Hootsuite

MARCH 9, 2020

If you’re in B2B marketing, we have no doubt your LinkedIn business strategy is already in full swing. Download the complete Digital 2020 report to learn where to focus your social marketing efforts and how to better target your audience. This is not news for B2B brands, but B2C brands might take note, too.

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Statistics LinkedIn Marketing B2B 145

Webbiquity SMM

DECEMBER 10, 2013

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. In addition, nearly half of marketers say they are unable to measure the value of their content marketing efforts.

Statistics 207

Statistics B2B Content Marketing 207

Convince & Convert

JUNE 7, 2017

B2B companies have an attention problem. As marketing technology has improved over the last few years, marketers have fallen back on uninspired tactics like formulaic outbound emails and lackluster drip campaigns. Account-based marketing opens up room for innovation and risk-taking. Click To Tweet.

Campaign 150

Campaign Marketing B2B Conference 150

Ignite Social Media

DECEMBER 18, 2020

Instagram Reels and YouTube Shorts launched and in April, while TikTok lead the pack with 2 billion downloads of the app. By August, Triller was the #1 downloaded app. To date, Triller has more than 250 million downloads and according to CEO Mike Lu, 100 million monthly users. Cosmetics are investing marketing funds in Triller.

CPM 161

CPM Brands Remix Influencer 161

Pam Moore

DECEMBER 11, 2016

If you are responsible for content marketing in your organization you know the importance of proper planning, organization, work flows and structure of content. If you are interested in how you can best prepare your content marketing for success then you have landed on the right blog post and podcast today.

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Template Templates Content NewsCred 167

Hootsuite

MARCH 11, 2020

Bonus: Download a free guide to discover four time-saving tools to help you grow your LinkedIn network faster. 57% of LinkedIn users access the site using mobile devices. While that number is actually low when compared to Facebook ( 88% ) or YouTube ( 70% ), it’s still important that marketers make sure to optimize their content (e.g.

LinkedIn 139

LinkedIn Social Media Marketing HootSuite 139

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing. presentation downloads, session video) after the event. Lots of things.

Team 160

Team Marketing B2B Eventful 160

Waxing UnLyrical

APRIL 11, 2019

For creative marketing agencies, CSR often takes the form of pro-bono services. Ten years ago, our agency embarked on a journey that imprinted in our minds the impact we could make as strategic communicators and marketers. Healthy Birth Day developed a mobile app to make it easy to track and record movements.

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CSR Real Estate Posterous Campaign 200

Hootsuite

FEBRUARY 20, 2020

Social media statistics are a key ingredient in any social media marketing strategy. Download the complete Digital 2020 report to learn where to focus your social marketing efforts and how to better target your audience. In 22 out of 46 markets surveyed by GlobalWebIndex, time spent on social decreased or stayed the same.

Statistics 145

Statistics Social Media Marketing YouTube 145

Keyhole.co

MAY 18, 2023

Instagram is the most-downloaded app in the world. Twitter receives approximately 80% of its traffic via mobile. 82% of B2B content marketers use Twitter. more likely to reach KPIs if marketing launches on Twitter. 75% of B2B marketers advertise on LinkedIn. 93% of B2B marketers use LinkedIn.

Statistics 59

Statistics Social Media B2B YouTube 59

Hootsuite

AUGUST 24, 2023

Bonus: Download a free step-by-step guide to combining organic and paid social tactics into a winning LinkedIn strategy. You can also create a document carousel post from the mobile app by tapping Post , then under More , choose Document to attach your PDF. For example, I chose marketing professionals. Post it That’s it!

LinkedIn 89

LinkedIn Engagement How To HootSuite 89

Unmetric

JULY 2, 2019

LinkedIn is a great tool for B2B organizations to generate leads, make new connections, and build their brand. There’s a host of features that will help you analyze your brand’s social media performance on LinkedIn and make better marketing decisions. Monitors your brand’s Showcase pages. G2Crowd Rating: 4.2. SocialPilot.

Analytics 112

Analytics LinkedIn Tools Analysis 112

Hootsuite

APRIL 29, 2020

A social media posting schedule is a lifesaver for busy social marketers. Bonus: Download a free, customizable social media schedule template to easily plan and organize all your posts in advance. Facebook: For B2B brands, post Tuesday to Thursday, 9 a.m. EST. Twitter: For B2B brands, post Monday or Thursday, 9 a.m.

