Hootsuite

MARCH 11, 2020

Bonus: Download a free guide to discover four time-saving tools to help you grow your LinkedIn network faster. Note: Much of the research and data provided by LinkedIn and other survey organizations are presented in the gender binary. Another reason could be that 80% of B2B leads generated on social media come from LinkedIn.

LinkedIn 138

LinkedIn Social Media Marketing HootSuite 138

Convince & Convert

JANUARY 3, 2024

The data shows that 42% of businesses leverage AI-powered solutions for influencer identification and research. The 39-page research study, The 2023 B2B Influencer Marketing Report , surveyed 425 B2B marketing decision-makers in management or higher roles. The survey was fielded during July and August 2023.

B2B 140

B2B Research Influencer Marketing 140

Convince & Convert

JULY 29, 2012

click here to view and download the Social Media ROI Cookbook on Slideshare). There’s no question that the social media ROI question continues to befuddle business – 41% of respondents to an eConsultancy survey of 1,000 companies and agencies in late 2011 had absolutely no idea of social media’s financial impact.

ROI 138

ROI Social Media Social CRM Survey 138

Oktopost

JUNE 14, 2021

It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . For instance, a fitness supplement company may offer a free PDF detailing an excellent bodybuilding or newbie workout guide, downloadable when you enter your email address in a simple lead magnet form. .

Comparison 145

Comparison SEO Curation Domain Name 145

Kikolani

JULY 5, 2013

Please take a moment to fill out this survey. 12 Google Reader Alternatives to Consider – You still have until July 15th to download your Google Reader subscriptions and move them to an alternative RSS reader. Also, subscribe to the mailing list to download a free copy of The Guest Blogging Survival Guide!

Domain Name 128

Domain Name Marketing Embedding RSS 128

Sprout Social

DECEMBER 9, 2020

Recent data shows that many of the online habits picked up during quarantine are here to stay, key among them consumers’ increased use of social media. Offering new services, like social listening, can help agencies uncover actionable insights for their clients previously available through costly focus groups and lengthy surveys.

Proposal 103

Proposal Price Project Education 103

Convince & Convert

MARCH 8, 2012

Click the play button to listen here: Download the audio file: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Forrester’s consulting division did a survey of over 100 V.P. Listen Now.

Company 120

Company Instagram B2B Survey 120

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. Why Employee Advocacy Matters for B2B. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day. Table of Contents.

B2B 144

B2B Survey ROI Metrics 144

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media?

Social Media 147

Social Media B2B Strategy Consultant 147

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. B2B marketing helps Adobe ink bigger contracts. According to LinkedIn data, deals influenced by marketing on LinkedIn were 161% larger on average than those forged offline, in the boardroom, or otherwise. Why use social media for B2B marketing.

B2B 98

B2B Social Media Tools Tips 98

Writtent Blog

JUNE 21, 2013

The most valuable reports include wide statistics on current business trends, and it’s always better to rely on several data sources to confirm your decision in content marketing. What sources do you use to download the best reports and white papers? 8 Ways to Ease the Pain of Blog Commenting. Company News Marketing News'

Comments 76

Comments Influencer Marketing Statistics 76

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Click the play button to listen here: Download the audio file: [link]. It is something that you can use to gather data, but gathering that data doesn’t create measurements necessarily.

B2B 120

B2B Software Social Media Survey 120

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Click the play button to listen here: Download the audio file: [link]. It is something that you can use to gather data, but gathering that data doesn’t create measurements necessarily.

B2B 120

B2B Software Social Media Survey 120

Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. Data from Smarp , another advocacy solution, indicates that employee advocates have an average of 420 Facebook friends, 400 LinkedIn contacts and 360 Twitter followers. That’s a content distribution opportunity that B2B marketers should not overlook.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. Data from Smarp , another advocacy solution, indicates that employee advocates have an average of 420 Facebook friends, 400 LinkedIn contacts and 360 Twitter followers. That’s a content distribution opportunity that B2B marketers should not overlook.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Sprout Social

JANUARY 20, 2021

B2B buyers have a lot to consider on their path to purchase, and that path is not linear or simple. In fact, 77% of B2B buyers say their latest purchase was very complex or difficult. This is why B2B market research is critical. Market research helps companies to: Understand and build B2B buyer personas.

B2B 114

B2B Research Sentiment Marketing 114

Keyhole.co

JUNE 6, 2023

Have you ever felt like you’re playing an endless game of tag with your B2B content marketing strategy, trying to catch your target audience’s attention while they’re just out of reach? So why not use them to your advantage in your B2B content marketing strategy? The best way for B2B companies to build trust.

B2B 52

B2B Strategy Brands Content 52

Hootsuite

DECEMBER 9, 2020

In fact, spending on social media marketing spiked by 74% to reach 23% of marketing budgets according to The CMO Survey , and marketers anticipate spending will remain close to this new high level as we enter the new year. How are B2B organizations connecting their sales team to prospects without events and conferences?

Questions 142

Questions Social Media Strategy Survey 142

Webbiquity SMM

MAY 23, 2017

But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? Here are nine distinct digital marketing strategies by brands in the B2B space, and how they’re redefining the state of the art in B2B marketing. Did anybody say B2B is boring?

