Sprout Social

MAY 4, 2023

LinkedIn Groups are about building community and fostering relationships. With over 900 million LinkedIn members out there, Groups are a great way to hone in on your area of interest or expertise. Four out of five LinkedIn members drive business decisions. Four out of five LinkedIn members drive business decisions.

Groups 129

Groups Groups LinkedIn Microsoft 129

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Oktopost

APRIL 18, 2022

It’s no wonder that savvy B2B marketers are taking advantage of this popular and portable format to create value-packed audio programs. B2B podcasts are a powerful form of outbound marketing. A recent study of podcast audiences on LinkedIn found that 44% of senior-level employees listen to podcasts regularly. B2B Growth.

B2B 62

B2B Marketing Apple Hosting 62

Hootsuite

MARCH 11, 2020

LinkedIn is the biggest social platform that caters directly to business professionals. Understanding LinkedIn demographics will help you understand who you’re targeting, and craft compelling messages for them. Keep reading to find the most important LinkedIn demographics. LinkedIn general demographics.

LinkedIn 138

LinkedIn Social Media Marketing HootSuite 138

Oktopost

FEBRUARY 28, 2022

Public review sites like Glassdoor are another great resource for companies that are having trouble identifying their strengths and weaknesses as employers. Oktopost is a social media management platform that integrates employer branding into its digital presence. 5 Employer Branding Examples. Salesforce.

Company 136

Company B2B Brands How To 136

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Oktopost

JUNE 19, 2023

These platforms grant easy access to some of the most valuable audiences any B2B enterprise could hope to find – provided you know how to find them, and how to use social media publishing to your advantage. Its centrality is a long-term market shift – one that any B2B enterprise should be working to keep up with.

Social Media 62

Social Media Strategy B2B Collaboration 62

Oktopost

MAY 30, 2023

Knowing consistent social publishing is transformative for B2B enterprises doesn’t take away from the fact that, without the right strategy, it’s a real drain on time, resources, and energy. This is why so many brands feel their social media channels are underutilized. The solution? Streamline that workflow.

Publishing 84

Publishing Social Media Film B2B 84

Oktopost

JULY 6, 2023

These days, and for a while now (a while in internet terms, anyway), the very center of the universe has been social media. Your mind is probably going to the B2C brands that have made a splash on the socials but, in B2B, the landscape is just as productive and just as fruitful.

Publishing 62

Publishing Social Media How To B2B 62

Kikolani

NOVEMBER 19, 2010

The Resources Mashup. 4 ways to get traffic to your blog via LinkedIn Answers – great tips for bloggers on LinkedIn. 14 social media experts react to Facebook’s new message system – a look at how influencers feel about the change. Look at the design resources of a making money online expert.

Mashup 128

Mashup Resources Digg Social Bookmarking 128

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. 75% of B2B buyers use social media to make buying decisions.

Analysis 69

Analysis Data Sentiment Metrics 69

agora pulse

NOVEMBER 30, 2020

Check out our tips and tricks for social media managers to start their content marketing efforts. Despite this encouraging research from the Content Marketing Institute, more than 10% of B2B businesses don’t use content marketing as part of their marketing strategies (and too many B2C businesses don’t use it either).

Content 182

Content Marketing How To Social Media Management 182

Sprout Social

FEBRUARY 14, 2023

Now that most networks are moving toward content recommendation algorithms , many social media managers are headed into 2023 asking a new question: “If our followers aren’t seeing our content, who will?” For Vizient, that tool is Employee Advocacy by Sprout Social. Then, keep iterating.

Authentication 91

Authentication Examples Class Team 91

Socialmedia.biz

JULY 23, 2017

Would you like some alternatives to LinkedIn Elevate for superior employee advocacy? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

Would you like some alternatives to LinkedIn Elevate for superior employee advocacy? Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Oktopost

OCTOBER 19, 2020

As Colin Day, Managing Director, EMEA, and APAC at Oktopost put it: “the B2B buyer’s journey has changed and customers have started to adopt a level of self-sufficiency and proactiveness that no longer aligns with what we would class as a ‘conventional sales model’.”. How Can I Benefit from Social Engagement Data?

Engagement 118

Engagement B2B Data Social Media 118

Visually SM

JULY 27, 2020

In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. The good news is that as social media has grown up, so have the tools available to help you master it. Source: Twitter Media.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

agora pulse

DECEMBER 26, 2016

Its most recent roundup included links to posts about Facebook offline event ads, Twitter automated replies, and Pinterest scheduling, among other important topics for social media managers. If you’re learning (or yearning) to grow your blog, ProBlogger by Darren Rowse is an essential online resource. DKSpeaks. .”

Social Media 124

Social Media Curation Journal SEO 124

Sprout Social

JULY 14, 2023

Wasted resources When sales and marketing teams operate independently, resources like time, materials and budget may go to waste. Inadequate data-sharing and integration According to LinkedIn State of Sales Report 2022 , 45% of salespeople say incomplete data is their biggest challenge.

Collaboration 76

Collaboration Marketing Team Hubspot 76

Oktopost

MARCH 11, 2024

Thanks to LinkedIn, this is actually possible. 64% of B2B leaders consider thought leadership more trustworthy than marketing materials when assessing a vendor’s capabilities and competency. LinkedIn isn’t a platform that thrives on flash and no substance. What is a LinkedIn post generator tool?

