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Successfully Engaging Customers with a Cause

Buzz Marketing for Technology

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. Lee studied the causes that women really identified with and breast cancer was a clear winner.

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Singapore Social Media Workshop for PR and Online Media: September 2011

Laurel Papworth

learn how to build a social media newsroom for social media press releases (using free tools) instead of sending out PDFs to journalists and bloggers. develop a social media monitoring station to understand how and where people are talking about your business online. Benefits from this social media workshop.

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9 LinkedIn Users Describe Themselves

Ari Herzog

Proven track record of success garnering extensive media placements for clients in top tier broadcast, consumer print, online media including the blogosphere and trade press. Tags: Roundup Social Networking branding LinkedIn. Related posts: Why I Changed My LinkedIn Summary. 12 Ways to Use LinkedIn Today.

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Blog Better by Slowing Down

ProBlogger

Are you working your backside off on top of your day job to produce articles, ebooks, videos, and podcasts, and learn everything about Pinterest (or any other social network for that matter)? Nor have I had time to study, do more research, or truly connect with other bloggers. I’m not leaving blogosphere.

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Cyberbullying and blogs – a case study Mumbrella

Laurel Papworth

I’ve structured this post with a List of Cyberstalking behaviour, further indepth analysis of cyberbullying and cyberstalking and the difference, and then a case study – unfortunately where I am on the receiving end – which is pretty well a classic Year In the Life of A CyberBully. Social Network by Laurel Papworth.

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25 Ways to Create Shareable Content

Convince & Convert

Pinterest became one of the fastest-growing social networks ever, and billions of videos are streamed on YouTube each day. If you have an active community on your blog or on one of the social networks, read the comments! You’ll find this happening in the blogosphere every year. Read the comments.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

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