Razor Social

DECEMBER 20, 2017

At RazorSocial, that means diving deep into our analytics to see which articles were popular with our readers and why, as well as finding those that underperformed so we can improve them. Here we’ll focus on 10 articles that people viewed and shared the most. People love reading about marketing tools! I’d say that’s pretty good!

Curation 95

Curation Influencer Analytics LinkedIn 95

Sprout Social

SEPTEMBER 26, 2023

The emergence of artificial intelligence ( AI) in marketing is no exception. In this article, we shed light on why time is of the essence for establishing a well-defined internal AI usage framework and the important elements leaders should factor into it. Technology, like art, stirs emotions and sparks ideas and discussions.

Policies 102

Policies Marketing How To Guidelines 102

Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

Examples 121

Examples Influencer Campaign Marketing 121

Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. There are a few easy ways you can try your hand at content curation: Share an article by industry thought leaders with your own thoughts on it. Reputation management. But it doesn’t have to be so hard. Trend-tracking.

Curation 88

Curation Social Media Management Tools Social Media 88

Sprout Social

NOVEMBER 30, 2023

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. It is the key to your business’s future success because when you look more closely into your competitors’ marketing, you learn from their successes and mistakes.

Analysis 98

Analysis Sentiment Marketing How To 98

Small Business Mavericks

FEBRUARY 23, 2011

» It’s All About The Reputation Online marketing is no longer an option. The only question to ask, really, is what kind of online marketing are you going to do? Online marketing is reputation management. Online marketing is reputation management. Is Link Buying Necessary?

Reputation 156

Reputation Case Study Press Release Small Business 156

Sprout Social

AUGUST 21, 2023

AI has actualized dreams of increased efficiency, with many brands already leveraging AI marketing over the past few years. In this article we’ll define what AI ethics are, why brands should be concerned and the top ethical issues facing marketers, including job security, misinformation and algorithmic bias.

Marketing 88

Marketing Privacy Policies Issues 88

Hootsuite

SEPTEMBER 21, 2023

Lucky for you, we’re here to help you cut through the vanity-metric hype to find those beefy, meaty metrics that help you prove the true value of your social media marketing. #1 Vanity metrics in social media marketing In social media marketing, vanity metrics include follower count, likes, and comments. Clear data.

Metrics 107

Metrics Examples Marketing HootSuite 107

Koka Sexton

DECEMBER 8, 2022

It involves publishing content on third-party websites, in addition to the creator’s own website. Content syndication is the practice of publishing content on third-party websites, in addition to the creator’s own website. This can include blog posts, articles, videos, and other types of content. ” Koka Sexton.

Syndication 86

Syndication Content Proposal Reputation 86

The Social Media Incubator

APRIL 13, 2012

Caroline’s tips for managing your businesses reputation online: 1. Engage in an ongoing online marketing campaign to get the positive word out about your business. “It comes down to knowing how to be proactively strategic and how to handle them correctly that determines whether they will be an asset or a problem for your business.”.

Reputation 121

Reputation Press Release Review Retail 121

Keyhole.co

FEBRUARY 19, 2023

Your target market regularly consumes dozens of financial services ads; publishing generic content won’t yield results. So if you feel like your marketing campaigns aren’t converting, reassess your content first with social media analytics. He says, “Consider your target market. Finance writing demands authority.

Brands 52

Brands Content Marketing Insurance 52

The Social Media Incubator

APRIL 13, 2012

Caroline’s tips for managing your businesses reputation online: 1. Engage in an ongoing online marketing campaign to get the positive word out about your business. “It comes down to knowing how to be proactively strategic and how to handle them correctly that determines whether they will be an asset or a problem for your business.”.

Reputation 111

Reputation Press Release Review Retail 111

Convince & Convert

SEPTEMBER 24, 2013

Over the last ten years, new content types have arisen and lots of great tools have sprung up for creating and marketing content. The kind of win-win marketing content that provides real value to readers, and promotes you and your business at the same time. As marketers, we want our content to have the longest shelf-life possible.

