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Successfully Engaging Customers with a Cause

Buzz Marketing for Technology

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. Lee studied the causes that women really identified with and breast cancer was a clear winner.

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9 LinkedIn Users Describe Themselves

Ari Herzog

Summary : Award-winning public relations guru with experience spanning a multitude of industries including consumer technology, food, beauty and fashion, Web 2.0 Proven track record of success garnering extensive media placements for clients in top tier broadcast, consumer print, online media including the blogosphere and trade press.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265
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11 Characteristics of Highly Influential Blog(ger)s

Techipedia: Tamar Weinberg

Taking this theme a little further, I decided to branch out into the blogosphere, but using the number seven this time around was a tad too limiting. Granted, these are typically publications that have a staff of writers at their disposal, but they are like the newspapers of the blogosphere and readers have come to expect frequent updates.

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Best Internet Marketing Blog Posts of 2007 » Techipedia | Tamar.

Techipedia: Tamar Weinberg

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. guru, shows how to leverage Web 2.0

Marketing 144
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Women in Blogging: 125 Fearless Female Bloggers

Kikolani

This list includes female bloggers that cover a huge variety of topics in the blogosphere. Her latest posts include How to Remove 3rd Party Apps from Facebook , Management Issues: Social Marketers and Personal Updating at Work , and Imagine a Social Media World Without Your Business In It. Arie is a social media savvy web 2.0

Blogger 168