Firebelly

SEPTEMBER 2, 2010

In today’s competitive environment, it takes a fierce marketing strategy to position your company and communities ahead of the competition; and this session will equip you to make-over your existing marketing plan into a Super Model of success. We look forward to seeing you in Dallas!

Social Media 190

Social Media Paid Search Reputation SMS 190

Firebelly

JANUARY 7, 2010

Digitalia | Indianapolis Social Media Marketing « Firebellys Top 9 Blog Posts of 2009 | Main | We Interrupt This Lifecast: Syndication Overload (Part 1) » January 07, 2010 Social Search: Tempur-Pedic "Ask Me" Commercial People trust their friends more than Googles algorithm. I thought this approach was ingenious.

Syndication 124

Syndication Paid Search SMS Social Bookmarking 124

Firebelly

FEBRUARY 24, 2010

35% (173) of the Fortune 500 have active Twitter accounts (a post within the past thirty days); and nearly 50% of the top 100 companies (47) have a Twitter account. The number one ranked company, Exxon Mobil, does not have a Twitter account. This represents a six percent increase over the 2008 study.

Social Media 165

Social Media Twitter Paid Search Study 165

Firebelly

AUGUST 3, 2010

This situation serves as a fantastic call to action for companies who have yet to develop a social media disaster plan. Given the topic, I'm left to wonder if any response would have doused the fire? Posted by: JamesBurnes | August 04, 2010 at 11:43 AM James thank you so much for your comment.

Facebook 216

Facebook Paid Search SMS Syndication 216

Firebelly

AUGUST 18, 2010

Youll learn how to identify your content assets, use a push and pull approach, the social platforms that can work for you, a review of the monitoring tools, and see case studies of companies doing it right.

Paid Search 135

Paid Search Reputation SMS Conference 135

Unmetric

SEPTEMBER 9, 2019

Unmetric is an AI-powered, brand-focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. Here’s an interesting use case video on how the Red Socks Company created a hit campaign by researching what other brands did around Lost Sock Day using Unmetric.

Tools 85

Tools Hitwise Analysis Price 85

Firebelly

FEBRUARY 12, 2010

How to Do Everything in Google Buzz (Including Turn It Off) By Gina Trapani Googles new social media service Google Buzz will show up in your Gmail account this week. Heres how to customize and use Buzz--or opt out of its inbox-cluttering updates completely.

Feed Reader 100

Feed Reader Marketing Paid Search Startup 100

Firebelly

JUNE 3, 2010

Digitalia | Indianapolis Social Media Marketing « 3 Easy Ways To Make Your Facebook Page More Welcoming | Main | Flickr Friday: Sexist Profiling on Twitter » June 03, 2010 Jakes Take: Fresh Logos, Fresher Coffee Every brand could use a re-design every once in a while.Even Google updated their logo last month, if you haven’t noticed.

Paid Search 124

Paid Search Flickr SMS Syndication 124

Firebelly

JULY 22, 2010

In my instance the company's policy, which is special to Firestone and not to the industry as a whole, stood in the way. The company was arrogant -- all but the social media manager who chimed in on my post. Posted by: Tonytellez | July 23, 2010 at 10:15 AM This reminds me of my Firestone story posted on Get Social PR.

Social Media 188

Social Media Paid Search SMS Syndication 188

Firebelly

FEBRUARY 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Social Marketing Stories You Need To Read | Main | Teens & Young Adults Prefer Facebook Over Blogs » February 02, 2010 Social Media & The Super Bowl Companies love to entertain us with their 30 second spots during the Super Bowl.

Social Media 100

Social Media Paid Search URL SMS 100

Firebelly

OCTOBER 21, 2009

Does social media marketing fit your company's approach to business? Are you customers deeply engaged in your brand? Use google, google alerts, and other tools like this. Are people talking about your brand or competitors online - where? So social media marketing may be right for your company.

Social Media 100

Social Media Marketing Paid Search SMS 100

Firebelly

MAY 27, 2010

  Specialized computer programs can track everything being said about a company through websites like Twitter and Facebook. Many companies are hiring people specifically to track these comments and respond appropriately.It When companies actually put the effort in to interacting with their audience, definitely.

