Pam Moore

JUNE 2, 2017

We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. Step 2: Enroll / buy your virtual seat and you will be inside the academy and community within minutes!

Training 167

Training Communities Social Media Real Estate 167

Oktopost

MARCH 26, 2024

In a world where authenticity, transparency, and efficiency are not just valued but expected, direct communication between brands and their customers is the heartbeat of modern-day business. LinkedIn’s professional environment makes it an ideal platform for building authentic relationships and engaging with potential customers.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Sprout Social

SEPTEMBER 14, 2023

Reposting user-generated content (UGC) rewards customers who post it while also boosting authenticity on your channels by putting your audience at the forefront of your brand. Clothing brand Aerie has made authenticity a core part of its brand—and naturally, this includes featuring posts from their real customers.

Strategy 124

Strategy Brands Content UGC 124

Pam Moore

MAY 12, 2019

Your brand is your promise and value you offer customers, your community and all who come in contact with your brand. It's community. Every brand touch is an opportunity to influence perceptions, to build your reputation. Every brand touch is influencing perception and building your reputation. Definition of reputation.

Brands 109

Brands Strategy Reputation Authentication 109

Sprout Social

FEBRUARY 12, 2024

This authentic promotion attracts attention to the brand’s content, products and services, and can lead to higher conversion rates and direct traffic increases. Influencers help organizations use these authentic interactions to build a loyal community around their brand. It’s all about authenticity and relatability.

Influencer 107

Influencer Marketing Collaboration ROI 107

Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What do different types of influencer marketing campaigns look like?

Examples 127

Examples Influencer Campaign Marketing 127

Ignite Social Media

JUNE 14, 2023

If you’re content is low quality, nothing will help long-term Moreover, actively engaging with your audience by responding to comments or questions and participating in relevant discussions can further enhance your brand’s reputation and foster a sense of community among your followers.

Hashtag 152

Hashtag Social Media Strategy UGC 152

Sprout Social

NOVEMBER 12, 2023

Brand collaborations, especially co-marketing , are a win-win for your brand reputation. It’s a strategy that leverages each company’s reputation and customer base to introduce its brand to a new audience, driving additional revenue and awareness. For example, e.l.f. and Dunkin’ dropped a donut-inspired makeup line last year.

Collaboration 112

Collaboration Brands Fashion Sports 112

Oktopost

DECEMBER 19, 2022

No other channel goes further in creating real relationships with your customers, and a community around your brand. Use Two-Factor Authentication. Educate employees about potential fishing attacks, and enable two-factor authentication across the board. These ads can lead to reputational damage for your company. ↑

Social Media 125

Social Media How To Policies Authentication 125

Koka Sexton

DECEMBER 16, 2022

This can help you build relationships and establish yourself as an active and engaged member of the LinkedIn community. This can help you build your reputation as a knowledgeable and engaged member of the group. This helps to build a more authentic and meaningful connection with others.

LinkedIn 92

LinkedIn Engagement Tips Reputation 92

Pam Moore

JANUARY 26, 2016

Your brand is your promise and value you offer customers, your community and all who come in contact with your brand. It’s community. Every brand touch is an opportunity to influence perceptions, to build your reputation. Every brand touch is influencing perception and building your reputation. Big difference.

Brands 113

Brands Strategy Reputation Marketing 113

Hootsuite

JANUARY 13, 2022

This behind-the-scenes content helps establish brand identity and works across social and ads to showcase authenticity. Takes authenticity to the next level. And it’s not just consumers who are passionate about authentic content. And there’s no other content type that’s more authentic than UGC from your customers.