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Template Templates Social Media Tools 145

Hootsuite

JUNE 27, 2022

That can be intimidating, because marketing to these groups is notoriously difficult. In fact, 65% of TikTok users agree that professional looking videos from brands feel out of place or odd on TikTok, according to research TikTok conducted with Flamingo (Marketing Science Global Community and Self-expression Study 2021). Download now!

B2B 98

B2B Trends Authentication Film 98

Jon Loomer

OCTOBER 7, 2015

Facebook also announced several enhancements that are coming that could be huge for marketers. In particular, most advertisers have seen the issues with collecting information from users while on a mobile device. Advertisers can create Facebook lead ads either through Power Editor or their Facebook Marketing Partner. Learn More.

Video 122

Video Insurance Facebook Automotive 122

Convince & Convert

AUGUST 8, 2019

The term “dark social” is kicked around every so often by marketers. Messaging apps continue to be on the rise with no end in sight, and they come with a bunch of new opportunities for marketers. mobile users in the U.S. The marketing potential is endless. According to a recent estimate , 12.1%

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Brands Analytics Consultant Data 155

Pam Moore

JUNE 24, 2020

The best way to ensure your marketing campaigns, content and programs perform at their highest potential is to make sure you are targeting, inspiring, and attracting the RIGHT audience. A buyer persona is a semi-fictional, generalized representation of your ideal customer based upon market research and real data.

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Template Templates Avatar How To 78

Oktopost

SEPTEMBER 13, 2022

In an industry that was previously slow to adapt to digital marketing, the pandemic sparked an economic downturn, which spurred a newfound urgency to meet customers online. Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9 billion in 2020. But what platforms are best for financial services?

Platform 84

Platform Social Media Insurance Education 84

Hootsuite

DECEMBER 9, 2020

In fact, spending on social media marketing spiked by 74% to reach 23% of marketing budgets according to The CMO Survey , and marketers anticipate spending will remain close to this new high level as we enter the new year. How are B2B organizations connecting their sales team to prospects without events and conferences?

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Questions Social Media Strategy Survey 142

Hootsuite

NOVEMBER 30, 2023

Marketers need to take the same approach. That’s where content marketing comes in. Content marketing is a big job. Content marketing tools make that job significantly easier. All of this can help bridge the sometimes difficult gap between marketing and sales, making both teams more effective.

Tools 105

Tools Content HootSuite Marketing 105

Hootsuite

APRIL 13, 2021

Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and track your growth, so you can show your boss real results after one month. For now, you can type “twitter.com/i/ispaces” within the mobile app search bar to find Spaces.

Twitter 126

Twitter Hosting HootSuite Features 126

Hootsuite

APRIL 8, 2021

Since the launch of LinkedIn native video in 2017, LinkedIn has proven that it’s more than just a platform for long-form B2B content. Impressive engagement stats aside, video marketing has been shown to boost revenue across social platforms. On desktop or mobile, sharing LinkedIn native video is pretty much a three-step process.

LinkedIn 145

LinkedIn Video HootSuite Embedding 145

Hootsuite

AUGUST 8, 2022

Not only is KakaoTalk safe, but it might be essential in your digital marketing plan. It’s a free mobile service that offers text messaging, voice and video calls, group chats and more. Your KakaoTalk marketing campaign might extend far beyond South Korea. Download the app. What is KakaoTalk? Reach new customers.

Mobile 84

Mobile FAQ HootSuite Retail 84

agora pulse

DECEMBER 5, 2017

Everyone is getting ready to wrap up for the year, but businesses are also ramping up their marketing. Why not read about these holiday marketing mistakes to help you from repeating them with your own business? Ad retargeting should always be a cornerstone of your marketing campaigns. Neglecting Retargeting. Final Thoughts.

Marketing 146

Marketing Small Business Campaign Eventful 146

Webbiquity SMM

NOVEMBER 12, 2012

Although the framework has been for the most part enthusiastically embraced (and dozens of people have downloaded the framework white paper ), a few people on Twitter questioned the need for a “new” marketing concept. Content Marketing. Inbound Marketing. Image credit: Ajax Union.