Paid Search 100

Paid Search SMS Syndication Social Bookmarking 100

Firebelly

JANUARY 27, 2010

Digitalia | Indianapolis Social Media Marketing « Youtube Tuesday: Lost Generation | Main | 5 Social Marketing Stories You Need To Read » January 27, 2010 Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle Many companies now include a Facebook or Twitter URL in their television commercials.

URL 103

URL Paid Search SMS Syndication 103

Unmetric

JUNE 11, 2019

Unmetric is an AI-powered brand focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. Their brand monitoring solution helps you to stay ahead of topics that are engaging with your audience. Pricing: $49 – $499 per month. G2Crowd Rating: 4.6.

Analytics 125

Analytics Tools Social Media Curation 125

Firebelly

FEBRUARY 26, 2010

The 10 Social Media Metrics Your Company Should Monitor By Nick ONeill While companies are starting to adopt Social Media for online marketing campaigns, and even letting employees participate, the question of ROI (Return on Investment) arises, along with doubts about what metrics to measure. But now what?

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Firebelly

MARCH 11, 2010

An out of theclassroom experience to learn about their thoughts and goals that varied fromrunning their own record labels, music studios, and production companies tobeing a rapper, a performer, or a video game designer. As a rewardfor Duncan, he got to learn about today’s students in a new light.

Conversation 100

Conversation Paid Search SMS Class 100

Firebelly

OCTOBER 27, 2009

I'm sure there are lots of self-centered companies and people (read: ad agency execs who are usually skin deep and certain executives from psuedo digital marketing firms) that think everyone is constantly watching their twitter feed and so should immediately know what they're talking about.

Paid Search 100

Paid Search SMS Syndication Social Bookmarking 100

Firebelly

JANUARY 15, 2010

Social Media vs. SEO By Erik Qualman SEO is still a vital part of any product/companies health (especially in the here and now), but as we look down the road, the simple fact is that I trust more what my friends and peers think than an algorithm.

Social Media 100

Social Media Feed Reader Paid Search SMS 100

Firebelly

FEBRUARY 17, 2010

Nevertheless, I still see a lot of companies simply saying "Find us on Facebook" or "Follow us on Twitter" without providing a URL. Update (3/1/10): I have now seen the commercial with the youtube.com/Sienna URL at the end. Im assuming the first time I saw the spot, it got cut off. Make it easy for them to do so by providing the URL!

YouTube 129

YouTube Campaign URL Paid Search 129

Firebelly

JUNE 11, 2010

Its important to be careful with whom you allow admin privileges on your companys Facebook page. One-Third of Americans Criticize or Compliment Brands Online Erik Sass If anyone ever doubted that marketers must come to grips with social media, that doubt should be removed by the findings of the latest Harris Poll, released earlier this week.

Social Media 100

Social Media News Paid Search Microblogging 100

Firebelly

OCTOBER 22, 2009

Comscore stated: “YouTube.com drove the lion’s share of the video streamingactivity at the Google Sites property, with 53.5 Many of the videos, especiallyon Youtube , aren’t marketing a product or brand;they’re just for fun. But some companies have used video in such a great brandingmethod that others have copied.

comScore 100

comScore Video Apple iPhone 100

The Way of the Web

MARCH 3, 2012

Defining what you and your brand do: Rather than worrying too much about an exact definition, it’s better to have an idea which you and any employees can broadly follow, but also be flexible within. Those are brand assets. What builds a brand is making stuff available, seeing how people respond and then building on it.

Project 40

Project SEO Reputation Training 40

Keyhole.co

MAY 12, 2023

Here are some of the key things to track: Brand mentions: Keep an eye on where and how your brand is being mentioned online. You can use tools like Google Alerts or Keyhole to track brand mentions. Reviews: Monitor reviews of your products or services on platforms like Google My Business, Yelp, and Amazon.

Reputation 52

Reputation Tools Sentiment Review 52

Keyhole.co

APRIL 20, 2023

One common example is when you are a company that focuses on search engine optimization (SEO) and you have heard that Google (a big company) recently broke the news that they will have a significant update that most people are anticipating. Leverage multiple channels Do not settle with one news source and site.

