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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs. PLEASE LIKE MY FACEBOOK PAGE.

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Time to Rethink Your Blog Strategy? Writing Epic, Incredible Blog Posts

Pam Moore

I recently saw a video and blog post from a leader in the social marketing space offering tips to generate new ideas for content blog writing. They went so far as instructing them how to leverage RSS feeds, do social listening and more to get ideas for new blog content. Content marketing is no different.

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To blog or not to blog – that is the question

Proactive Report

Some conflicting numbers showed up this week about blogs: The State of the Blogosphere from Technorati claims 70% of businesses are blogging. According to a recent analysis of websites and blogs by Percussion only 20.5% of mid market tech companies have an active blog. So are companies blogging or not?

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Harnessing the Force: How Lessons From Star Wars Can Elevate Your Blogging

ProBlogger

The post Harnessing the Force: How Lessons From Star Wars Can Elevate Your Blogging appeared first on ProBlogger. As a ProBlogger, you can harness the Force of Star Wars to enhance your blogging business and captivate your audience. Similarly, as a blogger, you must build a strong brand around your blog.

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What we can learn from blog firestorms.

Akamai Marketing

Its easy to imagine that the social sphere or your blog are simply just an adult playground of cool people. I’ve been watching closely as over the last couple of weeks two incidents on different blogs have caused an outright fury in the blogosphere, dividing a typically supportive group (bloggers) on different sides of the fence.

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The Bamboo Project Blog

Buzz Marketing for Technology

The Bamboo Project Blog. The Power of Blogging ISNT Just in Reading Them. In a few weeks were going to be looking at blogs in the Work Literacy course. In fact, I have to go on record right now as saying that reading blogs is only a small part of what makes blogs powerful for learning. RANT ALERT! ) END RANT ).

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Blog Business Models 4: Affiliate Marketing

ProBlogger

This guest post is by Anshul Dayal of Nichsense Niche Marketing. This is the fourth post in our series on Blog Business Models. Many entrepreneurs who own successful online businesses have followed similar paths through the world of blogging, internet, and affiliate marketing. Blog or business?