools 122

Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. What Defines an Ecommerce Brand in 2022? Brands are defined more by their community than by who they say they are. Technology.

Strategy 52

Strategy UGC Brands Apparel 52

Socialmedia.biz

JULY 8, 2020

Done correctly, social media marketing can build brand loyalty and, ultimately, drive sales. If you’re looking for more guidance, HubSpot has a handy “make my persona” tool , and we’re also partial to Claritas. Successful brands have logos, fonts, and colors that provide a consistent look and feel to the content they create.

Social Media 179

Social Media Tips Hashtag UGC 179

Sprout Social

APRIL 15, 2020

As brands planned their strategies, they could not have predicted the way COVID-19 has quickly swept up global markets and conversations. In the wake of the crisis, some brands and social marketers find themselves pivoting away from the social strategies they worked so hard to plan. However, not all is lost nor does it have to be.

Strategy 142

Strategy Metrics Hubspot Retail 142

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Ignite Social Media

OCTOBER 6, 2022

Their website showcases they’ve worked with brands like VISA, Microsoft, GM, HP, Samsung, and more, which can help strengthen confidence for more prominent brands who need a tool to achieve their goals. . Their tool breaks down into these main areas of concentration to help brands: . When Khoros Makes Sense for Your Brand.

Social Media Management 78

Social Media Management Review Social Media Tools 78

agora pulse

NOVEMBER 10, 2020

Discover how to create effective reports and find the best social analytics tool for your brand. With analytics, your brand can also achieve more advanced goals like increasing return on investment (ROI), getting more value from campaigns, and integrating social media marketing goals with business goals. Enhance brand awareness.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

JUNE 1, 2022

At times, it might seem that social media managers are stuck in silos, focused more on brand awareness than direct revenue impact. pulse on-brand response to lifecycle teams. Public testimonials , prompted through in-product or email channels, can be a huge boon for social teams and provide a ripple effect on brand impressions.

Team 118

Team Marketing Collaboration Hubspot 118

Proactive Report

APRIL 6, 2021

There are so many more opportunities to get your branded content published. According to this report, 70% of people say brand trust is important when making purchasing decisions. HubSpot’s Research Trust Survey show that more than half of the respondents trust companies less than before. Listen to your community.

Hubspot 59

Hubspot Startup Class Loyalty 59

Pixlee

SEPTEMBER 22, 2021

UGC, content created organically by your customer community, is usually a very successful choice to share on your brand’s social profiles. 87% of brands use UGC for authentic (and free) content. 87% of brands use UGC for authentic (and free) content. Design a Powerful Influencer Marketing Campaign.

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

UGC, content created organically by your customer community, is usually a very successful choice to share on your brand’s social profiles. 87% of brands use UGC for authentic (and free) content. 87% of brands use UGC for authentic (and free) content. Design a Powerful Influencer Marketing Campaign.

Data 52

Data Social Media UGC Sentiment 52

Oktopost

DECEMBER 18, 2023

Yet, the increasing focus on growth and scalability makes many businesses take customer loyalty for granted. Social media strategies aren’t just about acquiring new customers; they also involve nurturing relationships with existing customers and ensuring your followers remain engaged and interested in your brand.

Software 62

Software Communities Forums Hubspot 62

Rebekah Radice

JULY 15, 2019

82% prefer live video from a brand as opposed to social posts. Live video is a fantastic way to connect with your audience on a more personal and authentic level, and to humanize your brand. A great example of live video is Jasmine Star’s, “Ask Me Anything” community videos. Brand Videos.

Types 119

Types Video Content Case Study 119

Buffer Social

JANUARY 23, 2018

Brand Marketing Summit (May 30-31, San Francisco). Social Media Conference for PR, Marketing, and Corporate Communications is exactly as its name suggests. Speakers from companies such as Amazon Web Services, Disney Parks, and Salesforce will be talking about best practices to boost buzz, build brand recognition, and engage employees.

