Webbiquity SMM

AUGUST 9, 2010

The prospect or buyer likely had several other exposure points to your brand prior to that click (visiting your booth at a trade show, hearing someone from your company speak, seeing an ad, reading about your firm on a blog or an industry trade press article or analyst report, etc.). Stumble upon something good? Share it on StumbleUpon.

SM2 187

SM2 Alterian Vocus Social Media 187

Waxing UnLyrical

APRIL 5, 2011

Instead of always talking about what PR can learn from marketing analytics, what if we asked what marketing can learn from PR measurement? Tools like Radian6, Netbase, etc., Share PR data and reports since, with good analysis, they can spark a lot of ideas for marketers. Pretty radical, eh? don’t work without analysts.

Radian6 177

Radian6 Marketing Sentiment Sample 177

Social Media Strategery

JANUARY 6, 2014

We use tools like Sysomos and Radian6 to track millions of social media posts. We can even use cookies and web analytics to optimize the actual content that you see when you visit a site. ” are shunned because they won’t impact engagement numbers. Where does it stop? Will it stop? Can we stop? .

Sysomos 134

Sysomos Radian6 Data Analysis 134

Convince & Convert

JANUARY 11, 2011

PostRank Analytics solves this problem. Free if you connect with their “influencers” outreach program, or $15/month if you do not, PostRank provides a useful, detailed blogging scoreboard, especially if you connect it with your Google Analytics account. The free version allows you to track and report on up to 1,000 links.

Metrics 160

Metrics Postrank Social Media Klout 160

Jason Yormark

DECEMBER 28, 2009

I’ve found getting familiar with reporting tools such as Radian 6 and Social Radar a good start. An alternative to start with is simply using free tools like SocialMention.com or Google Analytics. However those can be expensive tools to get access to. Self education is important and will set you a part from the pretenders.

Social Media 197

Social Media Radian6 Small Business RSS 197

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. A new product launch. A write up on a blog. Trade show. New YouTube video that goes viral.

Social Media 117

Social Media Strategy Statistics Metrics 117

Kikolani

JANUARY 26, 2010

Another great point brought up during the Q&A was that social media ROI reporting would need to be approached differently based on the executive the social media strategist is approaching, such as a CFO vs. a website administrator. Listen and join the dialogue with Radian6. Social Media Tools.

ROI 114

ROI Social Media SEO Tips 114

Diva Marketing Blog

JUNE 10, 2012

Stakeholder generated content creates brand and product advocacy, as well as (hopefully) inspiring media stories, speaking engagements, analyst reports and other types of traditional professional content produced independently of the company. both traditional and social media. Geoff Livingston: There is no silver bullet, unfortunately.

Marketing 96

Marketing Radian6 Blogger Hubspot 96

Proactive Report

DECEMBER 18, 2009

And there are several good monitoring tools: Radian6, Filtrbox, Trackur, SM2 and eCairn. Measuring your progress: You can use the tools above to keep track of some of the stats you need to keep an eye on, but you also need to learn how to read your web analytics. Google Analytics is free and it is an excellent system.

Filtrbox 69

Filtrbox Social Media Tools SM2 69

Convince & Convert

SEPTEMBER 21, 2010

How frequently will you need to create reports or check the filters? To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). And of course thanks for including Radian6. And of course thanks for including Radian6. And of course thanks for including Radian6.

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

APRIL 6, 2010

Find keywords and search phrases to include in these four places: Google Analytics (or whatever Web site analytics program you’re using) Look at your keywords report to find phrases that are driving traffic to your site. Consider adding some of these to your list if they differ from your analytics results.

Brands 145

Brands Content Social Media Consultant 145

Convince & Convert

AUGUST 19, 2012

That is true, and I can look at the analytics from my Buffer and Argyle Social accounts to prove it. The Rise of Channel Influence Analytics. If you believe channel influence is important, there is an emerging and expanding crop of analytics companies that provide excellent insight into the situation. . times the concentration.

Analytics 139

Analytics Influencer Klout Vocus 139

Convince & Convert

MARCH 29, 2012

So we need to buy Radian6 or Argyle Social or Involver.” Chris: At the most basic level, and I kind of joke about this, whenever it comes to making the decisions about who gets what, it’s whoever’s credit card is being used to pay the expense report, or whichever paycheck is being used to pay stuff. It is a cipher.

