Convince & Convert

SEPTEMBER 7, 2010

His “Pull and Stay&# advice; segmenting customers into barrels; platforming; social currency, and other concepts are instantly applicable to real world marketing challenges fitting a wide variety of circumstances. UNsettling Stratten has a knack for gaps. How can I help you? All rights reserved.

Review 115

Review Social Media Social CRM Consultant 115

Keyhole.co

AUGUST 10, 2023

As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. This can be pictures or videos of your office, team-building activities, or maybe a sneak peek of an upcoming project. Want to monitor your social media efforts?

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. This can be pictures or videos of your office, team-building activities, or maybe a sneak peek of an upcoming project. Want to monitor your social media efforts?

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Convince & Convert

JUNE 22, 2010

Never Heard Of It This is of course a situation that is most acute in B2B, where White Horse found that 60% of companies either have low executive interest in social media, or have modest interest but a lack of education. If anything, social media is MORE important for B2B companies than it is for B2C companies.

Social Media 132

Social Media B2B Company Consultant 132

Convince & Convert

AUGUST 19, 2010

"The 3 Amigos: Email, Blogging, Social Sharing" by @jaybaer [link] [link] Bob Cargill Great post! Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How to use customer-generated content to increase sales. How can I help you?

Social Media 142

Social Media Strategy Tourism Social CRM 142

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Be Committed to CSR As mentioned, it’s critical to be transparent when it comes to a company’s CSR program, especially when harnessing social networking platforms.

CSR 138

CSR Social Media Strategy Consultant 138

Convince & Convert

MARCH 4, 2010

In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. Very helpful post, Jay. How can I help you? All rights reserved.

Metrics 132

Metrics Strategy How To Tourism 132

Convince & Convert

APRIL 1, 2010

I totally agree that repurposing content across social networking platforms is a necessity, and that saying what you mean and meaning what you say across every channel is very important. A great (and yes tragic) case study. I must have used the Edelman WalMart 'flog' example 20 times in pitches and workshops!

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

FEBRUARY 25, 2010

link] Kopano Media RT @jaybaer: Do You Know Your Customers Enough to Win in Social Media? killer case study by @susanbaier) [link] susanbaier Hi Lisa, thanks for the nice comments! link] jolien RT @jaybaer: Do You Know Your Customers Enough to Win in Social Media? “Motive&# is a great word for the WHY.

Social Media 117

Social Media Case Study Strategy Study 117

Convince & Convert

SEPTEMBER 21, 2010

Social media is hard False. And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. You are indeed the perfect case study. You are indeed the perfect case study.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

JULY 22, 2010

Let’s look at a few examples of companies that have done this successfully: Yelp’s Elite Squad: Yelp operates a social networking, user review, and local search website for members to post reviews and get user feedback on local businesses and restaurants.

Social Media 129

Social Media Strategy Influencer Case Study 129

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Recall that MySpace was the logical heir to the online profile/social network world pioneered by Geocities, Tripod, and Angelfire. Facebook is the Model T of social networks.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Convince & Convert

MARCH 3, 2010

I'd love to write up a case study on you guys when you're ready. link] Shannon Holato RT @jaybaer 6 Ways to Prevent Your Agency from Dying at the Hands of Social Media (an antidote) [link] [link] jaybaer Whoa. Please keep me posted on your progress. How can I help you? All rights reserved.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

APRIL 14, 2010

Sounds like a great case study. Sounds like a great case study. Comcast is definitely on the ball in terms of social listening and response. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

Social Media 129

Social Media Consultant Health Care Questions 129

Convince & Convert

SEPTEMBER 21, 2010

Social Media Strategy Worksheet from Jay Baer at Convince and Convert As a social media consultant, I specialize in helping companies create and implement social media strategy. Social media strategy consulting details here. link] Social Media Strategy | Afrinnovator.com [.] in social media?

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

SEPTEMBER 21, 2010

Expion just compiled 8 case studies with one of our clients, Applebee's. We have keyword searches that trigger email notifications to selected people on the social media teams or within the organization who need to be aware of what is happening in connected channels. RT @jaybaer: Not sure which social media tools to use?

Social Media 157

Social Media Radian6 Strategy SM2 157

Rebekah Radice

MAY 24, 2017

Social bookmarking. Case studies. And 73% of B2B marketers say video positively impacts marketing ROI. If you’re a Sports Expert, ask “Who are you cheering for in the upcoming finals?”. They change from one social network to the next, so never assume. Blog content. Vlogs (video blogs).

Social Media 148

Social Media How To Analytics Types 148

Convince & Convert

MAY 19, 2010

If we like it we want to pass it around to our network so that they can interact with it. This means your content should be capable of easily sharing through the major social networking sites as well as any niche sites your market is using. This is how we connect with each other online, by sharing content. How can I help you?