Conference 103

Conference Social Media Price Hubspot 103

Oktopost

FEBRUARY 1, 2024

Your business is unique, but do your brand assets reflect that? B2B buyers are bombarded with information daily, and only so many brands can stand out. When the time comes to pull the trigger and invest in a solution, those are the brands they will go for. By neglecting your brand, you’re letting your competitors overtake you.

Brands 62

Brands Hubspot Marketing B2B 62

Sprout Social

JUNE 30, 2021

Today evangelism may denote a vehement and vocal fan of something, whether it’s a popular sneaker brand or their favorite TV show. . These people typically buy specific products from one brand and never venture to their competitors. Brand evangelists are also excellent sources of marketing.

Brands 138

Brands Loyalty Hubspot Authentication 138

Buffer Social

JANUARY 18, 2017

Social media isn’t only a marketing tool, it can affect almost every area of a business – for example, as we discovered in our State of Social 2016 report , social media is a key channel for brand awareness, engagement, lead generation, customer support and much more. Increase brand awareness. Drive traffic to your website.

Social Media 40

Social Media How To Metrics Tweetdeck 40

Social Media Strategies Summit

AUGUST 26, 2022

Investing in content marketing can secure exceptional results for your brand. If you consider the most common reason marketers invest in the production and distribution of content, you’ll find that brand awareness falls among their top objectives. It’s why 97% of businesses had a content marketing strategy in place in 2021.

Loyalty 204

Loyalty Software Publishing SEO 204

Social Media Strategies Summit

NOVEMBER 28, 2022

This FB ads guide looks at advertising best practices, plus 16 examples of the best converting Facebook ads from some of our favorite brands. Harry’s plays into this consumer desire, allowing would-be customers to compare its product and pricing against one of the brand’s biggest competitors, Gillette. It All Starts with Targeting.

Examples 246

Examples Facebook B2B Instant Messaging 246

Sprout Social

DECEMBER 20, 2023

Social listening Sprout’s social listening solution and AI-driven technology offers custom topics, or pre-built topic templates that enable you to perform competitor analysis, analyze brand health, uncover industry insights, analyze campaigns and monitor events in a snap. Additionally, Oktopost puts an emphasis on their brand safety features.

HootSuite 111

HootSuite Brands Price Collaboration 111

Keyhole.co

MARCH 4, 2024

It pushes your brand in front of the decision-makers and builds credibility. Brands focus on LinkedIn engagement because it helps them connect with industry experts, acquire more customers, and increase brand visibility. A better engagement rate on LinkedIn drives people to take interest in your brand.

LinkedIn 52

LinkedIn Engagement How To Hubspot 52

Keyhole.co

DECEMBER 14, 2022

It pushes your brand in front of the decision-makers and builds credibility. Brands focus on LinkedIn engagement because it helps them connect with industry experts, acquire more customers, and increase brand visibility. A better engagement rate on LinkedIn drives people to take interest in your brand.

LinkedIn 52

LinkedIn Engagement Tips Hubspot 52

Rebekah Radice

JANUARY 11, 2016

A1 Build (up) your brand, voice & interactions on social media. Q) How do you position your brand as one that encourages customers to take action with your business? Companies need to be creative, fun and consistent in driving brand awareness or services through social media campaigns. WZccGvcvn6. A3) Be honest. T8w0c4KlI6.

Social Media 121

Social Media Loyalty Hubspot Campaign 121

Oktopost

JULY 13, 2023

Recent research has shown that consumers find brands with an active social media – either posting multiple times a day or a couple of posts a week – more trustworthy than brands who do not stay active. Visibility, then, has become the difference for companies seeking success, customer attention and customer loyalty.

Social Media Management 62

Social Media Management Social Media Tools ROI 62

agora pulse

APRIL 28, 2020

Ian Cleary: A social media manager gets to engage with audiences of one or many brands, and if you’re a friendly person, this can be a lot of fun. As a result, either you or a member of the larger community may say something that misses the mark and upsets someone. What is the best aspect of being a social media manager?