Reputation 145

Reputation Content Curation Storify 145

Keyhole.co

MARCH 6, 2024

I guess we can all agree that marketing goes far beyond the numbers. Marketing is about feelings, opinions, and emotions (in the end, 95% of all purchases are emotional; it’s no secret). But you also need to be able to turn all that into meaningful information that you can use to power up your marketing strategy.

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Oktopost

JULY 15, 2020

For the longest time, LinkedIn had a reputation as a site for networking and job searching. Not a bad zinger, but here we are four years later and LinkedIn is widely acknowledged as an invaluable resource not just for headhunters and job seekers, but for marketers and sales professionals too. Consider: You get more leads.

B2B 148

B2B LinkedIn Tips Marketing 148

Socialmedia.biz

JANUARY 14, 2020

Like every other industry, video gaming has had a reasonable percentage of both exceptional and disastrous marketing campaigns. In this post, we’re going to go over a few extraordinary examples of marketing tactics that were used to promote games that you’ve probably heard of and played. Anyway, let’s get started!

Examples 78

Examples Social Media Marketing Upcoming 78

The Realtime Report

SEPTEMBER 3, 2020

Not to mention, it can also be tough to compete with established businesses, especially if your business has a limited marketing budget. Online sabotage is the deliberate act of hindering/damaging a business’s reputation online (which will often carry over to their offline reputation as well). The Survey. Encouragingly, 81.7%

Study 184

Study Reputation Survey SEO 184

Convince & Convert

FEBRUARY 1, 2018

Athletes, sponsors, reporters, publishers, and schools duke it out to earn a rare piece of the highly topical, keyword-specific pie. Now, any athlete can build their own fame, reputation, and influence through their social media platforms. Articles like the one below are widespread. TV Viewership Will Be at an All-Time Low.

Sports 118

Sports Reputation Marketing Committee 118

Keyhole.co

MAY 12, 2023

Social media marketing Get more out of your social media campaigns to promote your brand. Market research Keyword monitoring is another effective market research tactic that involves gathering information about your target audience. Watch out for every trend on Keyhole 10. We bet you can’t resist the temptation now.

Tools 52

Tools Strategy Marketing Analysis 52

Oktopost

DECEMBER 5, 2022

Extend your content marketing reach. SEO and SMM are two separate branches of digital marketing with some significant differences. Social media marketing is more about creating meaningful connections, sharing updates, and building a community. SEO and SMM work with content and can be effectively combined for content marketing.

SEO 115

SEO Social Media Reputation Real Estate 115

Sprout Social

SEPTEMBER 14, 2023

In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals. This is where customer marketing comes in. Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. What is customer marketing? In fact, it’s quite the opposite.

Strategy 118

Strategy Brands Content UGC 118

Hootsuite

MARCH 23, 2023

Try these 8 AI copywriting tools to save time and supercharge your marketing efforts (without making you redundant). Marketers and social media managers AI copywriters can’t create your marketing strategy from scratch, but they can: Suggest KPIs to track, hashtag ideas, and more. Coming soon Big news! AI is a tool.

Tools 135

Tools HootSuite Price Template 135

Adam Sherk

OCTOBER 14, 2015

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. Hosted and Mobile-Specific Article Formats. As a user I like the new hosted and mobile-specific article formats, be that Facebook Instant Articles , Apple News Format or Google’s AMP project.

SEO 100

SEO Syndication Marketing NoFollow 100

Proactive Report

SEPTEMBER 5, 2012

The Cluetrain Manifesto said markets are conversations. Peer-to-peer sharing “involves the re-emergence of community,” says Rachel Botsman, co-author of What’s Mine Is Yours: The Rise of Collaborative Consumption in a Time article. Reputation is the result of how you look, what you say and most of all what you do.

Reputation 90

Reputation Sample Samples Social Graph 90

Waxing UnLyrical

AUGUST 2, 2018

The best way to stand out from the noisy crowd is by employing a few tricks of the content marketing trade. As you work on your content marketing strategy, keep these in mind: Talk to your audience, not at them. The next time you write marketing copy: Use “you” instead of “we”. Segment your target markets.