Social Media 139

Social Media Strategy Consultant Social CRM 139

Convince & Convert

MARCH 9, 2010

A recent feature on CIO.com on “ 10 of World’s Strangest Social Networks &# gets it all wrong. Somebody’s “strange&# social network is someone else’s potentially thriving customer community. That means the smaller networks may be just the place for targeting young hip audience.

Social Media 135

Social Media Strategy YouTube LinkedIn 135

Convince & Convert

SEPTEMBER 15, 2010

Maureen Monfore I’m a freelance B2B copywriter and I’ve noticed in the last year or two in particular, companies are noticing the need for customer stories. Case studies are one of the most popular forms of collateral. Case studies offer the perfect mix of both. link] Addoway.com Love the infograph Jay.

Social Media 165

Social Media Strategy Social CRM Consultant 165

Convince & Convert

SEPTEMBER 1, 2010

The other thing that bugs me (in addition to the clamor for proven ROI) is the need for case studies before companies get involved. But yet, companies want a step-by-step social media playbook from some other company that they can magically replicate. [link] jaybaer Great comment Kathy, thank you. How can I help you?

Social Media 121

Social Media Consultant Social CRM eBook 121

Hootsuite

APRIL 8, 2021

Since the launch of LinkedIn native video in 2017, LinkedIn has proven that it’s more than just a platform for long-form B2B content. Planning to serve your video on more than on social network? Check out our complete guide to social media video specs. Preview an upcoming event. Tell a story with a case study.

LinkedIn 145

LinkedIn Video HootSuite Embedding 145

Convince & Convert

MAY 20, 2010

Social media does take time, however, it'll take far less time if people, businesses, and companies work from ways that already work versus ways they're not really sure about. There's SOOOO many case studies and results out there to see what's already been done. shining through. How can I help you?

Metrics 117

Metrics Social Media eBook Social CRM 117

Rebekah Radice

MAY 24, 2017

Social bookmarking. Case studies. And 73% of B2B marketers say video positively impacts marketing ROI. If you’re a Sports Expert, ask “Who are you cheering for in the upcoming finals?”. They change from one social network to the next, so never assume. Blog content. Vlogs (video blogs).

Social Media 60

Social Media How To Analytics Types 60

Convince & Convert

JUNE 8, 2010

link] : RT @kelvin8048 Are You… [link] #socialmedia [link] Hot In Marketing Are You Ready for the Opportunity Economy | social media case studies | Social Media Consulting – Convince & C. Awesome stuff Jay — I love the way you bring real examples to social media. How can I help you?

Social Media 129

Social Media Foursquare Consultant Airlines 129

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. This kid is awesome.)

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Webbiquity SMM

JUNE 8, 2011

Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. Upcoming events / sponsorships / speaking engagements (with speaker bios included).

Press Release 201

Press Release scribd Vimeo How To 201

Convince & Convert

JUNE 14, 2012

This is Episode 20 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). They surveyed over 1,000 B2B and B2C companies worldwide.

Hashtag 116

Hashtag B2B Social Media Metrics 116

Convince & Convert

APRIL 22, 2010

Content Marketing & Thought Leadership Most often used in a B2B scenario, you create and distribute free information snacks so you can sell paid meals down the road. link] [link] Carrie Bond RT @markwschaefer: RT @jaybaer: Is Social Media Too Big For Its Britches? You have to be your own case study. Thank you.

Social Media 129

Social Media Social CRM Loyalty Web 2.0 129

Convince & Convert

JUNE 30, 2010

I think anyone should look at them for a perfect case study on how to best use social media. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. I’m dying to find someone to recommend them to now. How can I help you?

Social Media 129

Social Media Strategy Automotive SEO 129

Convince & Convert

JULY 9, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Influencer 123

Influencer Ustream Authentication Social CRM 123

Convince & Convert

SEPTEMBER 20, 2010

Most Interesting New Piece Info For Me Overwhelmingly, respondents in the study prefer interacting with official, branded accounts rather than personal accounts from employees. Was their any distinction in B2C and B2B brands? Was their any distinction in B2C and B2B brands? This is especially hard to measure in the B2B world.

Social CRM 147

Social CRM Twitter B2B CoTweet 147

Convince & Convert

APRIL 27, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 133

Social Media Strategy Airlines Types 133

Convince & Convert

JUNE 16, 2010

Create Demand, Not Messages Success with “social” marketing is becoming less about creating desire, positive sentiment or aspiration among customers. Whether B2B or B2C, customers are buying based on what they need. It's a new way to use social media from a sales standpoint that is being overlooked. How can I help you?

Social Media 120

Social Media Strategy Mobile Consultant 120