Pam Moore

DECEMBER 26, 2019

Businesses of all sizes from solo-entrepreneurs, startups, small businesses to Fortune 50 brands often turn to social media and digital marketing agencies to help them develop a social media and digital marketing strategy. Many business leaders struggle with budget allocation for social media and digital marketing.

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Pam Moore

MAY 30, 2018

So let me ask you the question again… do you need a personal brand? Find out the answer to these questions and more in the free personal branding live webinar training I am hosting on Thursday, May 31st at 2pm et! Want the blueprint for social marketing success right now? Do you have a personal brand?

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Authentication Brands Training Social Networking 124

Sprout Social

SEPTEMBER 8, 2021

Now Twitter has come up with Twitter Spaces to facilitate live audio conversations on the platform. In this post, we take a closer look at Twitter Spaces – what it is, why you should use it and how you can use it for your brand. What is Twitter Spaces? Anyone with 600 or more followers can now host a Space on Twitter.

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Webbiquity SMM

JANUARY 24, 2023

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. Elon Musk acquired Twitter, prompting concern among some advertisers and a freak-out among some users even as daily user growth hit all-time highs. Guest post by Nina Petrov.

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Advertising Social Media Strategy Authentication 238

Sprout Social

FEBRUARY 13, 2019

For marketers it naturally raises several more questions: What do they say when I’m not in the room? The answers to these questions reach beyond brand and even marketing. Now you can use consumer and market insights to make more informed marketing and business decisions—and enact them all from one unified platform.

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Pam Moore

AUGUST 2, 2020

SocialZoomFactor · Content Marketing: 20 Questions You MUST Answer for a Strategy that Converts to Customers. How do you create a content marketing plan that converts to real customers? A plan that helps you achieve your marketing and business goals at the highest level of ROI possible? Know what impact you want to make.

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eBook Questions Strategy Template 78

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. Should you focus on photos? What about forums?

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Types Social Media Microblogging Overview 145

Hootsuite

JUNE 5, 2023

Overwhelmed by choice, she decided to spare her audience (that’s you) from her subpar dad humor and simply introduce the piece on Twitter Blue. Hello, fellow tweeters, creators, and marketers! It pleases me to introduce a guide to Twitter Blue. What is Twitter Blue? Twitter Blue is Twitter’s paid subscription service.

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Badge Twitter Cost Price 84

Oktopost

DECEMBER 13, 2020

Here you will find a summary of our latest webinar “From the Experts: Constructing the Social Bridge Between Sales and Marketing hosted with our good friend Megan Thudium, Senior Consultant, Content Marketing & Founder, MTC The Content Agency. Covid has been a huge transition for the B2B marketing world.

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Pam Moore

MARCH 2, 2020

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. Digital and social marketing are powerful mediums to help marketers attract, inspire and activate their audiences. I answer these questions and more in episode 170 of the Social Zoom Factor podcast.

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Sprout Social

AUGUST 18, 2022

But where does Twitter fit into the social commerce landscape, and who is buying on Twitter? To answer this, we reviewed Twitter’s latest ecommerce features and looked to brands mastering them. We also explain how you can leverage these features to sell on Twitter and best practices to get started. Twitter Shops.

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Sprout Social

DECEMBER 6, 2023

There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. In this guide, we’re diving into the essentials of B2B influencer marketing. What is B2B influencer marketing?

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Sprout Social

MAY 24, 2022

Today, social media marketers aren’t solely focused on strategizing content for posts and social feeds. Messaging channels like Meta’s Messenger, WeChat and WhatsApp have been embraced globally, while customers flock to Instagram and Twitter direct messages for quick solutions to their questions. So what’s next?

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Social Media Marketing Social Media Management Issues 130

Ignite Social Media

SEPTEMBER 5, 2023

Quick and Timely Content About Current Events First up, we love this quick and quippy post from Merriam-Webster on X, formerly Twitter. It was engaging, captured something people were already talking about, and felt like an authentic and natural way for them to jump into the conversation. It was spot-on.

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Keyhole.co

SEPTEMBER 18, 2020

Learning how to get verified on Twitter will get you closer to building a credible brand online. The coveted Twitter blue check is indeed a status symbol as it indicates that a profile is authentic. Jump Links: What Types Of Accounts Does Twitter Verify? What Types Of Accounts Does Twitter Verify?

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Direct Marketing Observations

JANUARY 12, 2018

I don’t know a marketer out there that would say that influence in social media is not a commodity, if you know how to leverage it. I do however, know a lot of marketers out there, who struggle with determining and identifying influence in social media and because of that, can not leverage it; and that’s NOT a commodity!

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B2B Influencer Conversation Social Media 276

Keyhole.co

JANUARY 18, 2024

And behind this apparent miracle is a stroke of online marketing genius. This shows how successfully the Quenchers have been marketed as a desirable symbol of prestige. Twitter: 10.7K These were predominantly marketed towards men or the general populace. Instagram: 741.7K Facebook: 255K YouTube: 12.1K

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The Realtime Report

NOVEMBER 19, 2021

Influencer marketing has quickly become a dominant aspect of any successful brand campaign, reaching a market value of $13.8 This will increase the likelihood that the influencer in question will agree to a partnership and be more motivated to post engaging content. LinkedIn Alexander Frolov and Twitter @aleksandr4bd.

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yMarketingMatters

JUNE 4, 2013

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Mobile Marketing should be an integrated part of your marketing mix. SoLoMo Marketing Takes Center Stage.