LinkedIn 75

LinkedIn Tools B2B Social Media Management 75

Sprout Social

FEBRUARY 8, 2023

Manufacturing the perfect social presence Manufacturing is an industry we can’t live without, but it often fades into the background since the work isn’t always visible to everyday consumers. There’s endless B2B marketing potential for manufacturers on social. Manufacturing marketers: don’t pass up this opportunity.

Industry 86

Industry Social Media B2B Resources 86

Pam Moore

DECEMBER 5, 2017

If you work in any size organization as a social media manager, community manager, content manager, digital marketing manager or any type of role and have been shocked to find your superior(s) have hired an agency without you knowing, this podcast is for you. Hiring a Social Media Agency?

Social Media 160

Social Media How To Social Media Management Training 160

Oktopost

APRIL 10, 2024

Posting on LinkedIn without a strategy is like playing chess blindfolded – you might make one right move, but it’s unlikely you’ll win the long-term game. To make the most of LinkedIn, it’s smart to learn from the leading LinkedIn marketing agencies. What does a LinkedIn marketing agency do?

LinkedIn 62

LinkedIn Marketing B2B Social Media Management 62

agora pulse

APRIL 28, 2020

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Are you hoping to become a social media manager, either for your own business or as a consultant to others? What is the best aspect of being a social media manager?

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Hootsuite

JANUARY 4, 2023

Social marketers do a lot more than scroll through TikTok all day. Shout out to all the social media managers juggling so many hats while keeping their social channels afloat. Providing helpful resources, information, or even entertaining content on social media helps people identify with your brand.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Oktopost

MARCH 31, 2021

Google found that 70% of B2B buyers and researchers increased their online video use. 71% of B2B marketers said they used video content in their strategy. Video marketing will be a cornerstone of an effective B2B marketing strategy in 2021 — here’s how to do it right. Source: ImpactPlus. Why Video Marketing.

Video 69

Video Marketing B2B Eventful 69

Hootsuite

APRIL 29, 2020

To get you started, we compiled data from 300 brands to determine the most effective times to post on each social network. Facebook: For B2B brands, post Tuesday to Thursday, 9 a.m. EST. Twitter: For B2B brands, post Monday or Thursday, 9 a.m. LinkedIn: For B2B brands, post Wednesday, 7:45 a.m., 10:45 a.m.,

Template 145

Template Templates Social Media Tools 145

Sprout Social

NOVEMBER 22, 2022

Your agency can be industry specific (B2B, tech, beauty etc) or platform-specific. For example, many TikTok marketing agencies specialize in creative productions and talent management. Embrace social selling and use online communities like LinkedIn to identify prospects.

Social Media 97

Social Media How To Marketing Price 97

agora pulse

DECEMBER 23, 2019

Imagine if the overwhelming majority of your social media editorial calendar was based on ‘shows’ by day, and by platform. The show for Tuesday on Linkedin is Y. 2020 also will be the year that social goes private again. Kim Garst: “I can’t believe I am saying this, but I am excited about LinkedIn!

Social Media 92

Social Media LinkedIn YouTube Platform 92

Oktopost

FEBRUARY 23, 2021

That’s not just for B2C purchases — social media is just as important for B2B marketers, with nearly 90% of them using LinkedIn to generate leads. The outsized focus on LinkedIn reflects the fact that most marketers who know what they’re doing aren’t winging it.

Social Media 62

Social Media Metrics CPA ROI 62

Convince & Convert

APRIL 12, 2016

Carlos has the daunting position of being in charge of raising awareness for BMC products and driving global demand through social. With a team of content and social media managers at his side, Carlos has driven social to becoming a key part of BMC’s sales funnel. ” —@CarlosGil83. BeSocial.BMC.com.

B2B 60

B2B Software Statistics YouTube 60

Oktopost

JULY 13, 2023

What’s more, due to the number of avenues that social media allows businesses to explore, 73% of them say that it has been either “effective” or “ very effective” – emphasis on the “ very ”! But, in all cases, they’ll stick with that social posting model like glue. The downside?

Social Media Management 62

Social Media Management Social Media Tools ROI 62

Sprout Social

OCTOBER 7, 2020

Giraffe Social Media , a UK social media management agency, has recognized the impact of the pandemic on its clients and their industries. We are using B2B social media platforms, like LinkedIn, to reach new clients. Balance flexibility and stability. Come grow with us!

Strategy 114

Strategy Collaboration Consultant Team 114

Webbiquity SMM

JANUARY 19, 2016

The number of worldwide social media users is projected to grow from 2.1 And that usage isn’t all selfies and cat videos; both consumer and B2B purchases are influenced by social content. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses.

Social Media 100

Social Media Marketing Survey Metrics 100

Oktopost

JUNE 6, 2022

LinkedIn is one of the most valuable resources in 2022 for people who want to sell online, become thought leaders, and network with like-minded professionals. However, if your LinkedIn profile isn’t optimized for your goals, it might be holding you back from doing just that. How to Edit Your LinkedIn Profile.

LinkedIn 145

LinkedIn Skills URL Badge 145

Hootsuite

JANUARY 23, 2024

While many social networks saw business use decline in 2023, LinkedIn saw 5% business use growth. Hootsuite’s Social Trends Report finds that change in usage is driven by a renewed focus on ROI. LinkedIn is the platform of choice for many businesses looking to make deals and recruit top talent. 1 Social Media Tool Create.

LinkedIn 84

LinkedIn Tools HootSuite Marketing 84

Writtent Blog

APRIL 1, 2014

If you hope to use social media to boost your SEO, these steps might look like the following: Provide social media managers with training on social media optimization. Ensure social media posts include the most important keywords.

Social Media 98

Social Media Strategy Tips Curation 98