UGC 145

UGC Content HootSuite Authentication 145

Keyhole.co

FEBRUARY 20, 2024

From understanding audience sentiment towards specific campaigns to identifying potential influencers and engaging with their community, social listening on Instagram empowers brands to stay relevant, responsive, and connected in the dynamic world of social media. Well, now you can do this too.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Sprout Social

SEPTEMBER 30, 2022

Meryoli Arias , Senior Social Media and Community Manager, and Daniel Cmejla , Senior Director of Community, Customer Marketing, Events, PR, and Social, of Chili Piper gave us an inside look into how they approach social selling. Create authentic relationships with prospects. Personalize sales pitches and provide added value.

Tips 133

Tips Authentication LinkedIn Groups 133

Almost Savvy

AUGUST 3, 2009

To manage our online reputation, we must ask ourselves one question before we click that button: “Am I OK with my mom, my boss, my professors and CNN seeing this?&# Reputation is reputation after all, however it is packaged. How to Ruin a Reputation in Just One Click [.] If the answer isn’t a resounding Yes!

Reputation 191

Reputation How To LinkedIn Lijit 191

Sprout Social

JUNE 7, 2023

Enhances customer experience A unique brand experience captures customers’ attention, provides excellent customer care and encourages authentic engagement, leading to an elevated customer experience. Happy and engaged consumers are more likely to spend time interacting with your brand and explore your offerings with an open mind.

Brands 114

Brands Sentiment How To Analysis 114

Buffer Social

OCTOBER 23, 2023

Verified for Business Onboarding Meta revealed the onboarding steps for its Verified for Business program, aimed at authenticating business identities. Scheduled Chats for Communities A new feature under testing allows scheduling chat events in communities, fostering organized interactions. Read more That's it for updates!

News 71

News Social Media Airlines Collaboration 71

Mindjumpers

MAY 3, 2013

People are able to find likeminded people, build communities around specific interests, and find inspiration and support within those communities. Spelling mistakes, incorrect facts, or unhappy customers can turn into a big issue, and worst of all a crises that can damage your company and it’s reputation. Prepare yourself!

Issues 196

Issues Social Media How To Guidelines 196

Oktopost

APRIL 14, 2022

In this episode, Olivia Messina is breaking down how social media managers can build their employer brand in a meaningful and authentic way. Olivia Messina is Oktopost’s Social Media and Community Manager. Meet Olivia. She also hosts Oktopost’s B2B social media podcast, Behind the Post.

Social Media 69

Social Media Social Media Management B2B Apple 69

Sprout Social

OCTOBER 31, 2023

Building brand reputation and loyalty is the top business priority for leaders in the current economic climate, according to the 2023 State of Social Media report. I want these influencers to be authentic when they talk about certain themes or products.”

ROI 107

ROI Influencer Marketing Survey 107

Keyhole.co

OCTOBER 16, 2023

Coca-Cola has developed a reputation as an iconic global brand owing to their purpose — Refresh the world. Engaging with the audience Coca-Cola prioritizes two-way communication, actively responding to comments, messages, and feedback, fostering a sense of connection and authenticity. Make a difference.

Strategy 69

Strategy Social Media Loyalty UGC 69

Sprout Social

APRIL 1, 2021

Using social to take part in joyous moments that are important to your own target audience creates a sense of connection amongst your brand, community and current events. By focusing one prompt around music, Tim Hortons makes the engagement feel more authentic and less self-serving. Their engagement is simple but powerful.

Strategy 126

Strategy Reputation Film Overview 126

Pam Moore

AUGUST 8, 2019

It's your promise to your customers, partners, employees, audience and community. Your brand is rooted in who you are at the core, what you are about and what you do for your customers, employees, partners, audience and even online community. Definition of reputation. It's Who You Are. Your brand is so much more than your logo.

Brands 60

Brands Strategy Reputation Training 60

Hootsuite

JUNE 29, 2023

It’s also important for maintaining the brand’s reputation. Enhance brand reputation. This can attract new patients, enhance your reputation, and increase public trust. Community guidelines and response management Establish protocols for responding to comments, messages, and other interactions on social media.

