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Social Media News Ticker: Twitter Ad Retargeting, Google ‘+Post Ads,’ Apple Buys Topsy

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Google+, Twitter, Tumblr and Apple: Facebook. and… Apple?! Any social media updates that we missed? Let us know in the comments below!

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Milena Farber on Transitioning into a New Role as a Social Media Manager

Oktopost

With her extensive experience working with social media for a diverse group of organizations and clients, Milena is recognized for her ability to produce high-quality content for different social networks, and for using digital marketing initiatives to increase engagement, conversions, and click-through rates.

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Haily Moulton on the Recipe for B2B TikTok Success

Oktopost

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or Youtube. TikTok has absolutely exploded on the social scene over the past few years—and B2B marketers are beginning to test the waters. Instead of focusing on branded product videos, which flopped on the popular social network, she focused instead on humor.

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5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

Identify Relevant Groups, Communities. Groups and communities enhance the feeling of community , which is core to social media. People form social media groups and communities to discuss matters they care about. You can also learn about top performing competitors or a new disruptive green food startup.

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Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

First, I’m going to say kudos to Apple for trying involve themselves in the world of social media. Let’s envision this scenario: a user has a support issue about an Apple product. Apple has no such protocol in place, and at this point, there is no engagement. I’m going to stop there, though.

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Why I’m Over Declaring Tech Tools “Over”

Almost Savvy

With the launch of Google’s new social network, Google+ , there are many who have rushed to publish opinions about the demise of other networks, most notably Twitter and Facebook. Some have even gone as far as to shut down their accounts on these other networks to move their entire online network to Google+.

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Parler: What Brands Need to Know About the Latest Social Media Network

Ignite Social Media

After topping both Google and Apple download charts this past week, you are probably wondering “What is Parler?”. Parler is a twitter-style social media platform that was launched by John Matze and Jared Thomson in 2018. Similar to other social platforms in appearance and function, Parler is built around a newsfeed.