Content 124

Content Brands Findability Marketing 124

Keyhole.co

MARCH 28, 2023

Influencer marketing is that new kid on the block who has become extremely popular and for all the right reasons. With content marketing as its father and social media marketing as its mother, influencer marketing turns out to be a game-changer. Source Let’s define what this marketing phenomenon means, shall we?

Influencer 52

Influencer Strategy Marketing Collaboration 52

Keyhole.co

MARCH 9, 2023

Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. Keyhole Keyhole helps marketers measure the impacts of their marketing campaigns. HubSpot HubSpot is an all-in-one stack of marketing, sales, and service tools. You can view all Keyhole pricing plans here.

Tools 84

Tools Sentiment Hubspot Price 84

Koka Sexton

DECEMBER 16, 2022

In this article, we’ll cover some tips and strategies for increasing your visibility and engagement on LinkedIn, so you can make the most of this powerful platform. Post regularly: Share updates, articles, and other relevant content on a regular basis to keep your followers engaged.

LinkedIn 92

LinkedIn Engagement Tips Reputation 92

Social Media Network Marketing

AUGUST 19, 2010

Thursday, August 19, 2010 Benefits of Online Reputation Management - Social Media Online Reputation Management comprises of various elements. Our primary goal when developing a social marketing strategy should be to establish conversation parameters. Reduce marketing spend by learning how to reach out to customers more cheaply.

Reputation 87

Reputation Social Media Xanga Microblogging 87

Socialmedia.biz

JUNE 12, 2018

If you want to learn how to become an expert in social media marketing, then you’ve come to the right place. This article will give you some solid tips to get you headed in the right direction. Below are five keys to becoming a social media marketing professional. Learn from Trusted Sources.

Social Media 99

Social Media How To Marketing Education 99

Oktopost

APRIL 26, 2024

Research shows that 81% of lawyers are already leveraging social media to set themselves apart professionally and 71% of them are acquiring clients through their social media marketing efforts. 3 Reasons to bring social media marketing to your law firm You may think social media is for consumer brands.

Social Media Management 62

Social Media Management Social Media Reputation Platform 62

Keyhole.co

OCTOBER 16, 2023

In short, there is ample opportunity for anyone looking to engage the crossroads of social media and marketing. One of the most lucrative and rewarding ways to do so (and to be fair, one of the most competitive) is to launch a social media marketing agency. What is a social media marketing agency?

Social Media 52

Social Media Marketing How To Cost 52

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Successful Twitter marketing is powerful. For example, your Twitter marketing strategy isn’t going to be the same as your Pinterest or Facebook marketing plan. Twitter Chats: The Untapped Market.

Strategy 106

Strategy Tips Twitter Marketing 106

Sprout Social

MARCH 4, 2021

An example of curating content would be gathering several blog posts about social media marketing and using them in a roundup post or newsletter for your readers. For SEMrush, its social media curation strategy involves sharing insightful and relevant blog posts from reputable names in the industry. Micro Conversions can be: ??

Curation 136

Curation Data Content UGC 136

Social Media Network Marketing

JUNE 7, 2010

Monday, June 7, 2010 Social Media Network / Online Reputation Management Why Online Reputation Management is suggested: Online Reputation Management, ORM, is the practice of managing your business reputation with your online community of stakeholders within the online media space. Unported License. Unported License.

Reputation 62

Reputation Social Media Communities Widget 62

Buffer Social

MARCH 9, 2023

In this article, I will walk through three steps to use LinkedIn to build your personal brand with advice from me and others who have found success using it. This includes features in reputable publications, your own published work, or even your resume.

LinkedIn 98

LinkedIn Brands Real Estate Small Business 98

Sprout Social

JANUARY 6, 2021

And with the right script and creativity, social media video marketing can do more than support a brand’s awareness and consideration goals. If you’re like the majority of social marketers , brand awareness is your top goal. There are several ways you can achieve this goal with social media video marketing.

Video 130

Video Social Media Wireless Marketing 130