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How to Promote Non-Visual Brands on Instagram

Pixlee

Lending itself to images and videos exclusively, the highly visual platform attracts users and visual brands alike. Conversely, non-visual brands, like insurance, software, and other similarly abstract brands can struggle with Instagram as a channel. But that doesn’t mean it’s impossible for non-visual brands to do the same.

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Social Proof: Steph Smith on Intentionally Building a Personal Brand

Buffer Social

Social Proof is a series chronicling how ambitious individuals intentionally craft and grow their personal brands to inspire anyone hoping to do the same. For the second edition of Social Proof, we interview one of the prime examples of crafting a personal brand — Steph Smith.

Brands 79
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What Can Make Your Brand’s Instagram Stories Stand Out From the Crowd?

agora pulse

But with so many good stories out there, you need to make sure your brand’s Instagram Stories outshine the competition’s. The temporary nature of Stories makes followers want to engage immediately, so they don’t miss out on content from their favorite brands and influencers. . Tell a Well-Composed Story .

Instagram 125
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List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links!

List 156
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Why Social Media Is Like Getting Stoned

Techipedia: Tamar Weinberg

People who use social media correctly tend to exhibit some of the more overt characteristics of people chemically influenced (and those who use social media badly exhibit either characteristics of teetotalers or people over-chemically influenced). Accelerated by MaxCDN Content Delivery Network. © 2006-2010 Tamar Weinberg.

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What’s the ROI of Laughter?

Convince & Convert

Branding Voices and Choices. Hassan Ali has handled many large campaigns while at Onion Labs, the Onion’s in-house ad agency, including the brand new comedy series, Dr. Jimm. Hassan has created branded content using the Onion’s satirical voice for companies such as Intel, Progressive Insurance, and eBay.

ROI 60
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Online Video Is Just As Expensive As TV Advertising

Twist Image

Targeting is - more often than not - the most significant value proposition that is given to brands from media professionals as to why online video is such a wise advertising investment. So, you get targeting, brand awareness and cost savings. For years, the argument has also been that online video is that much more cost effective.