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Buffer Social

APRIL 5, 2017

Arielle, Community Strategist. Bonnie, Loyalty Marketer. Hailley, PR and Communications Strategist. E-book: Hubspot’s Marketing Psychology Guide. Branding and positioning. This one could possibly also fit in “marketing foundation,” but I see branding as a bigger concept. Storytelling.

Marketing 108

Marketing Diagrams Skills How To 108

Keyhole.co

JUNE 30, 2021

Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” The main reason to use cross-channel marketing in your media strategy for business is to ensure your audience is constantly seeing your brand. Prioritize brand awareness.

Data 108

Data Social Media Strategy CPC 108

Buffer Social

JUNE 1, 2016

I delete the vast majority of these emails—unless I recognize the rep or the brand from our interactions on Twitter, LinkedIn, or even Instagram. Social media is also invaluable when it comes to monitoring the conversations around your brand and its competitors. Some companies have taken their communities to Slack.

Social Media 40

Social Media Hubspot Marketing Engineering 40

Later

APRIL 22, 2019

User-generated content is the word-of-mouth equivalent on social media, meaning that every post or story about your brand that is created by your customers is UGC gold. For example, Fella Swim groups UGC together in an “As Seen On” series, using their own branded Instagram Stories template. So why is UGC so valuable?

Instagram 91

Instagram UGC Tips Content 91

Webbiquity SMM

OCTOBER 8, 2013

” 30 Terrible Pieces of Social Media Advice You Should Ignore by HubSpot. Guest blogger James Barnett offers helpful tips for using Facebook, Twitter, Pinterest and blogging to run PR campaigns at live events, for example, on Twitter: “Use hash tags (#) to stay on topic with trends and create a buzzword around your brand.

Social Media 207

Social Media ROI B2B Marketing 207

Buffer Social

JULY 14, 2016

Instagrammers like to connect with brands. Research shows that brands enjoy a number of distinct benefits and advantages on the network: Instagram, brands enjoy regular engagement with 4 percent of their total followers. 70% of Instagram users report having looked up a brand on the platform (source: Iconosquare ).

Instagram 40

Instagram Marketing Hashtag Feed 40

Webbiquity SMM

AUGUST 28, 2012

Brands Face Stream Fatigue as Consumers Look Beyond Gimmicks in Social Networks by Brian Solis. ” Blakeley concluded that “the online experience for consumers was undefined or uncharted, leaving consumers to fend for themselves to find relevance within the engagement without any reinforcement to brand value or story.”

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Postcron

NOVEMBER 8, 2013

In this post, we’ll let you know which features make this social network so great , where it’s potential comes from, and why your brand needs to be part of Google+ NOW. G+ also allows you to bring your brand closer to your followers and prospective customers in a new unique way, much different than other social networks do.

Google 52

Google Social Networking Engineering Communities 52

The Realtime Report

APRIL 24, 2024

While the main event itself is undoubtedly important, the key to turning one-time attendees into loyal, lifelong fans of your brand lies in the critical post-event follow up phase. When gratitude is authentic, it fosters affection and loyalty. Time to put on your superhero cape and get ready for some post-event magic!

Eventful 91

Eventful Survey Loyalty Authentication 91

Buffer Social

SEPTEMBER 12, 2017

With our community’s help, we put together an ultimate list of content curation sources across multiple industries. Ecommerce Marketing Blog by Shopify: A blog about ecommerce marketing, running an online business, and updates to Shopify’s ecommerce community. . But where do you start with curation?

Curation 111

Curation Content Hubspot Startup 111

Webbiquity SMM

JUNE 6, 2011

It takes a community to build a community. So much of building a community requires understanding people and engaging with them. Now you may wonder, “ How do we build a community? Senior Analyst at Forrester ( @TomGrantForr ) “You don’t build a community. According to Tom Grant , Ph.D, You expand it.”

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196