Small Business Mavericks

JUNE 24, 2014

Search Engine Journal has an impressive addition to their Blogging 101 Series — this one’s called Traffic Generation For Blogs On A Budget. Building Your Email List. Does this list seem intimidating to you? Niche-Relevant Communities. Competitions. Then pick one thing.

How To 87

How To System Reddit Journal 87

Small Business Mavericks

OCTOBER 22, 2012

Blogging is one of the most effective and enduring tools available to assist the small business owner in achieving top-of-mind awareness, aka branding. What makes blogging such a useful tool for branding? But your blog is yours. This is where the money is and your blog is the gateway. It’s the perfect branding tool.

Brands 98

Brands Small Business Forums Conversation 98

Small Business Mavericks

JULY 29, 2012

Blogging has often been called the bridge between social media and search engine optimization. With blogging you are feeding the search engines every time you create a new blog post. If you blog once a day, that’s a new web page on your website. It seems that blogging and social media were made for each other.

Social Media 107

Social Media Engineering SEO Feed 107

Small Business Mavericks

OCTOBER 5, 2012

When it comes to your blog, linking for the benefit of your reader is the most important type of link you can create, and you should create as many of these as you can. If you want to know how to use links in your blog, here are 4 types of blog links that you should be creating every time you write a blog post.

How To 98

How To SEO Newsletter Resources 98

Small Business Mavericks

MAY 1, 2014

I have learned a lot from Seth, and here are the top five things on my list: Communicating is more important than word count. Some of Seth’s blogs are long, some are only a few simple sentences that emphasize his point and leave you to chew on it. Marketing is storytelling.

Advertising 70

Advertising Strategy Sites List 70

Small Business Mavericks

JUNE 7, 2011

This is a great way to drive new traffic to your blog, especially if you use Twitter. You first spot a trend, then you blog about it using the right keywords, and you follow up that blog post with a tweet about it. Conduct a search and you’ll get a list of tweets related to your topic. Happy trend hunting!

Trends 195

Trends Twitter Aggregator List 195

Small Business Mavericks

AUGUST 24, 2011

The key is to capture e-mail addresses for your list, then to use that list to send traffic to important landing pages and close your audience on the sale. Blog marketing - Nothing enhances a website’s SEO more than a well-written blog. Those tactics are: E-mail marketing. Social media. Content, content, content.

Tools 177

Tools Marketing SEO Social Media 177

Small Business Mavericks

JANUARY 17, 2014

Your Blog – Add a blog to your website and update it every day, or as often as you can publish valuable content. Online Listing Websites – These include Google Places, Bing Local, and YellowPages.com. Small Business Internet Marketing blog guest blogging review sites Social Media website'

Blogosphere 115

Blogosphere Small Business Review Sites 115

Small Business Mavericks

DECEMBER 7, 2011

Start a free blog about your business. WordPress, Blogspot and other free blogging platforms offer step-by-step tutorials for setting up your business on a blog. You can post your blog to several websites that will send your blog to many areas of the internet. Use Google Local to list your business.

Small Business 177

Small Business Advertising Sample Samples 177

Small Business Mavericks

AUGUST 4, 2011

You can designate a Wish List on Amazon and display your wish list with a widget on your website or blog. With the Amazon Give Facebook app, you can display your wish list on your Facebook page. If you leave your reviews in your real name, as opposed to a fictitious name, you can designate that with your Amazon reviews.

Social Networking 181

Social Networking Widget Review Applications 181

Small Business Mavericks

JULY 1, 2013

What that means is, if you had subscribers to your blog who were using Google Reader, then they either have to find another RSS news aggregrator in order to subscribe to your blog or you just lost a subscriber. The big question is, does this pose a problem for blog marketers? You may not even be aware of it yet.

Google Reader 98

Google Reader Google RSS Aggregator 98

Small Business Mavericks

AUGUST 31, 2015

Guest blogging – You can tap into other sources of traffic by writing guest blog posts on blogs that reach the same audience you are trying to reach or that publish information similar to yours. Build a relationship first and people will visit your website based on your connection.

Directory 70

Directory Engineering Social Media Review 70

Small Business Mavericks

OCTOBER 1, 2014

It is a nice idea, to think that Google has lists of things to do to make SEO a breeze. All you have to do is find the list of ranking factors and check it off, right? Any list that claims to be anything other than subjective is probably not all that helpful. If they like your blog or newsletter, they’ll sign up.

