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| Page 1 of 4 | Previous | Next | COLIN ALSHEIMER FEBRUARY 8, 2010 HubSpot Inbound Marketing Case Study | Social Media & Digital Strategy HubSpot, the company that owns the term Inbound Marketing , got to the top by associating themselves with a phrase that up until 2006-2008, had mostly been used in an entirely different context (typically referring to a form of market research). The HubSpot team is frequently known to mention that the secret to their success is "eating their own dog food", and HubSpot must be full. | SPIN SUCKS APRIL 25, 2012 Is Blogging Dead or Are Companies Not Trying Hard Enough? But the stat I want to talk about today is the number of blogs on the Internet. According to Technorati , there are 158 million blogs floating around, which is partly why I’m so surprised to keep reading that blogging is dead. My guess is many people or companies say, “Let’s start a blog!” And the blog fails. get it. magazine. So, I see. | | | | | | | WEBBIQUITY SMM APRIL 29, 2013 Lessons from HubSpot’s State of Inbound Marketing Report 'HubSpot last week released its 2013 State of Inbound Marketing report, this year weighing in at a massive 175 pages. Given the report’s heft, no blog post (of any reasonable length) could it justice as a summary, but here are a sampling of the highlights. To get the full story, download the HubSpot report here. Inbound marketers plan to hire an average of 9.3 | WEB METRICS GURU DECEMBER 16, 2010 HubSpot’s 101 Marketing Charts and Graphs contains some gems View more presentations from HubSpot Internet Marketing. Blogs: The words “Insights and “Analysis seem to generate the most views of blog content (I guess that’s because people are looking for insights and analysis – the big picture, no surprise here) according to slide 11 in the deck. If you have a blog it positively increases your Twitter Reach (Slide 70) by close to doubling your number of followers and for some reason if a B2B business blogs regularly it’s more helpful (Slide 72) than if a B2C business does it (for followers). | MINDJUMPERS SEPTEMBER 28, 2011 How Much Content Is Enough For Your Blog? [Study] Tweet Many businesses run a blog as a part of their social media strategy. But amidst the hustle bustle of the day, how do we ensure that our blog is up and running with the right amount of content inflow? In the following post, I will share some research findings on optimal frequency of blog posts for customer acquisition and how to ensure that the frequency is maintained. | CONVERSIONATION JUNE 8, 2011 Inbound Marketing versus Outbound Marketing: a Pointless Debate Inbound marketing is defined as all forms of (mostly digital) marketing whereby people “find” your company/products/services and that includes tactics and channels such as social media marketing, SEO, SEA, blog marketing and content marketing. Blog Connected marketing customer-centricity HubSpot inbound marketing outbound marketingSince several years marketers are debating the evolution of marketing from the inbound marketing versus “outbound perspective. Outbound marketing is basically [.]. | | | | | | | | | -
JANET FOUTS | WEDNESDAY, SEPTEMBER 5, 2012 Hubspot 3 launches The Hubspot brand is well known for blog posts chock full of actionable information about marketing online. Whether it’s how to create a landing page that really converts, fine tune your email marketing , or how to make sure nobody misses your next webinar , Hubspot puts out great inbound content to learn from. When I tell people I’m a Hubspot partner, the universal reaction is “Ooooh, I love Hubspot, they get it!” ” While that is definitely true, I’m amazed to hear people don’t really know what Hubspot does. MORE >> -