Aggregator 52

Aggregator News Trends Reputation 52

Razor Social

SEPTEMBER 27, 2017

If your answer is NO, now would be a good time to ramp up your efforts and take control over how people perceive your company, products, and services in the online world. Track mentions of yourself, your company, and products. Learn more about How to Use Brand24 for Brand Monitoring. Track and remove spammy links.

Reputation 111

Reputation How To Review Social Media 111

Keyhole.co

OCTOBER 7, 2020

While the average person may not want to know everything that’s said about them online, that information is invaluable for any company. But there’s a lot of chatter out there, so sifting through all of those mentions manually would be an impossible task for many brands. It’s also far pricier than a social media monitoring tool.

Sentiment 59

Sentiment Analysis Tools Price 59

Keyhole.co

MAY 24, 2023

As per recent surveys , 90% of the Fortune 500 companies use competitive intelligence to their advantage. But with the common goals of branding, here are the major ones with our top recommendations. SEO competitor analysis SEO is the first step towards growing any brand organically. We get that frustration!

Analysis 52

Analysis Types Tools Price 52

Firebelly

AUGUST 13, 2010

Facebook says that, in addition to special celebrity-oriented videos, the live video channel will also be used for official Facebook announcements, press events, live chats with Facebook engineers and live streaming of its developer conference, f8. Nobody forced companies to get involved with their customers in this way. And for what?Certainly

Social Media 185

Social Media URL Paid Search SMS 185

Firebelly

AUGUST 27, 2010

For companies that have a physical location it makes sense to have a Facebook Place in order to track the people who are stopping by your store, office, or venue. Here are 5 articles to help you understand its relevancy to your business.

Facebook 182

Facebook Foursquare Paid Search Discount 182

Webbiquity SMM

JANUARY 9, 2012

Twitter users are twice as likely to purchase from companies they follow than are Facebook users. The Right Way to Build Brand(s) via Twitter by iMedia Connection. 5 Ways Twitter Can Be Leveraged for B2B Search Engine Marketing by Search Engine Watch. More than 80% of U.S. Twitter for B2B Marketing.

Tools 201

Tools Twitter Tips B2B 201

Keyhole.co

NOVEMBER 4, 2020

The latest studies show that social media is the first touchpoint customers have with your brand. In fact, customers are significantly more likely to discover your brand through social media over a search engine. But social media is a data beast! Also, did you know Oktopost has recently partnered up with Keyhole ? BrandMentions.

Analytics 105

Analytics Social Media Tools Price 105

Keyhole.co

FEBRUARY 13, 2022

The latest studies show that social media is the first touchpoint customers have with your brand. In fact, customers are significantly more likely to discover your brand through social media over a search engine. But social media is a data beast! Also, did you know Oktopost has recently partnered up with Keyhole ? BrandMentions.

Analytics 52

Analytics Social Media Tools Price 52

Webbiquity SMM

FEBRUARY 13, 2017

However—96% of the people who discuss brands online do not follow those brands’ owned profiles. That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. Google Review Count: 345.

Tools 207

Tools Social Media Netvibes Sample 207

Webbiquity SMM

MARCH 3, 2015

Lauren Kaye shares a handful of helpful Twitter engagement tips in this short but smart post, among them engaging like eBay (“As the company with the highest engagement score, eBay’s Twitter feed should be the glowing example for social strategies. How to Schedule Photo Tweets That Expand in the Twitter Feed by Search Engine Watch.

Tips 100

Tips Twitter How To Hashtag 100

Buzz Marketing for Technology

FEBRUARY 9, 2011

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. Collective Intellect – They started out as a “listening engine” but they are now positioning themselves as a “text monitoring and analytics leader”.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275

Hootsuite

JANUARY 10, 2023

It lets you track and analyze keywords, brand mentions, and the general activity of your audiences on a large scale. You can easily track, study, and shape the conversation around your brand, also known as brand monitoring. Google Keyword Planner. Source : Google Keyword Planner. Google Analytics.

Team 130

Team Tools HootSuite Marketing 130