Writtent Blog

FEBRUARY 12, 2014

There’s been a world of changes between then and now, which is why fresh research is crucially important. We’ve curated 59 of the most powerful content marketing stats from the latest, high-quality research reports. 93% of B2B marketers use content marketing, a 2% increase over 2012. Source: CMI ). Source: eMarketer ).

Content 110

Content B2B Hubspot Marketing 110

Sprout Social

JANUARY 12, 2022

rating or review is most valuable to someone researching a brand for the first time or buying a new product. In fact, recent research from R.R. Consumers overwhelmingly prefer to learn about and research products organically via conversations versus being bashed over the head with ads. See how that works? Translation?

Conversation 136

Conversation Review Marketing How To 136

Convince & Convert

MARCH 1, 2016

So to help me convince readers that they needed to fundamentally change everything about their customer service and customer experience programs, I partnered with Edison Research on a massive study on the Science of Complaints. Just about everything in this book is backed up by serious research. There are B2B examples and B2C examples.

Posterous 60

Posterous Case Study Buy Research 60

Writtent Blog

APRIL 10, 2013

billion dollars in 2013 , 64% of B2B marketers struggle to produce enough blog articles, eBooks, social media posts, and video to meet consumers’ demand. The introduction to that carefully-researched eBook or whitepaper your company just published probably summarizes the entire project and builds suspense in a few paragraphs.

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Screencast Content eBook Film 90

Writtent Blog

APRIL 10, 2013

billion dollars in 2013 , 64% of B2B marketers struggle to produce enough blog articles, eBooks, social media posts, and video to meet consumers’ demand. The introduction to that carefully-researched eBook or whitepaper your company just published probably summarizes the entire project and builds suspense in a few paragraphs.

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Screencast Content eBook Film 87

Writtent Blog

APRIL 2, 2014

I’ve curated a list of resources that I can recommend without hesitation to anyone. The Grande Guide to B2B Content Marketing. 11 Examples of B2B Content Marketing. 28 Indispensable Research Reports and Marketing Case Studies. This is a blog published by Writtent – but it’s still absolutely worth your time!

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Resources Content Case Study eBook 99

Later

SEPTEMBER 19, 2018

However, while it ’s fairly easy to produce beautiful photos and a curated feed on Instagram, many small businesses forget a key ingredient: strategizing their posts to sell. When it comes to using Instagram for small business, you need to approach it as a curated visual experience that showcases your brand.

Small Business 61

Small Business Instagram Strategy Hashtag 61

Hootsuite

MAY 11, 2023

Provide tips on what to consider when deciding which type of business to start, how to research and market a new venture, and any other applicable info. Research common misconceptions people have about your genre or topic, and then create a video that debunks those ideas. Sign up free today.

YouTube 103

YouTube Video Film Sports 103

Pam Moore

JULY 12, 2019

When is the last time you created a piece of content and as you hit publish you wanted to yell, boom-sha-ka-la-ka? Why quality really matters in all facets of content creation and curation. You can't skip important steps such as goal setting, planning and researching your audience.

ROI 60

ROI Content Marketing Template 60

Buffer Social

AUGUST 23, 2018

In the long-term, LinkedIn marketing will be a game-changer for businesses and brands in the B2B space. The same best-practices that you implement when posting your own quality content also apply to curated content shared on LinkedIn. Here are 5 tips to put your business of the forefront of this trend. Re-Buffer your top content.

LinkedIn 104

LinkedIn Company Tips RSS 104

Writtent Blog

SEPTEMBER 20, 2013

Thanks to an increasingly talented workforce and amazing options like content marketing outsourcing services, the challenge for companies isn’t just getting their hands on a blog to publish. The idea is a lot to mull over, so we’ve curated some more fabulous lessons to help you reach the next level: 1. Do Something Remarkable.

Content 72

Content BuzzStream Marketing Sports 72

Convince & Convert

JUNE 1, 2014

I remember shortly thereafter when Ann Handley (whom I’d never met) agreed to let me speak at MarketingProfs Digital Marketing Mixer in Scottsdale due to the urgings of my friend Stephanie Miller , who curated the email track. In those days, I still mostly wrote about email, as that was one of our major points of focus in my previous agency.