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Pixlee

OCTOBER 24, 2018

The holidays are the most important time of year for your eCommerce business—and authenticity is on the top of every consumer’s mind right now. One reason for this is that consumers trust in marketers and brands is at an all-time low, according to a recent Forrester report. Nothing is more authentic than photos of your product in use.

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Waxing UnLyrical

JUNE 24, 2019

On the marketing dance floor, influencer marketing is all the craze-because it works. In fact, 58 percent of brands have seen improved brand awareness and perception from influencer marketing campaigns. This is great news for marketers looking to increase the impact of their campaigns. Authenticity. Engagement.

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Influencer Authentication Survey ROI 237

Keyhole.co

DECEMBER 26, 2023

Kratin Daeng was marketed toward the more rough-and-tough truckers and workers. market share. Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy. million Twitter: 1.9 Here are a few examples: Oracle Red Bull Racing on Twitter: 4.5

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Social Media Strategy Sports Meme 52

Sprout Social

JANUARY 12, 2022

Customer conversations are among your most valuable marketing assets. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. What is word of mouth marketing, anyway? What is word of mouth marketing, anyway? Good question!

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Sprout Social

SEPTEMBER 10, 2020

Chances are you’ve heard that marketers need to create meaningful “experiences” for their customers. Hey, fair question. Marketers today are laser-focused on metrics (particularly conversions) and growth. That’s exactly why there’s an emerging emphasis on UX for marketers. Sounds good, right?

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Tips Sentiment Marketing Real Estate 126

Oktopost

FEBRUARY 7, 2022

Milena Farber, Social Media Marketing Manager goes Behind the Post to talk about the challenges social media managers face when transitioning into a new role. She shares her actionable tips for getting any account verified, as she impressively helped Namogoo get the blue badge on Twitter and Instagram just a few months into her role!

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Sprout Social

OCTOBER 5, 2021

We need some skepticism to keep businesses accountable , transparent and authentic. As your brand embraces corporate responsibility, here’s what marketers need to know about building trust with conscious consumers. On Twitter, the brand shares content related to their values and commitments to causes nearly every day.

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Brands Marketing Apparel Issues 109

Pam Moore

JULY 20, 2020

SocialZoomFactor · Marketing Your Business in the New Normal. Many marketers feel as if the stable ground they were standing on just a few short months ago is now constantly moving like a digital earthquake. It's time for marketers to do what they do best… innovate and prepare for the future. What communication is good?

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Strategy Marketing Authentication eBook 78

Pam Moore

JULY 20, 2020

SocialZoomFactor · Marketing Your Business in the New Normal. Many marketers feel as if the stable ground they were standing on just a few short months ago is now constantly moving like a digital earthquake. It's time for marketers to do what they do best… innovate and prepare for the future. What communication is good?

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Strategy Marketing Authentication eBook 78

Oktopost

AUGUST 29, 2022

If you’d like the inside scoop on the questions above, this episode of Behind the Post is for you! How marketers approach B2B social has drastically changed over the years, and our next guest Dani Sayag , Social Media Lead at Syte , has been through it all! Need to build a B2B TikTok strategy from scratch?

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B2B Strategy How To Social Media Management 129

Pam Moore

MARCH 31, 2017

It is THE social media training academy for small business owners, entrepreneurs, marketers, CMOs, CEOs, directors, recruiters, sales professionals, real estate agents, speakers, authors, network marketers, artists, franchisees, franchisors and YOU! I can guarantee you there is nothing like it on the market today!

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Training Social Media Brands Small Business 165

Ignite Social Media

JANUARY 19, 2021

Live videos provide a way for an authentic connection to your target audience, and they are especially imperative with the world still battling COVID-19 and as a result, holding fewer in-person events. Twitter Live. Twitter live video is powered by Periscope. Encourage followers to ask questions! Facebook Live.

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Eventful Social Media Notification LinkedIn 205

Sprout Social

JUNE 17, 2020

Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. Luckily for us, there are many ways that video can be used in social media marketing. Follow our 7-step guide to creating a successful social media video marketing strategy. Set goals for video marketing.

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Socialmedia.biz

OCTOBER 15, 2018

The Best Twitter Thread Practices! Yes, Twitter threads are great! Never create a Twitter thread with tweets not related by a common context. To invite the desired engagement, the first question that you must ask yourself is “What is new that the user would come to know from my Tweet?”. Twitter Polls.

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Twitter Hashtag Activities Engagement 105

Ignite Social Media

JUNE 14, 2023

Here is how search tactics are making their way into the world of social media marketing and the benefits they bring to the table. What are Search Tactics in social media? In a similar fashion, hashtags serve as one of the tools for organizing and categorizing content on social media platforms like Instagram, Twitter, and LinkedIn.

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Pam Moore

JUNE 30, 2019

When you hear your colleagues or others in your industry talk about the success they have achieved with social media, digital marketing, content marketing or email marketing do you want to just run away crying? They must know how to tap into the power of influencer marketing, paid advertising, visual marketing and list goes on!

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How To Marketing Metrics ROI 113

Webbiquity SMM

NOVEMBER 2, 2021

Much of the social media advice online is about how to use specific apps to achieve your marketing goals on those particular platforms. If you’re more interested in having deep conversations with a lot of back-and-forth commentary, then try Facebook, Twitter, or LinkedIn. Share How Someone Has Impacted You.

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Industry Social Media Tips Platform 235

Hootsuite

NOVEMBER 17, 2022

In 2021, NFT users doubled to about 550,000 , and the market value of NFTs grew by 37,000%. Meta recently expanded digital collectibles to 100+ countries on Instagram and Facebook, Twitter allows NFT profile pictures , TikTok experimented with selling NFTs , and Reddit just launched their own NFT marketplace. What is an NFT?

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