Remove Applications Remove Facebook Remove Foursquare Remove Mobile
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Can Ads Actually Make Foursquare Better

Convince & Convert

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about the newly launched Foursquare ads , and whether they are a viable option for marketers, an annoyance for users, both or neither. I’m on record as being a fan of Foursquare’s strategic pivot toward real-time, location-aware advice and counsel.

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Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source

The Realtime Report

A new compilation of stats from the 2012 Olympic Games reveals that 60% of visits to the official London 2012 Games website and apps came from mobile devices. The Games organizers also used a remarkable array of platforms, strategies and applications to drive fan engagement around the games. London 2012 on Facebook, Twitter and Beyond.

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Guess Who is Back on Foursquare

Ari Herzog

Citing privacy concerns and not wanting strangers to know where I was every moment I checked in to a location, I deleted my Foursquare account 14 months ago. Forrester Research recently surveyed 37,000 mobile users and in its report issued this month, a mere 2% of those users had Foursquare accounts. Was the second camp right?

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Why I Deleted My Foursquare Account

Ari Herzog

I saw that you checked in there on Foursquare, Shea,” he said. I’ve read articles about burglaries and stalking thanks to Foursquare, but because I only occasionally link my check-ins with tweets, I figured I was being responsible. You probably shouldn’t be telling people where you are on Foursquare, should you, Shea?”

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Intro to Foursquare, Brightkite & Location-Based Social Media

Socialized

Location-based services — applications that “know” where you are and can use that information to connect you with people, places and things — are one of the hot new classes of social media applications. That doesn’t mean all of these phones will run Foursquare , Brightkite or any other popular location-based application.

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Social Media News Ticker: Edit Your Facebook ‘Look Back,’ LinkedIn Kills ‘Intro,’ Twitter Debuts Data Grant Program

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, LinkedIn and Foursquare: Facebook’s Look Back movie now has edit options. Foursquare. Any social media updates that we missed this week? Let us know in the comments below.

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Facebook Introduces Location Service: Places

Mindjumpers

Now Facebook is following their footsteps and introduces their own location service called ’Places’. Now Facebook is following their footsteps and introduces their own location service called ’Places’. It will be highly interesting to see how location will be used from now when knowing how comprehensive Facebook is.