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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Explain your goals and establish clear guidelines for any mention of the company on social media sites.

Review 152
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Online Reputation Management For Businesses: A Comprehensive Guide

Harp Interactive

Below is a list of SEO and social media marketing techniques that you can use to ensure that the first page of Google search results for your brand related keywords does not include negative websites. Use YouTube, Slide Share and social book marking sites regularly for universal search and optimize with keywords and anchor text.

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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

This area should link to subcategory, terms of use, social media, privacy statement, sitemap, and contact pages. Noindex and Nofollow. Any irrelevant pages like terms of use, PDF files, privacy policy, and sitemaps should be nofollowed. Use your own discretion as to other pages you may want to nofollow.

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10 SEO Tactics That No Longer Work (If They Ever Did) | Small.

Small Business Mavericks

Did you just buy a nifty SEO book, or download one for free, that promises to tell you everything there is to know about SEO? Some of those books are optimizing like it’s 1999. If your SEO guru or free e-book download is telling you to do these 10 things, fire him or throw the book away. Be careful. It won’t.

SEO 93
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Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

Social media. Free e-books have higher perceived value than articles. Free e-books have higher perceived value than articles. A collection of your best blog posts can be turned into e-book. Write and promote your free e-books. Use social media as micro-blogging platforms.

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How to Go Beyond Blogging and Harness Multi-Channel Marketing

ProBlogger

Social media. Free e-books have higher perceived value than articles. Free e-books have higher perceived value than articles. A collection of your best blog posts can be turned into e-book. Write and promote your free e-books. Use social media as micro-blogging platforms.

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Paid Bloggers Still Get Google Downgrades

Bare Feet Studios

Bloggers who are compensated can use the “nofollow&# tag within their outbound links to keep those links from being tagged by Google as paid content. The nofollow may well make that harder, but then again, if you are under contract I think it’s the buyer’s responsibility to track the postings of the paid blogger.

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