MINDJUMPERS | FRIDAY, JUNE 24, 2011 Reasons Why You Can’t Do Without a Company Blog Tweet At the moment, we are beginning to see more and businesses running a company blog after having established a presence on social media platforms like Facebook and Twitter. However, I think that a lot of marketers still might wonder whether it’s actually effective to run a company blog. It takes time and effort both maintaining a Facebook page, a Twitter profile and then also a blog, and is it all worth it? Blogging is on the rise. First of all, the use of social media and blogging has gone through a great increase. HubSpot). HubSpot). MORE >> -
WEBBIQUITY SMM | MONDAY, JUNE 4, 2012 6 Reasons a Blog Should be the Center of Any Social Content Strategy Despite the many business benefits of blogging , it remains an underutilized tactic. 500 fastest-growing companies and just 35% of the Fortune 100 enterprises maintain blogs. While blog adoption is actually slightly higher among small to midsized businesses (SMBs), roughly half are still not taking advantage of this medium. Here are six compelling reasons for organizations of all sizes to make blogging the center of their social media and content marketing efforts. And presuming that blog is hosted on your company domain (e.g. Search engine optimization (SEO). MORE >> -
NOWSOURCING | WEDNESDAY, MARCH 17, 2010 10 Outstanding Social Media Infographics 7 – Hubspot Twitter Territory. Hubspot of Twitter Grader fame nailed it with a slick infographic showing how each state’s Twitter usage compares to the national average: ( Source ). While we’re on the subject of Internet security, we’d be remiss to not mention the US Air Force’s blogging assessment flowchart infographic: ( Source ). Tags: Social Media air force hubspot infographic Mashable social media infographic Nobody has time to read anymore, right? Where can Internet users find relief? Answer: the infographic. Source ). Source ). MORE >> -
ENGAGING BRAND | WEDNESDAY, OCTOBER 24, 2012 16 Tips on LinkedIn From Hubspot Seminar I enjoy Hubspot webinars and today was on LinkedIn - here are my live tweets, I thought that I would share as a reminder for us all - I have left as tweets so as to get the information out to you all as soon as possible. HubSpot seminar says check out empire avenue as a source of great info/connection. Listening to @ HubSpot seminar key point linked in is a great b2b environment.don't mistake it for B2C . Social Media hubspot webinars linkedin groups blog articles b2b b2c search enginesKeep on topic). MORE >> -
- How to Cut Through Social Media Hype with Simple Math WAXING UNLYRICAL | MONDAY, APRIL 11, 2011
- 5 Educational and Inspiring Social Media Diagrams MINDJUMPERS | TUESDAY, FEBRUARY 22, 2011
- Five Step Process for Using the Social Web SPIN SUCKS | THURSDAY, MAY 24, 2012
- 54 Pearls of Marketing Wisdom from HubSpot WEBBIQUITY SMM | MONDAY, MARCH 19, 2012
- 10 Tips to Become a More Successful PR Pro SPIN SUCKS | WEDNESDAY, NOVEMBER 3, 2010
- Blogging: Helps Increase New Business Leads by 69% TRADESMEN INSIGHTS | THURSDAY, OCTOBER 20, 2011
- 5 great articles you may have missed (April 30 – May 6, 2012) CREATIVE RAMBLINGS | MONDAY, MAY 7, 2012
- Best Business Blogging Guides and Tips of 2010 WEBBIQUITY SMM | MONDAY, JANUARY 3, 2011
- The Anatomy of a Good Tweet ENGAGING BRAND | TUESDAY, MARCH 13, 2012
- 5 Easy Ways To Optimize Your Website For Mobile FIREBELLY | FRIDAY, AUGUST 5, 2011
- The State of the Internet Marketing World [Statistics] MINDJUMPERS | WEDNESDAY, JULY 4, 2012
- The Role of Social Media in Lead Generation [presentation] MINDJUMPERS | FRIDAY, AUGUST 5, 2011