Guidelines 78

Guidelines Template Templates Social Media 78

Hootsuite

JUNE 29, 2023

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. You’re probably going to get a parody version of Joan Jett’s “Bad Reputation” stuck in your head at some point during the reading of this article, and we can’t help but feel it’s our fault. And if you have no reputation? Are you snobby?

Reputation 106

Reputation Strategy Brands HootSuite 106

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Pixlee

JUNE 21, 2019

Micro-influencers are successful because they’ve spent time and effort to build their community of followers from the ground up. This makes micro-influencers very genuine and trustworthy in the eyes of potential customers, adding to your brand’s positive reputation. Micro-Influencers can Create a Global Presence.

Influencer 68

Influencer Collaboration Metrics Reputation 68

Pixlee

SEPTEMBER 13, 2021

Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. User-generated content is a free and authentic way to promote your brand through the experiences your customers are already sharing about you. Manage your brand reputation. Brand ambassadors: Improve reach.

UGC 52

UGC Marketing Influencer Authentication 52

Pixlee

SEPTEMBER 13, 2021

Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. User-generated content is a free and authentic way to promote your brand through the experiences your customers are already sharing about you. Manage your brand reputation. Brand ambassadors: Improve reach.

UGC 52

UGC Marketing Influencer Authentication 52

Sprout Social

MARCH 29, 2023

Authentic and objective reviews are powerful ways to attract top talent.” When team members share their experiences on social, it seems genuine, trustworthy and authentic. Julie adds, “It’s important to build authentic relationships with top talent we’re targeting.

Social Media 101

Social Media Strategy Team Review 101

Sprout Social

JANUARY 12, 2023

When developed with integrity and incorporated into your business’s operations, your brand values provide an essential roadmap for maintaining your public image and brand reputation. Promote Open, Authentic Communication. This can go a long way toward helping you authentically embody your brand values on social.

Brands 130

Brands How To Authentication Exercises 130

Pixlee

AUGUST 25, 2020

If you want to make your marketing more diverse and authentic, turn to your fans and followers. Since social media networks are accessible to everyone with an internet connection, the people creating content on these sites are from a wide range of backgrounds, communities, and experiences. Market Authentically.

Brands 52

Brands UGC How To Authentication 52

Sprout Social

AUGUST 16, 2023

It comes down to proactively managing reputational risks with consumers, employees and the market on social.” Then, they look up your profile to get a first impression of your brand…Social is where your community is talking about solutions to their financial problems.” This is especially true for Gen Z consumers.

Social Media 75

Social Media Banking Brands Sentiment 75

Sprout Social

MARCH 1, 2023

Obviously, creators won’t ever man your customer care lines, but their in-depth knowledge of their communities (a.k.a. She started out sharing vegan recipes on social media and quickly garnered a following through her warmth and authenticity. Forge a new kind of focus group Creators’ communities are living focus groups.

Products 92

Products Team Focus Group Collaboration 92

Convince & Convert

DECEMBER 15, 2015

“What you do becomes your reputation.” It’s key to be as authentic as possible and keep away from the smoke/mirror, cloak/dagger business of presenting a safe representation. .” —@ChrisDucker. “Live-streaming as a whole is going to change the way that a lot of content creators online are truly seen.”

Communities 60

Communities Reputation Authentication Price 60

Sprout Social

JANUARY 12, 2022

Gymshark, Threadless and Casper are shining examples of brands that flourished thanks to community-building and word of mouth. Make a meaningful impact on customers through authenticity. That’s because social comments are unfiltered and authentic. What are some examples of word of mouth marketing? 1000% recommend.

Conversation 137

Conversation Review Marketing How To 137

Later

MAY 26, 2021

However, there are some high-level criteria points that TikTok is rumored to follow: Authenticity: Copying popular accounts won’t get you far. Activity: Regularly produce engaging content and interact with your community through likes, comments, shares, and challenges. Growing your community. . If you have a niche, lean into it!

Badge 107

Badge How To Applications Instagram 107