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Twitter Marketing Conference Consultant 167

Convince & Convert

FEBRUARY 12, 2012

BlissPR is all B2B, and heavily blog-focused. Smart agencies decentralize their content in addition to publishing regularly on their own content home base. Ideally, you should publish every day. But, since I don’t even publish every day here at Convince & Convert , I can hardly insist upon it.

Content 129

Content Marketing Cost Metrics 129

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

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B2B Strategy Marketing Buy 190

Buffer Social

NOVEMBER 30, 2016

Even today, millions of resources continue to be published online every month. I’ve had the chance to test out and research a huge amount of resources, and I’m excited to share with you 37 free marketing and social media classes that you can enroll in to upgrade your skills across the board. . Keyword research.

Class 40

Class Skills Social Media Marketing 40

Keyhole.co

JANUARY 4, 2022

While 80% of B2B leads come from LinkedIn, 96% of B2B marketers use LinkedIn to distribute content. When used correctly, LinkedIn can be an effective marketing channel for B2B and B2C companies. Whether you are a small business, working in B2B or B2C, it is the right time to perfect your LinkedIn marketing strategy.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Social Media Strategies Summit

NOVEMBER 18, 2022

Research from Nosto found that consumers are more likely to get buying inspiration from Insta than any other social platform. Research from the University of Alabama in Huntsville discovered that a primary driver for older demographics to use social media is to compensate for the lack of in-person interactions. Gender split.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Webbiquity SMM

JUNE 26, 2019

Creativity and engagement are essential for a successful B2B or consumer brand social strategy. Research consistently finds the top two objectives for B2B marketers are generating more leads and increasing brand awareness. Done right, B2B social media marketing is time-consuming. Image Credit: Photo Mix on Pixabay.

Social Media 194

Social Media Marketing B2B Loyalty 194

Oktopost

MAY 2, 2023

It’s market insight and customer intelligence and competitive research all rolled into one – and, with the right tools, it’s a lot easier than it sounds. In the realm of B2B, Shopify have clearly kept their nose to the ground when it comes to identifying common pain points and questions from entrepreneurs and business owners.

Sentiment 62

Sentiment B2B Trends Social Media Management 62

Hootsuite

JANUARY 23, 2024

Especially those focused on B2B sales. And LinkedIn is the top platform for B2B marketers worldwide. Audience and competitor research The best LinkedIn marketing tools help you improve your content marketing strategy. Detailed audience and competitor research are key here. 1 Social Media Tool Create.

LinkedIn 84

LinkedIn Tools HootSuite Marketing 84

Oktopost

JULY 13, 2023

Good social media publishing – the kind that turns your social channels into the high-ROI powerhouses they could be – takes a lot of time and resources – and scaling your social media ROI takes even more. AI-assisted content creation is what any modern social publishing strategy needs. The downside? You can thank us later.

Social Media Management 62

Social Media Management Social Media Tools ROI 62

Keyhole.co

JANUARY 30, 2024

Are you exhausting your marketing funds, hiring the best creative geniuses, and publishing content regularly but not seeing tangible results? This helps you curate meaningful and memorable social media messages that resonate with what they are passionate about. It’s probably because you don’t know exactly whom to target.

Social Media 59

Social Media How To Patterns Sports 59

Visually SM

JULY 27, 2020

The tool works by enabling you to build a library of social media updates organized into a publishing queue. The pro plans allow you to closely monitor keywords, domains, or authors by setting up alerts when new content is published. Pricing: custom pricing based on needs/function. It supports Facebook, Twitter, LinkedIn, and Tumblr.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Hootsuite

SEPTEMBER 2, 2021

Any video content that you publish should be designed to entertain, educate, and/or inspire your audience. Used for: Sending ephemeral messages privately and publishing timely, in-the-moment content for all of your followers to view for up to 24 hours. Videos made purely to sell aren’t going to engage viewers. Source: Reddit.

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Types Social Media Statistics HootSuite 145

Writtent Blog

JULY 9, 2013

Ongoing education is critical, which is why we’ve compiled 28 of the brightest and most-inspiring research reports and case studies to hit the web in the recent months. Trust us, you’ll be unstoppable: Research Reports. B2B Marketing Trends Survey 2012 Report. Content Marketing Institute: 2013 Must-Know Trends and Benchmarks.