B2B 198

B2B Strategy Marketing Microsoft 198

Hootsuite

DECEMBER 10, 2019

If you want to be successful on social media in 2020, you need to base your strategy on the latest real-word data and social media trends. Finally, we pored through the latest data from respected research organizations, like: Deloitte. The CMO Survey. Why We Compete at The Data Open. GlobalWebIndex.

Trends 145

Trends Social Media CPA Sports 145

Sprout Social

JANUARY 30, 2020

In fact, recent data from Blissfully notes that the average business should expect almost half of their software stacks to change within the next two years. According to data from Recurly , the average voluntary SaaS churn rate sits around 5% annually. The SaaS (software-as-a-service) space is anything but static. Translation?

Strategy 100

Strategy Marketing Case Study How To 100

Rebekah Radice

JANUARY 9, 2017

Download Your FREE Social Media Content Calendar! And as Ron Guirguis points out in an Edelman Trust Survey, “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. Workbooks / Downloads. They’re effective for both B2B and B2C marketing.

Template 131

Template Templates Social Media Strategy 131

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. Employee advocacy built in.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Webbiquity SMM

OCTOBER 16, 2012

Earnest B2B ). B2C companies who blog regularly see an 88% increase in median monthly leads and B2B companies who blog see a 67% increase in leads. ( V3 Integrated Marketing ). The most popular forms of content marketing for B2B companies are social media excluding blogs (79%) and article posting (78%). Earnest B2B ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Hootsuite

JANUARY 27, 2020

For instance, Facebook has conducted multiple surveys to gather data and opinions straight from users. Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. And there’s now a button to click if you want to know why a post is showing up in your feed.

HootSuite 145

HootSuite Facebook How To Groups 145

agora pulse

MARCH 1, 2021

Publish downloadable gated content like ebooks and whitepapers. Shopify recently analyzed data from 37 million social media visits that led to 529,000 orders, and uncovered some interesting data points,” according to Retail Dive. LinkedIn is where 80% of B2B leads are generated on social media,” according to Forbes.

How To 174

How To Hashtag LinkedIn Newsletter 174

Writtent Blog

SEPTEMBER 6, 2016

According to the survey results, most inbound marketers not only create content, but they do so every week. For example, according to the results of a 2015 survey by Gleanster Research, collaborating with Kapost, only 3% responded that content marketing was a future priority and 8% responded that it was a low priority.

Survey 40

Survey Metrics Aggregator Analysis 40

Rebekah Radice

JANUARY 9, 2017

Download Your FREE Social Media Content Calendar! And as Ron Guirguis points out in an Edelman Trust Survey, “People don’t just buy products anymore, they buy the companies that make products, the values they represent and what they stand for.”. Workbooks / Downloads. They’re effective for both B2B and B2C marketing.

Template 60

Template Templates Social Media Strategy 60

Convince & Convert

MAY 31, 2012

Click the play button to listen here: Download the audio file: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. They asked B2B companies, “What was your best social media format?

B2B 113

B2B LinkedIn Posterous Social Media 113

Convince & Convert

MARCH 1, 2012

Click the play button to listen here: Download the audio file: [link]. Eric: We’re a B2B software company. At Argyle, we’re very much a data driven marketing company in terms of the way we do our business and also the way we think about our customers and our product. But this data on pruning really jumped out at me.

Social Media 140

Social Media Hubspot Software Hosting 140

Socialmedia.biz

JULY 26, 2018

According to a study by Content Marketing Institute (CMI) and MarketingProfs, B2B marketers employ 8 different marketing tactics for their businesses, out of which 46% were in favour of using webinars. You can also collect registration data and get demographic details to learn more about your audience.

Conference 60

Conference Price Hosting Meeting 60

Convince & Convert

MARCH 22, 2012

Click the play button to listen here: Download the audio file: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. I know your new mantra is taking social data and turning it into action.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

Click the play button to listen here: Download the audio file: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. I know your new mantra is taking social data and turning it into action.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Rebekah Radice

FEBRUARY 15, 2016

Here’s a few ideas: Post feedback surveys. Relationship/experience surveys. At least once per quarter, send a survey to your customers asking how their support experience has been. Customer happiness surveys. And Adam Grant, New York Times bestselling author of Give and Take has data that supports my giving theory.

Trends 114

Trends Social Media Survey Mobile 114

Rebekah Radice

SEPTEMBER 4, 2016

Download this free @AbbsonLive guide to double your live stream viewers: [link]. Add a specific call to action phrase to your tweet (download now, click here, reserve your spot, shop now, contact us, sign up, etc). Post Infographics and data. According to Gregory Ciotti, the 5 most persuasive words are: You. Get into video!

Engagement 97

Engagement Twitter Hashtag Travel 97

Convince & Convert

FEBRUARY 2, 2012

Click the play button to listen here: Download the audio file: [link]. I want to talk about the Edelman Trust Barometer not only because the most recent edition of that is chock-full of interesting data, but it’s also about trust. It’s their 12th annual trust and credibility survey. Listen Now. Find us on iTunes too!

Social Media 116

Social Media Committee Team Questions 116

Rebekah Radice

FEBRUARY 1, 2016

Are you serious, straightforward, funny, data driven, silly, witty? Customer Surveys. This is great for B2B market, but only when used intelligently. How does a blog support your current marketing efforts? this is a biggie – don’t overlook what role it plays in your overall marketing plan). What’s your writing style?

How To 114

How To List Social Media SMS 114