- The Dirty Dozen Top 12 Social Media Mistakes to Avoid WEBBIQUITY SMM | TUESDAY, APRIL 19, 2011
- Will The Rise of the Photo Apps Kill the Written Word? CONVINCE & CONVERT | TUESDAY, FEBRUARY 14, 2012
- 87 More Vital Social Media Marketing Facts and Stats for 2012 WEBBIQUITY SMM | TUESDAY, OCTOBER 16, 2012
- Why B2B should use Inbound Marketing to master Social Media a measureable way INBLURBS | FRIDAY, NOVEMBER 11, 2011
- 20 Ways to Generate ROI from a Corporate Blog WEBBIQUITY SMM | TUESDAY, MAY 10, 2011
- Web analytics Is Not Sufficient For Customer-Centric Inbound Marketing CONVERSIONATION | FRIDAY, OCTOBER 14, 2011
- How Are You Generating Social Media Leads? TRADESMEN INSIGHTS | WEDNESDAY, AUGUST 10, 2011
- Pros and Cons of Changing the Name of Your Blog SPIN SUCKS | THURSDAY, JANUARY 19, 2012
- 10 Ways to Increase Return Rates on Your Blog KIKOLANI | THURSDAY, JULY 12, 2012
- Email Marketing: The Customer-Centric Culture Failure CONVERSIONATION | THURSDAY, MARCH 8, 2012
- Context Marketing in Context: Beyond Inbound and Content CONVERSIONATION | MONDAY, DECEMBER 10, 2012
- The Social Media ROI Debate WEBBIQUITY SMM | MONDAY, AUGUST 23, 2010
- How Social Media, Content Transform Marketing from Expense to Investment WEBBIQUITY SMM | MONDAY, JUNE 25, 2012
- Trust Me: Why Trust is Crucial for Business Success, and How to Built It WEBBIQUITY SMM | TUESDAY, MAY 31, 2011
- Monday’s 5 Social Media Must-Reads FIREBELLY | MONDAY, JANUARY 24, 2011
- 24 (of the) Best Business Blogging Guides, Tips and Tools of 2011 WEBBIQUITY SMM | MONDAY, JANUARY 16, 2012
- 2011 Trends: Content Marketing is Critical for Social Media Success TRADESMEN INSIGHTS | THURSDAY, FEBRUARY 17, 2011
- 7 Blog Promotion Tests You Should Try Now PUSHING SOCIAL | WEDNESDAY, MAY 2, 2012
- 7 Blog Promotion Tests You Should Try Now PUSHING SOCIAL | WEDNESDAY, MAY 2, 2012
- 34 (of the) Best Google+ Tips, Tactics and Guides of 2011 WEBBIQUITY SMM | THURSDAY, FEBRUARY 23, 2012
- Blog Against the Machine GEOFF LIVINGSTON | TUESDAY, MARCH 27, 2012
- How Bloggers Can Create and Use White Papers KIKOLANI | WEDNESDAY, FEBRUARY 8, 2012
- Top Blogging Statistics: 45 Reasons to Blog WRITTENT BLOG | THURSDAY, APRIL 25, 2013
- Content is King: 10 Tips on Effective Writing TRADESMEN INSIGHTS | WEDNESDAY, APRIL 13, 2011
- 12 Tweetable Statistics Prove B2B Social Media ROCKS PWB MARKETING BLOG | WEDNESDAY, SEPTEMBER 14, 2011
- 9 Criteria for Selecting a Social Media Monitoring Tool WEBBIQUITY SMM | WEDNESDAY, MARCH 23, 2011
- Moving From Back Pats to Business, Social CRM Is For Real CONVINCE & CONVERT | SUNDAY, JUNE 10, 2012
- Monday’s 5 Social Media Must-Reads FIREBELLY | MONDAY, FEBRUARY 14, 2011
- Top 25 Social Media Blogs for Businesses SOCIALFISH | WEDNESDAY, JUNE 1, 2011
- Riding the Social Media Struggle Bus? You’re Not Alone WEBBIQUITY SMM | WEDNESDAY, APRIL 11, 2012
- Why Should Your Blog Be Within Your Domain? PWB MARKETING BLOG | WEDNESDAY, JULY 27, 2011
- The Big Content Marketing Fail: How Much Content Do You Need? CONVERSIONATION | TUESDAY, NOVEMBER 27, 2012
- The Return of the Blog Roll GEOFF LIVINGSTON | WEDNESDAY, APRIL 25, 2012
- Are You Using LinkedIn to Generate Leads? TRADESMEN INSIGHTS | TUESDAY, MARCH 20, 2012
- The Top #Nifty50 Women in Technology on Twitter for 2012 WEBBIQUITY SMM | MONDAY, SEPTEMBER 10, 2012
- 11 Tips Blogging Tips for Businesses-Authority Building AKAMAI MARKETING | TUESDAY, NOVEMBER 6, 2012
- Publishing Content Beyond Your Blog SMALL BUSINESS MAVERICKS | SATURDAY, MARCH 17, 2012
- Best Social Media Stats and Market Research of 2010 (So Far) WEBBIQUITY SMM | WEDNESDAY, SEPTEMBER 8, 2010
