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How to Create a Reader Avatar for Your Blog

ProBlogger

For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful. To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to reach or who is already reading your blog.

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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities.

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How to Build a Brand Community for your B2B Business

Oktopost

One of the best reasons to start an online community is to provide customer support, mainly in the form of social proof. This purchasing incentive is significant, considering that B2B brands don’t usually have the large social media followings that big B2C companies flaunt. . Social Media . Facebook Groups.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

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Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

I couldn’t find anything on his site, and actually wish the whole presentation had been on this concept, rather than just a few minutes. Though to be honest, given the “But does Twitter have a business use&# questions, the audience weren’t quite ready to make the work place a fun and social environment. Enterprise 2.0:

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.

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How to Build Community for Niche Site Success

ProBlogger

And we were doing our best to monetize the site with your typical affiliate programs, text link ads and PPC campaigns. For details about the fledgling Tripawds site, don’t miss my submission for the 2008 ProBlogger Video Mashup. Forums create discussion. My movie is the only one featuring a talking dog.

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