Sprout Social

JANUARY 23, 2024

We help you envision how social can increase your brand’s awareness, foster community engagement and grow the bottom line. Auntie Anne’s: The crown pretzel of community engagement Auntie Anne’s , the beloved brand behind your favorite soft pretzels, is knotted up in the latest Taylor Swift conspiracy. The post quickly racked up 1.2

Report 105

Report Brands Library Sentiment 105

Hootsuite

SEPTEMBER 14, 2023

For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. Data can range from demographic information, such as age and gender, to user behavior, sentiment analysis, trends, and more. New to data analysis?

Social Media 105

Social Media Sentiment HootSuite Analysis 105

Sprout Social

MARCH 12, 2024

When doing research for this article, no brands were willing to speak about their approach to this year’s election—suggesting brands are tired of being burnt by the harsh political limelight. With social listening tools , they can dive into the sentiment and scope of political topics on social, and monitor for impending crises.

Social Media 109

Social Media Marketing Sentiment Influencer 109

Sprout Social

FEBRUARY 1, 2024

In this article, we explain how you can use social listening to increase customer advocacy and, in doing so, level up your brand. This qualitative social data reveals customer sentiments, preferences and experiences. If other customers share the sentiment, it gives the brand ideas on where to potentially expand next.

Social Media 104

Social Media Sentiment Loyalty Microsoft 104

Sprout Social

OCTOBER 19, 2023

In this article, we explore AI use cases in marketing that are top priorities for teams as they tighten their seatbelts for 2024. This is a critical AI capability considering 44% of marketers, per The State of Social Media Report, use sentiment mining to understand customer feedback and improve how they respond to issues.

Strategy 124

Strategy Sentiment Marketing Analysis 124

Sprout Social

FEBRUARY 29, 2024

This article will explore the diverse roles AI plays in enhancing business functions like marketing, operations, product development, human resources, customer support and security. Content personalization AI personalizes content based on customer behavior, preferences and demographics.

Patterns 115

Patterns Sentiment Analysis Proposal 115

Keyhole.co

FEBRUARY 8, 2024

Brand awareness While sales remain important, building a loyal community will take ‌center stage in influencer marketing in 2024. Prioritize influencers with engaged communities over those with inflated follower counts. This can reveal deeper insights beyond simple sentiment polarity. What are KPIs for influencer marketing?

Metrics 52

Metrics Influencer Sentiment ROI 52

Sprout Social

FEBRUARY 26, 2024

Each of these brands deliver A+ customer care , which translates to increased awareness, brand loyalty, positive sentiment and revenue. According to Sprout Social Listening data from January 13 to February 12, 2024, PNC Bank has a 64% positive sentiment rate, which is 8% and 12% higher than its two biggest competitors.

Report 63

Report Atlassian Brands Sentiment 63

Keyhole.co

MAY 2, 2024

After tracking them, you need to analyze the sentiment of these conversations – whether they perceive your brand as positive, negative or neutral. Tailoring your responses shows how well you listen, understand and appreciate the sentiment behind each mention. How well you relay your response reflects your brand personality.

LinkedIn 52

LinkedIn Tools Sentiment Analysis 52

Sherrilynne Starkie

APRIL 6, 2013

However, the overall sentiment of social media activity has been positive, despite Fox’s colourful criticism. Sysomos gives the sentiment a 68% favourable score. The role of artists in society has always been, in part, to provide social commentary as a reflection of our community and culture. Related articles.

Video 329

Video Sysomos Sentiment Insurance 329

Keyhole.co

FEBRUARY 20, 2024

Imagine gaining deep insights into your audience’s desires, tracking sentiments towards your brand, and outshining your competitors in the aesthetic world of Instagram. By tracking mentions, sentiment, and feedback, you can address customer concerns, resolve issues promptly, and maintain a positive brand image.

Instagram 52

Instagram Sentiment Reputation Hashtag 52

Keyhole.co

JANUARY 16, 2024

Sentiment benchmarking Exploring customer sentiment allows for a comparative analysis of how the audience feels about your brand versus others. Well, sentiment analysis tools seek out mood-related vocabulary and categorize each one it finds as positive, negative, or neutral. How does sentiment benchmarking work?