SEO 102

SEO Small Business Engineering Newsletter 102

Small Business Mavericks

OCTOBER 31, 2014

Would you add anything to that list? Kelsey Jones came up with 14 of The Best Paid Search and SEO Tools for Search Engine Journal, and it looks to me like they fit my list of “good tool” characteristics. It works for kitchen tools, woodshop tools, automotive tools, sewing tools, and many more categories.

Tools 129

Tools Paid Search Automotive Small Business 129

Small Business Mavericks

APRIL 13, 2011

By listing your veterinary practice in a profession-specific search engine like MyVeterinarian.com, you increase your chances of getting found by local people in need of your services. .&# I always recommend listing a business in a professional directory or search engine. The concept is nothing new. But that could change.

Small Business 161

Small Business Engineering Case Study Press Release 161

Small Business Mavericks

OCTOBER 30, 2015

But here are the ways you can use long-form content to supplement what you are doing with short articles: Blog posts – Anything over 2,000 words is considered long-form in blogging. Long blog posts can be more detailed and offer far more value to readers than short-form blog posts. This is how the experts do it.

Content 70

Content Newsletter Publishing Blogger 70

Small Business Mavericks

DECEMBER 27, 2013

Just pick a topic, make a list of the tips you want to share, and write the post. Write it as a blog post or a “sticky” page on your website. SEO for Small Business blogging content evergreen content search engine rankings types of content website content' Write a top 10 tips post, a top 20 tips, etc.

Types 105

Types Case Study Content Small Business 105

Small Business Mavericks

NOVEMBER 14, 2013

listed more than 100 domain names for auction at Sedo. They made the announcement on their Tumblr blog yesterday. knowconstructionlaw.com (there are a bunch of these know… domain names on the list, including some that are geographically targeted, such as knowchicago.com and knowqatar.com). I didn’t know Yahoo!

Domain Name 101

Domain Name Yahoo Tumblr Small Business 101

Small Business Mavericks

APRIL 9, 2011

Let your customers know you have a listing at these sites (you do, don’t you?) The more reviews you have, the more likely your local listings will appear in the search engines. Other sites like Yelp and CitySearch offer local business listings and a way for customers to review a business.

Small Business 156

Small Business Review Case Study Press Release 156

Small Business Mavericks

FEBRUARY 1, 2017

Mailing List Opt-in Rate – If you conduct a social media campaign and see a rise in the number of opt-ins to your mailing list, that’s a sure sign that you may be seeing a positive ROI. Here are 5 ways other than sheer money to judge whether your social media marketing is yielding a positive ROI.

ROI 70

ROI Social Media Campaign Engagement 70

Small Business Mavericks

MAY 26, 2011

Facebook Comments – This system allows you to comment on a blog and see your comments appear on your Facebook wall. Then, when they comment, their comments appear on the original blog post. Here’s a blog post that shows you how you can incorporate Facebook Comments into your blog. But that’s not all.

Facebook 170

Facebook Marketing System Comments 170

Small Business Mavericks

DECEMBER 10, 2012

What happens is you write a blog post, categorize it in one or two categories, then give it five to ten tags. Google crawls the blog post, each category, and each tag. Then, on a later recrawl, they discover the duplicate content and your entire site is de-listed. What you want is for your blog posts and pages to be indexed.

Google 107

Google WordPress Small Business Issues 107

Small Business Mavericks

AUGUST 21, 2015

That said, here are 4 uncanny ways to generate more leads using social media channels: Write an E-book – This might seem out of place on a list like this, but you can actually use an e-book to generate leads through social media. Start a Pinterest Blog – Pinterest is a highly visual platform.

Social Media 70

Social Media Newsletter LinkedIn System 70

Small Business Mavericks

AUGUST 21, 2015

That said, here are 4 uncanny ways to generate more leads using social media channels: Write an E-book - This might seem out of place on a list like this, but you can actually use an e-book to generate leads through social media. Start a Pinterest Blog - Pinterest is a highly visual platform.

Social Media 70

Social Media Newsletter LinkedIn System 70

Small Business Mavericks

NOVEMBER 5, 2013

Your best bet is to list all the content that you have within the next four pages of the search results for all the keywords the negative content is ranking for. Write a few blog posts, guest blog on another blog or two (or three or four), and create a few social media mentions.

