Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 114

Social Media Strategy Apple iPhone 114

Convince & Convert

AUGUST 19, 2010

The contents of this form are scanned by the Western River team, and are then posted (usually within minutes) to the company’s blog , which resides on the Compendium software. Compendium is a uniquely powerful blogging platform because it creates separate, “compended&# blogs for each keyword. That’s it.

Social Media 142

Social Media Strategy Tourism Social CRM 142

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MARCH 25, 2010

A write up on a blog. You’ll be able to easier understand how these events drive social success using Swix. But this looks very cool and if they're able to resolve the Facebook page thing it would be awesome and something I'd definitely use. A new product launch. Trade show. New YouTube video that goes viral.

Social Media 117

Social Media Strategy Statistics Metrics 117

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JULY 15, 2010

I often get an objection when the social elements of the program are introduced. Something along the line of “we tried a blog but it wasn’t a success” or “we have a Facebook page, but it isn’t doing anything for our business.” The blog was a failure because posts were not written on a regular basis. Who’s Doing What?

Social Media 141

Social Media Consultant Strategy Organization 141

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MAY 5, 2010

With free membership open to all women, JaneNation combines social networking with opinion collection. There are blogs, forums, quizzes, polls, and sisterhoods (micro communities based on women’s life stages like “caregiver&# or “widow wise&# ).

Social Media 126

Social Media Case Study Strategy Study 126

Convince & Convert

AUGUST 11, 2010

I will continue to have the same clients, and perform the same social media strategic planning and coaching services that I do today. The blog will remain the same. Definitely. In social media, and in life you have to embrace a simple concept: Nothing Ventured, Nothing Gained. Will there be bumps along the way?

Social Media 116

Social Media Strategy Travel Team 116

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MARCH 23, 2010

Definitely NOT in high school. Your blog works exactly the same way. There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. But then, it all changed. You know them.

Social Media 120

Social Media Strategy Consultant RSS 120

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SEPTEMBER 11, 2011

I’ve seen Klout engage with a large number of bloggers and talking heads openly and honestly (without of course revealing the algorithmic secret sauce). But most social media types aren’t Paul Gillin. Yet we’re not writing blog posts about Nielsen being an abomination. Number of Nielsen households among them?

Klout 161

Klout Nielsen Influencer Social CRM 161

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JULY 6, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Tying Together Social Media and Corporate Social Responsibility (..)

CSR 138

CSR Social Media Strategy Consultant 138

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JUNE 3, 2010

link] jaybaer Definitely. Possibly a future blog post in that concept. link] jaybaer First time pettifoggery used on this blog. So, really Jay, it kinda does fit into your blog. Great analogy. link] jaybaer Indeed, we've largely lost the human touch. Ford does it well. Other automakers, not so much. Look it up.

Social Media 157

Social Media Strategy Consultant Social CRM 157

Convince & Convert

SEPTEMBER 21, 2010

Done correctly, social media – even a simple reputation monitoring program – is a time intensive proposition that requires daily vigilance. Social Media is Fast False. Social media is by definition slow. And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

APRIL 28, 2010

Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. It’s really only possible in a reactive sense via social CRM, where individual complaints or questions can indeed be handled. Twenty five percent of the U.S.

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Social Media Strategy Influencer Social CRM 149

Convince & Convert

SEPTEMBER 20, 2010

First, marketers of all stripes seem to have accepted (for now) that social media in large measure = Facebook, Twitter, Linkedin, YouTube and blogs. This is a bit disheartening and dangerous, as social media is and can be a lot more than just your company’s presence on these sites. Esteban Kolsky´s last blog.

Social Media 149

Social Media B2B Strategy Consultant 149

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SEPTEMBER 21, 2010

Then this is the blog post for you. I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. I’ve forwarded your blog to him. Cheers! -= Park Howell´s last blog. Social Media 101 Explained by the Best Fishing Analogy EVER =-.

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Social Media Strategy Consultant Conference 167

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APRIL 6, 2010

Your scenario may of course vary, but for illustration purposes let’s assume you have a Twitter account, Facebook fan page, blog, and email newsletter. Test and track content success on Facebook using bit.ly (or number of likes and comments), and add the most effective content pieces to the next rung on the ladder (blog).

Brands 145

Brands Content Social Media Consultant 145

Convince & Convert

SEPTEMBER 21, 2010

I know that different companies provide different amounts of historical data at the start of the campaign (another item I should have included – may need to do a follow up on this on my own blog later on as I get all this great feedback on items to include!)

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

MARCH 3, 2010

Learn the Science of Social Like any other online marketing program, social media is widely measurable – and testable. Don’t just let your clients post to their Facebook page willy nilly, or write random blog posts whenever they feel that WordPress urge. There’s an optimal time of day and day of week to tweet.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox?

Consultant 121

Consultant Social CRM MySpace Social Media 121

Social Media Network Marketing

MAY 31, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. About Me - Social Media Network Online Contact Me - Social Media Network Online Your Contribution To This Blog - Social Media Netw. Unported License.

Social Media 62

Social Media Social CRM Reputation Widget 62

Convince & Convert

JUNE 17, 2010

Maybe you found this blog from Twitter? Traffic to my blog. Now blogging is another matter!! Hours of blogging per reader is probably 20! : ) Now there's a metric for you! Great blog on Time Suck ! Great blog on Time Suck ! Your Twitter goals may vary. Over the past 30 days, it was approximately 10%.