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Case Study Study Research Report 105

Sprout Social

JANUARY 30, 2020

Notable for companies in the SaaS B2B marketing space, Gartner recently observed that the average buyer is more overwhelmed with information than ever before. The previous Gartner study highlights the fact that folks are doing more and more independent research when looking up SaaS products. Curate product feedback and ideas.

Strategy 99

Strategy Marketing Case Study How To 99

Webbiquity SMM

DECEMBER 16, 2014

5 Social Media Trends for 2014: New Research by Social Media Examiner. Though published last February, this post from Patricia Redsicker remains timely. She notes however that results vary between men and women, B2C vs. B2B audiences, and sometimes even significantly between different studies. Social Media Marketing Guides.

Social Media 245

Social Media Tumblr Marketing B2B 245

Oktopost

APRIL 24, 2023

In many ways, and for many industries, it sits at the tip of the market research pyramid, offering honest and balanced insight into your customers, and the wider market. It’s not just about customer research, however. Pinning down their strategy No two B2B social media marketing strategies are the same – nor should they be.

Analysis 62

Analysis Sentiment Statistics B2B 62

Buffer Social

AUGUST 8, 2017

From creating and publishing content to analytics and reporting, it can be pretty overwhelming to think of all the jobs social media marketers have to complete every day. We have a suite of products for publishing , engagement , analytics , and team collaboration. Social media publishing simplified. Social Pilot.

Social Media Management 111

Social Media Management Social Media Tools Price 111

Sprout Social

OCTOBER 21, 2019

Research suggests you’re better off with Facebook or Pinterest. Look at the content being published, and who the top content creators are. However, industries like software and tech have seen a lot of success with Twitter because they can curate content and pull users into their site.

Social Media 97

Social Media Brands Social Networking Curation 97

Webbiquity SMM

JANUARY 9, 2012

Curating the curator here, as Gabrielle Conde links to and summarizes 100 educational posts about Twitter, covering the gamut from setting up a Twitter account to using hashtags to marketing and prospecting strategies, from authors like Marian Schembari , Michael Brenner and the ebullient Diana Adams. Twitter for B2B Marketing.

Tools 201

Tools Twitter Tips B2B 201

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? Most “top trends” posts either tell what the blogger thinks (good), or curate the opinions of multiple experts (better). ” — 2018 Trends: B2B Marketing , Edelman. ” — 7 B2B Marketing Trends to Watch in 2018 , circle S studio.

B2B 293

B2B Trends Analysis Marketing 293

Webbiquity SMM

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. ” That’s why, as reported here previously , 88% of B2B marketers in North America use Twitter for content distribution. 1) TwitterCounter. Google Review Count: 436.

Tools 100

Tools Twitter Sample Samples 100

Sprout Social

FEBRUARY 25, 2020

In fact, 65% of B2B marketers have used infographics for content marketing, which makes it one of the top five most used types of content. Even sites that have an abundance of standard blog posts and may not be accepting guest posts might be interested in publishing an infographic as an alternative. Establish brand authority.

Social Media 125

Social Media Marketing Survey Reputation 125

Webbiquity SMM

JUNE 14, 2011

Research, through social media, has to fill in much of this gap. Social media killed newspapers; anyone can now publish to the world. A common issue for B2B vendors: how do you sell “boring stuff&# online? 92% of b2b buying cycles start with search. QR codes marry social media with traditional direct marketing.

B2B 164

B2B Sentiment SEO Klout 164

Webbiquity SMM

FEBRUARY 21, 2017

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ).

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Curation Tools Curata Flipboard 214

Webbiquity SMM

OCTOBER 23, 2012

According to recent social media research , Twitter now has more than 165 million users, and is attracting nearly a million new users each day. Beginner Tips For Your Corporate Twitter Publishing Schedule by Social Fresh. Secrets of Becoming a Pro B2B Tweeter by Social Media Today. Twitter isn’t just for the birds anymore.

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Tools Tips Twitter Klout 203