Analysis 52

Analysis Sentiment Reputation Hashtag 52

Keyhole.co

JANUARY 20, 2024

In this article, we’ll go over some Facebook marketing strategies you can try to increase your customer engagement, build brand awareness, and drive sales. Create a separate Facebook group and community page Your first task is to set up your Facebook business page. And you could be one of these brands. Their Facebook group has 3.2

Small Business 100

Small Business Engagement Strategy Facebook 100

Hootsuite

DECEMBER 12, 2023

You don’t necessarily need to film Instagram Reels or write long-form articles for LinkedIn. Boost your sentiment Your brand sentiment is basically a “temperature check” of what people are saying about you online and what they think of you — or your company. Easy: be active on social media.

Social Media 114

Social Media Strategy HootSuite Sentiment 114

Sprout Social

FEBRUARY 15, 2024

In this article, we’ll explore audience engagement benefits and strategies. Social media management tools like Sprout help you conduct sentiment analysis with artificial intelligence so you can easily review and measure what people are saying about you—and topics related to your brand and industry—across social media.

Engagement 100

Engagement Tips Loyalty Metrics 100

Ignite Social Media

OCTOBER 6, 2022

In this article, we’ll take an honest look at Khoros and give you our thoughts on whether or not it’s worth using for your business. Community Engagement – Self-service support, education, and collaboration. Are you looking for a social media management tool to help you with your online marketing? Khoros solutions .

Social Media Management 122

Social Media Management Review Social Media Tools 122

Social Media Strategies Summit

MARCH 18, 2021

That might be a safe approach to social, but if you follow that self-imposed rule to the letter, you’ll miss out on a lot of opportunities to engage your audience and build a real community around your work. After all, it’s called “social” for a reason. Transportation Security Administration. Department of Health & Human Services.

Social Media 279

Social Media Transportation Feed Feedly 279

Keyhole.co

OCTOBER 26, 2022

Volume and Sentiment 5. Volume and Sentiment. Sentiment shows you how people feel about your brand. To measure sentiment, monitor messages and relevant keywords online. Don’t forget to monitor trends associated with volume and sentiment to see what’s most often associated with your brand. Engagement 4.

Metrics 98

Metrics Social Media Tools Sentiment 98

Keyhole.co

NOVEMBER 7, 2023

Understand your audience Knowing who you’re interacting with lets you craft tweets that spark conversations and foster a thriving social community. Input up to 3 brands and Keyhole compares your brand over time against those competitors, revealing trends, impressions, key posts, share of voice, and sentiments.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Hootsuite

JUNE 28, 2023

You share an amazing Hootsuite blog article to your work Slack (hint!). Dark social is the oldest social network in action: private, untraceable human-to-human communication. Make sharing easy Do you have sharing buttons on your blog articles for more than Facebook, Twitter, or Pinterest? Welcome to dark social.

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

MARCH 9, 2023

It can be difficult to correlate corporate communication efforts to business impact. This article will help you position the importance of this multifaceted discipline to others. What is corporate communications? Community building : Nurture long-term growth by engaging with your audience directly.

Skills 108

Skills Template Templates Travel 108

Sherrilynne Starkie

FEBRUARY 13, 2012

It also has a stock sentiment module, which features opinions from hundreds of thousands of sources captured and curated by WiseWindow , which uses statistical techniques and natural language processing to deliver predictive data in realtime. Related articles. It displays the news that is most popular in Reuters social network.

Wireless 292

Wireless Klout Module Directory 292

Keyhole.co

MAY 9, 2024

Sentiment analysis is also available to tell you whether the overall tone around your chosen hashtags is positive, negative, or neutral – in essence, how your brand is currently perceived. Fostering community engagement Community engagement goes beyond simply tracking your own LinkedIn hashtags and post performance.

Hashtag 52

Hashtag LinkedIn How To Analytics 52

Keyhole.co

JUNE 30, 2021

Let’s explore how proper data use can help you boost sales through social media in this article. Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” Five ways social media data can take your strategy to the next level.