Twitter 126

Twitter Metrics Social CRM Consultant 126

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JULY 21, 2010

Having clear language on blogs and websites puts the public on notice about your position vis a vis copyright. In other words put a copyright, all rights reserved on your content or the bottom of your blog. The FTC encourages social media policies be in place and reviewed. Companies must also uphold privacy laws.

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Social Media Policies Consultant Social CRM 155

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JULY 14, 2010

I am not suggesting that your blog and the other is parallel in every aspect, they are not. I love your idea of leaders thinking if they don't play, they can't lose, but as you point out, when you don't play, you pretty much always lose. Great post. I especially like to hear about the benefits to non-profits.

Social Media 136

Social Media Strategy Metrics Organization 136

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SEPTEMBER 21, 2010

I mined my Google Analytics and put together a list of the 25 most popular posts that have ever appeared on this blog , ranked by total number of page views. 1 (Danny Brown) Tagged as: blogging , blogs , content creation , content marketing , Convince and Convert , cotent lessons , headline writing Did you enjoy this blog post?

Social Media 142

Social Media Strategy Social CRM Consultant 142

Convince & Convert

JUNE 11, 2010

Amber is Director of Community for Radian6 , co-proprietor of the influential Brass Tack Thinking blog (formerly Altitude Branding), a cool mom, a motivating force, and a hell of a flautist). There is no way in hell this book happens without this blog, and that’s 100% because of you. One last thing. I know it. Please stay tuned.

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Upcoming Project News Social Media 125

Convince & Convert

AUGUST 18, 2010

Better question: How can we develop a sustainable, ongoing social media strategy that will turn customers into advocates over the long haul? How can we find the most influential bloggers and get them to write about our client? What do you think? Thank you, Jay. [RT

Questions 161

Questions Social Media Consultant Education 161

Convince & Convert

JUNE 22, 2010

Somehow, thousands of B2B companies seem to have come to the conclusion that because they aren’t being mentioned 65 times per hour on Twitter, that social media doesn’t matter to them, or their customers. The impacts and effects of social media are too broad for that.

Social Media 132

Social Media B2B Company Consultant 132

Techipedia: Tamar Weinberg

JUNE 23, 2010

Anyway — when it comes to Facebook, point #1 is definitely a huge conflict with #12. That’s what Social CRM systems are trying to solve. But your comment violated my blog policy , Mr. Vantage. And he wants that kind of technology in a foursquare type of app. i wish it still existed! Edited: Gee, thanks.

Facebook 268

Facebook SEO Policies Groups 268

Convince & Convert

MAY 26, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Are You Growing Enough Voices Content Lessons Learned From 25 Popular Blog Posts Does Your Facebook Page Have a Pulse?

Social Media 135

Social Media Consultant Video Strategy 135

Convince & Convert

APRIL 14, 2010

I try to add value, have conversations, RT good info, and occasionally promote an event or blog of my own. link] Dan Bevarly RT @hculbertson: RT @jaybaer: The Key to Social Media Success is Just 2 Letters [link] I like this. Randy Bunker Thanks, Jay. First, I need to get my hands on a few Soundogs for home. It seems to be working.

Social Media 129

Social Media Consultant Health Care Questions 129

Convince & Convert

SEPTEMBER 21, 2010

Blog Comments (The blog is on WordPress) Disqus This is what I use to manage comments here at Convince & Convert. ChatCatcher This is a nice little tool that finds Tweets about your blog posts, and automatically adds them as comments. I think Facebook Lite makes Facebook engagement easier – maybe you will too?

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

JULY 13, 2010

Oh, and for those that think that “blogger outreach” counts as social exposure for your staff, don’t kid yourself. Instead of starting a blog, start a commenting presence: A number of agencies are putting out mediocre blogs, just so they can say they have one. That’s the essence of a good social media strategy , anyway.

Social Media 140

Social Media Strategy Consultant SEO 140

Convince & Convert

JULY 22, 2010

She is deeply curious, loves all things marketing and blogs less frequently than she would like at Stickystimuli.com. While many businesses are excited about opportunities to reach their customers on the social web, few actually believe they have done so successfully.

Social Media 129

Social Media Strategy Influencer Case Study 129

Convince & Convert

FEBRUARY 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You Know Your Customers Enough to be a Social Media Hit?

Social Media 117

Social Media Case Study Strategy Study 117

Convince & Convert

APRIL 8, 2010

I would never, ever, ever write this blog post on my iPad (although people that bought the external keyboard for it might disagree). There is definitely an addictive quality to it that is extremely hard to explain. The virtual keyboard is barely better than the iPhone, and you still cannot touch type. There’s no USB port.

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iPad Content iPhone Wireless 137

Convince & Convert

AUGUST 4, 2010

But it’s not like social media created negativity, it just puts a magnifying glass to it. But, one of greatest benefits of social media is that it puts the shortcomings of your operations department in marketing’s lap, and vice-versa. Ultimately, this will make for stronger companies. Good luck on the move!

Social Media 132

Social Media Strategy Comments Course 132

Convince & Convert

MARCH 9, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Taking Social Media Shortcuts?

Social Media 135

Social Media Strategy YouTube LinkedIn 135

Convince & Convert

SEPTEMBER 8, 2010

More from Convince and Convert Why Social CRM Needs to Be Less About the Social and More About the Customers Content Lessons Learned From 25 Popular Blog Posts Is Starbucks the Most Dangerous Competitor to Facebook? The Twitter/Blog tandem is my favorite networking glue. Will you do that for me please?

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MySpace Facebook Social CRM Consultant 137