Reputation 117

Reputation Campaign Strategy Issues 117

Small Business Mavericks

MARCH 26, 2015

Recently, Google’s official blog said, “ It’s time to put America’s small businesses on the map.” Consumers are 38 percent more likely to visit and 29 percent more likely to consider purchasing from businesses with complete listings. That’s a lot of missed opportunities for small businesses. .

Google 70

Google Small Business Engineering Reputation 70

Small Business Mavericks

MAY 4, 2011

Rely on lists – Lists work. Ordered lists. Unordered lists. Of course, there are hundreds of other power words too: “Easy,&# “guarantee,&# “sexy&# , etc. Learn the power words and watch your words shine. They are memorable. And they get people’s attention. So there you have it.

Case Study 161

Case Study Press Release Small Business Adwords 161

Small Business Mavericks

SEPTEMBER 9, 2013

Create Lists – Twitter allows you to create lists of your favorite Twitter users. If you are interested in a specific niche or topic, create a list of your favorite people who tweet on that topic. You can use it to find information to write about on your blog or to find new markets for your business niche.

Research 101

Research Tools Twitter Hashtag 101

Small Business Mavericks

MAY 13, 2011

Using a website ranking tool, check the rankings for each keyword on your list. Once you’ve got your list, start a link building campaign for those keywords (write articles, guest blog posts, and use social media to promote them). If you do this right, you’ll push your rankings up a few notches within a month or two.

How To 168

How To ROI Campaign Analytics 168

Small Business Mavericks

APRIL 8, 2015

Let’s take blogging, for instance. Are you writing a blog because you are trying to generate leads for your business or are you trying to funnel your audience into your e-mail list? Perhaps you are selling through your blog (which may not be the most effective way, by the way). Then write to that purpose.

Newsletter 70

Newsletter Content List Brands 70

Small Business Mavericks

AUGUST 24, 2012

You do your keyword research and there’s your list, never to be thought of again. In fact, what you should do is revisit your keyword list periodically. If you are marketing in an industry that sees a lot of flux and change, then you should revisit your keyword list more often. Nothing could be further from the truth.

Research 107

Research Trends SEO Engineering 107

Small Business Mavericks

JUNE 27, 2013

Write authoritative blog posts – There’s no substitute for sharing your knowledge. Write to your blog often, but don’t just write shallow posts designed to feed the search engines. Don’t be anonymous – You’d be surprised at how many professional blogs are authored by Admin, or just a first name.

Small Business 101

Small Business Engineering Google Feed 101

Small Business Mavericks

AUGUST 9, 2012

You’ve created your website, you’ve started a blog, and now you’re on Facebook. But there is more to online marketing than simply building a website and sharing your blog posts on Facebook. Does it have a blog? You might also consider building an e-mail list. Make your list pay.

SEO 98

SEO Mobile Analytics Strategy 98

Small Business Mavericks

AUGUST 14, 2015

Do some keyword research, building web pages, write blog posts, and disseminate articles around the Web. Guest Blogging – Guest blogging has become a mainstay of marketers. If you do it right, guest blogging can deliver traffic, links, and great leads to your website. Know your market, your audience, and your stuff.

Engineering 70

Engineering Mobile Consultant Social Media 70

Small Business Mavericks

AUGUST 1, 2014

Now looking at that list you might say, “only number 4 talks about social media” and in one sense that is true. But there’s another aspect of his list that reminds me of relationship, and that is number 2 — no context for content. no context for content. slow site speed. only talking or tweeting about yourself.

Social Media 102

Social Media Conversation List Types 102

Small Business Mavericks

JANUARY 9, 2012

Your writing plan is a pre-scheduled list of blog posts or articles that you plan to write over the next month. Put them on the calendar and mark them off your list as you write them. First, note the date you want your article or blog post to be published. It doesn’t matter what you call it.

Publishing 87

Publishing Blogger Eventful List 87

Small Business Mavericks

NOVEMBER 13, 2015

Mailing List Opt-in Rate – If you conduct a social media campaign and see a rise in the number of opt-ins to your mailing list, that’s a sure sign that you may be seeing a positive ROI. Here are 5 ways other than sheer money to judge whether your social media marketing is yielding a positive ROI.

ROI 70

ROI Social Media Campaign Engagement 70