Data 108

Data Social Media Strategy CPC 108

Keyhole.co

FEBRUARY 13, 2024

Being a community-based platform, Twitter audiences collectively engage with trend-based content they like and relate to. That’s why expanding your social listening program here can get you the most honest and accurate insights into your target audience’s sentiments around your brand and industry. So what are you waiting for?

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Hootsuite

JANUARY 13, 2022

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. Not clued in just yet? Well Traveled.

UGC 145

UGC Content HootSuite Authentication 145

Keyhole.co

FEBRUARY 3, 2024

Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand. All these things make an impact and eventually help you analyze the vibe you give off to your customers, which will help you rework your communication approach accordingly. We know the saying, “All PR is good PR.”

Social Media 59

Social Media How To Metrics Sentiment 59

Sprout Social

OCTOBER 4, 2023

In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. Analyze the social conversation to create community-first content, faster—CareSource Social media teams are no strangers to content audits. Let’s dive in.

Strategy 117

Strategy Brands UGC Marketing 117

agora pulse

JANUARY 12, 2021

How-to Articles. While we search for all kinds of questions online, the how-to article is the most engaging one. Every time you or your team is working on a new how-to article, make sure to put together one of these video tutorials: Product walk-throughs. Let’s take a look at each type of content. Whiteboard videos.

Types 162

Types Content Comparison Screencast 162

BeingOptimist

AUGUST 8, 2023

Importance of Learning Online Jargon Acronyms like FTFY have become an integral part of digital communication. They provide a quick and efficient way to convey a sentiment or response that would otherwise take longer to type out. Context and Understanding FTFY Understanding the sentiment behind the term FTFY requires context.

Posterous 75

Posterous Sentiment Forums Trends 75

Keyhole.co

DECEMBER 10, 2020

Sure enough, we cannot stress enough that taking some time to plan your social media strategy and crisis management strategy may render the rest of this article redundant. Firstly, take advantage of sentiment analysis tools. Sentiment analysis tools are powered by machine-learning and language processing.

Social Media 103

Social Media Tips Guidelines Sentiment 103

Techipedia: Tamar Weinberg

JULY 15, 2009

The New Community Rules talks about the important role social media has begun playing in our lives. If you’re looking at buying a product or utilizing a service, chances are you’re looking for the sentiment about that product or service as well. Fortunately, we have social media communities to inspire us.

Communities 170

Communities Marketing MySpace Yahoo 170

SocMed Sean

DECEMBER 9, 2011

Help them understand that there are ways they can listen to their community, leverage feedback, and improve their business. 4) Sentiment Measurement – If your client thinks they can accurately measure how humans feel with an online tool, they are sadly mistaken and if you are propagating that myth, STOP! Social can do both.

Social Media 255

Social Media Social CRM Creative Commons Sentiment 255

Ignite Social Media

OCTOBER 6, 2022

In this article, we’ll take an honest look at Khoros and give you our thoughts on whether or not it’s worth using for your business. Community Engagement – Self-service support, education, and collaboration. Are you looking for a social media management tool to help you with your online marketing? Khoros solutions .

Social Media Management 78

Social Media Management Review Social Media Tools 78

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. In this article, we break down everything you need to know to hashtag with confidence. For brands, hashtags can help social marketers reach niche audiences and build community. fyp #minions #banana. ?

Hashtag 116

Hashtag How To Guidelines Telecommunications 116

Keyhole.co

MARCH 1, 2023

Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” Sometimes you may have a great piece of content, like a blog article, but posting it again may seem not such a bright idea. or “Which age cohort is sharing our content?”

Data 52

Data Social Media Strategy CPC 52

Oktopost

APRIL 21, 2022

In this article, we’ll explore the close connection between social listening and strong content marketing practices. Monitoring social media sentiment and staying in active communication with your audience can make a big difference in your social media engagement. Article] The Value of Social Listening in B2B Digital Marketing.

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Content FAQ Sentiment Hashtag 118