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Seven Ways to Increase Your Brand Influence

Webbiquity SMM

say strengthening their brand is a top business objective. However, while most focus on brand awareness, it’s crucial to understand that brand awareness alone doesn’t create conversions and sales. Brands compete for the attention of their customers in real-time, across various channels. Image credit: HubSpot.

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The 9 best reputation management services for your brand in 2024

Sprout Social

Whether it’s an unfavorable comment, review, social media post or press mention, without action, these incidents can spread like wildfire online and become a full-blown PR crisis. Regardless of your intentions, one negative comment or review could lead to a more serious situation that could harm your business’ reputation.

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Monday Roundup: Campaigns

Waxing UnLyrical

Everything You Need to Know to Run a Successful SMS Marketing Campaign. Why: Has your business tried implementing an SMS campaign? In this guest post for Jay Baer ‘s Convince and Convert, Greg Hickman explores why major brands and SMB’s can benefit from this affordable marketing strategy. 45 Days To Compose A Tweet?

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So, What’s the Deal with “Clubhouse”?

Likeable

There’s no liking, commenting, or other traditional engagement capabilities, and the content is real-time only. Simplicity is Clubhouse’s defining characteristic (for now): voice-only, atomized communities, few visible engagements, no direct messaging capabilities, ephemeral content, etc. . How Your Brand Can Activate.

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5 Ways To Grow Your Customer Relationships Through Social Selling

Convince & Convert

In social selling, we must dive into our respective audiences outside of the brand pages. . Comment and engage in content in a relatable way. Comment on and engage with content and conversations, even if it’s not directly related to your sales effort. Think about your own LinkedIn connections and Twitter followers.

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Monday Roundup: Smart Integrated Communications

Waxing UnLyrical

SMS Marketing: a Grossly Underrated Marketing Tactic. Why: “In the very near future, marketers who ignore mobile and SMS could find themselves and their brands facing the consequences of ignoring reality,” says Matt Janaway as he explores the many benefits of SMS marketing and why you should integrate it into your strategy today.

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The Newest Black Friday + Cyber Monday Ideas for Your Social Media Marketing

Buffer Social

Find out some of the numbers behind Black Friday and Cyber Monday, and see what the most cutting-edge brands are trying out this holiday season. It’s a really powerful message to send, and it’s been very effective for REI’s brand. You’ve probably seen this with many of the brands you love. You can definitely go the SMS route.