AJAX 194

AJAX SEO Engineering Metrics 194

agora pulse

JANUARY 3, 2020

Used by celebrities, politicians, and marketers alike, Twitter is the place to increase engagement and spread brand awareness. When fine-tuning your marketing strategy for the year ahead, knowing the stats for 2020 is a must. 80% of Twitter users access the platform on a mobile device. (There’s so much noise!)

Twitter 129

Twitter Tips Influencer Hashtag 129

Pam Moore

JUNE 26, 2020

Are you sick and tired of of being sick and tired of cranking out videos, blog posts, social media posts, Instagram visuals, Facebook posts, podcasts and not achieving your marketing goals or generating more leads? Knowing your customer should be your #1 priority for your marketing and business. Wish you had more customers?

eBook 78

eBook Template Templates B2B 78

Convince & Convert

FEBRUARY 15, 2013

Click the play button to listen here: Download the audio file: [link]. Social Media Stat of the Week: 37% of PC users have migrated to mobile. For social media marketers, the questions of “when are your fans online? For social media marketers, the questions of “when are your fans online? Listen Now.

Activities 132

Activities Tumblr How To Fashion 132

Keyhole.co

FEBRUARY 4, 2023

The recent boom in video marketing has also made this channel a breeding ground for creators. Brands become super conscious and play safe with their LinkedIn marketing strategy in fear that they will lose that professional edge. This is a mine for marketers inclined toward content experimentation.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

The recent boom in video marketing has also made this channel a breeding ground for creators. Brands become super conscious and play safe with their LinkedIn marketing strategy in fear that they will lose that professional edge. This is a mine for marketers inclined toward content experimentation.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Hootsuite

JANUARY 13, 2021

To help you crack the social media acronym code, we’ve collected the top social media acronyms, initialisms, and abbreviations every marketer should know. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. B2B: Business To Business. FB: Facebook.

Social Media 145

Social Media List HootSuite Content management systems 145

Hootsuite

JULY 21, 2020

What percentage of your views come from desktop, mobile, or elsewhere. Though often overlooked for its long-form B2B content, LinkedIn’s video posts offer a great way for brands to build engagement and spread awareness. Tip: We have a complete guide on Twitter analytics for marketers if you want to get the most out of your metrics.

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Metrics Platform Video HootSuite 144

Hootsuite

JULY 24, 2023

In the old days, realtors had to market themselves on bus stops, billboards, and newspapers. While traditional marketing is still effective, competitive realtors know social media marketing takes the cake. Bonus: Get a free social media strategy template designed specifically for real estate agents, brokers, and marketers.

Real Estate 76

Real Estate Social Media Tools HootSuite 76

agora pulse

DECEMBER 2, 2020

Nearly 8 out of 10 marketers found YouTube to be the most effective marketing platform, according to a recent study. And 62% of businesses are already using it for marketing purposes. However, not all businesses that use YouTube as a marketing channel are seeing results. ” You can use a tool like Keyword.io

YouTube 91

YouTube Marketing Publishing Video 91

Hootsuite

JUNE 11, 2020

Bonus: Download a free guide that reveals the exact steps one creator took to gain more than 23,000,000 views on YouTube with no budget and no expensive gear. If you’ve already been spending time fine-tuning your YouTube marketing strategy , you’re probably familiar with most of these formats, by virtue of having seen them in action.

YouTube 145

YouTube Marketing Campaign Guidelines 145

agora pulse

OCTOBER 19, 2016

Social media and content marketing go together like tea and digestive biscuits and one without the other just won’t work. In this article I’m going to tell you why social media is important for content marketing and give you 5 practical ways optimize your content marketing results. Check how your blog looks on mobile.

Social Media 60

Social Media Content Marketing Real Estate 60

Convince & Convert

MAY 31, 2013

Dave Morse , Online Marketing Strategist for Delta Faucet , joins the Social Pros Podcast this week to discuss the lessons he’s learned at Delta surrounding keeping his team nimble, knowing your audience, and how important it is to balance traditional marketing with social. Dave Morse, Delta Faucets @davemorse. Listen Now .

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Case Study ROI Social Media Team 133