- Book Review: The B2B Social Media Book WEBBIQUITY SMM | TUESDAY, SEPTEMBER 4, 2012
- B2B Blogging Trends for 2011 WEBBIQUITY SMM | TUESDAY, FEBRUARY 8, 2011
- Is Social Media BS? WEBBIQUITY SMM | WEDNESDAY, NOVEMBER 10, 2010
- I Think That I Shall Never See. SOCIAL MEDIA MARKETING | WEDNESDAY, DECEMBER 15, 2010
- Five FREE B2B Social Media White Papers PWB MARKETING BLOG | TUESDAY, NOVEMBER 8, 2011
- Ten Simple Steps to make Twitter your Business Leads Machine INBLURBS | TUESDAY, SEPTEMBER 6, 2011
- Are You Using LinkedIn For New Business Development? TRADESMEN INSIGHTS | TUESDAY, MAY 29, 2012
- Eight Factors to Consider When (Re)Launching a Business Blog WEBBIQUITY SMM | MONDAY, NOVEMBER 21, 2011
- When’s the Best Time to Publish Blog Posts? PROBLOGGER | SUNDAY, DECEMBER 5, 2010
- Do the Math to Calculate the ROI of Business Blogs BLUE FOCUS MARKETING | TUESDAY, MARCH 13, 2012
- Best Twitter Guides, Tips and Tools of 2010 WEBBIQUITY SMM | MONDAY, JANUARY 31, 2011
- Slides and Video Cover What You Need to Know About Search PAUL GILLIN | FRIDAY, MARCH 8, 2013
- 10 Content Ideas that Generate Comments and Shares SPIN SUCKS | WEDNESDAY, FEBRUARY 1, 2012
- The 3 Most Powerful Marketing Strategies You Should Use in 2013 KIKOLANI | WEDNESDAY, FEBRUARY 27, 2013
- The 6 Step Inbound Marketing Process [Infographic] PUZZLE MARKETER | TUESDAY, JUNE 26, 2012
- Best Business Blogging Tips and Guides of 2010 (So Far), Part 2 WEBBIQUITY SMM | MONDAY, OCTOBER 18, 2010
- Web Presence Optimization Software Review: gShift Labs WEBBIQUITY SMM | THURSDAY, JANUARY 19, 2012
- The Rise of Visual Storytelling In Marketing PROBLOGGER | SUNDAY, MARCH 25, 2012
- How to Take Advantage from Mobile Marketing & Location Based Marketing INBLURBS | SATURDAY, SEPTEMBER 24, 2011
- 20 Exclusive Copywriting Tips Even Gurus Will Be Surprised to Know WRITTENT BLOG | MONDAY, APRIL 22, 2013
- ¶ Low-Value vs High-Value SEO for Blogs STEVE RUBEL | FRIDAY, JUNE 10, 2011
- The Pressures of Content Creation SOCIAL MEDIA MARKETING | THURSDAY, NOVEMBER 29, 2012
- Blog Post Quality and Quantity – How to Have Your Cake and Eat it Too PUSHING SOCIAL | MONDAY, JULY 2, 2012
- Is Your Business Worth An Extra Hour Per Week? 5 Reasons Why Your Business Should Blog TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, NOVEMBER 2, 2011
- Blog World 2010 Recap – My Notes and Experiences KIKOLANI | WEDNESDAY, OCTOBER 20, 2010
- Blogging Success Summit 2011 PROBLOGGER | FRIDAY, DECEMBER 31, 2010
- How to Be a Guru: 6 Paths to Blogging Stardom PROBLOGGER | SUNDAY, JUNE 3, 2012
- How Are B2B Companies Using Content To Grow Business? PWB MARKETING BLOG | WEDNESDAY, JULY 13, 2011
- The ABCs of Startup Marketing JUSTIN LEVY | SATURDAY, JULY 10, 2010
- The Fleeting Value Of Content TWIST IMAGE | FRIDAY, SEPTEMBER 9, 2011
- Five Awesome B2B Social Media Statistics PWB MARKETING BLOG | WEDNESDAY, AUGUST 24, 2011
- 2011 Trends for B-to-B Blogging TRADESMEN INSIGHTS | WEDNESDAY, FEBRUARY 9, 2011
- Forget Blogging as Usual: 5 Outrageous Tips for Super-sized Attention PROBLOGGER | SUNDAY, JANUARY 8, 2012
- Find the Ideal Frequency for Blogging and Email Marketing PROBLOGGER | WEDNESDAY, OCTOBER 3, 2012
- Best Internet Marketing Posts of 2011 TECHIPEDIA: TAMAR WEINBERG | THURSDAY, JANUARY 5, 2012
- How Much Should You Pay For Content? PAUL GILLIN | THURSDAY, JUNE 9, 2011
- Best Internet Marketing Posts of 2010 TECHIPEDIA: TAMAR WEINBERG | WEDNESDAY, JANUARY 5, 2011
- 5 Effective Tricks to Create a Killer Call to Action PROBLOGGER | WEDNESDAY, MAY 16, 2012
- Blog Business Model 1: Land Public Speaking Gigs Through Your Blog PROBLOGGER | MONDAY, JUNE 25, 2012
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