B2B 121

B2B Software Social Media Survey 121

Convince & Convert

MARCH 29, 2012

So we need to buy Radian6 or Argyle Social or Involver.” Chris: At the most basic level, and I kind of joke about this, whenever it comes to making the decisions about who gets what, it’s whoever’s credit card is being used to pay the expense report, or whichever paycheck is being used to pay stuff. It is a cipher.

B2B 121

B2B Software Social Media Survey 121

Firebelly

APRIL 9, 2012

Measure Social Media ROI with Google Analytics Social. And with Google’s recent launch of Social Reports, tracking social media ROI just got a little easier. By Debra Donston-Miller As businesses get more sophisticated in their use of social networking, so too are the metrics by which they measure social business ROI.

ROI 188

ROI Social Media Radian6 Metrics 188

Buzz Marketing for Technology

MARCH 1, 2011

So I started looking at the social media analytics space for social technology that can provide real insights. You can read about all of my findings in my post on Monitoring vs. Analytics [Infographic]. Having owned both Radian6 and Networked Insights side by side I realized there was a big difference between “data and insights”.

Radian6 215

Radian6 Data Analytics Applications 215

Webbiquity SMM

SEPTEMBER 12, 2011

Influential voices like Olivier Blanchard and Jacquie McCarnan present formulas and methods for ROI calculation, while Steve Goldman contends that social media ROI can’t be measured in isolation, and Jackie Cohen reports that more than a third of CMOs still have no idea whether or not social media marketing is producing any ROI.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

JANUARY 19, 2012

Radian6 , Alterian SM2 ), or inbound marketing suites (e.g., Yes, you could do this from Google Analytics (GA) as well (in fact, gShift pulls a fair amount of its reporting data from GA) but gShift presents it all in one spot, attractively graphed out. Unlike pure SEO management tools (e.g., site) is helpful.

Software 140

Software Review SM2 Alterian 140

Webbiquity SMM

OCTOBER 5, 2010

Jennifer Laycock reports some fascinating statistics and insights from a HubSpot study, revealing factoids such as: the average Twitter user has about 300 followers and follows 170. Nick Bilton reports on how researchers from Northeastern University and Harvard have analyzed Twitter messages to keep tabs on the nation’s mood.

Tools 207

Tools Twitter Tips Statistics 207

Webbiquity SMM

MARCH 23, 2011

Metrics and reporting. What kind of reporting capabilities does the tool provide? more website traffic driven by social media) and 2) actionable analytics (measures that enable you to determine whether you should do more a specific activity, do less, or do it differently). Geographic/language coverage.

Tools 193

Tools Social Media Sysomos Vocus 193

Waxing UnLyrical

NOVEMBER 1, 2010

SAS provides all of its tools free to universities [link] -- and there is no better analytical tool on the marketplace. His students produced about 15 fabulous measurement reports to non-profits. KDPaine & Partners provides its tool free to qualified courses -- just ask Craig Carroll at UNC.

Class 258

Class Education Metrics Creative Commons 258

Proactive Report

JULY 14, 2010

Advanced analytics that can track campaigns that are spread across multiple channels are an essential part of this strategy. Radian6 is one. And it will be the most exciting conversation business has ever engaged in. Marketwire just acquired Sysomos to do just this.

Sysomos 78

Sysomos Radian6 Case Study Web 2.0 78

Webbiquity SMM

MARCH 27, 2017

3) Radian6 (aka Social Studio). Publish posts across social networks and accounts; analyze trends and sentiment with analytics; monitor brand mentions; and automatically trigger customer service cases and tech support tickets. Identify influencers, collaborate as a team, and build actionable reports. Google Review Count: 331.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Convince & Convert

AUGUST 18, 2010

Lauren Fernandez, Radian6 [link] Nikki Stephan Jay – I like that you took this one step further and included the more appropriate questions versus just listing the wrong ones. In doing so miss the boat how social media performs to build lasting brand relationships rather than “hits&# for the media recap report.

Questions 161

Questions Social Media Consultant Education 161

Convince & Convert

SEPTEMBER 21, 2010

Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. The dominant URL shortener is also the best – in my opinion – at tracking and analytics. Thanks for the Radian6 shout-out!

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Buzz Marketing for Technology

FEBRUARY 9, 2011

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. I looked at dozens of dashboards, and reams of reports. I found a graphic created by Zach Hofer-Shall from Forrester that was similar in concept so I adapted it for this report.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275

Convince & Convert

FEBRUARY 23, 2012

Do you use the same standard reports across all of your brands, or do some brands measure more than others? One of the tools we use is Radian6. We do monthly reporting, and I very much value the analytics side of thing. Eric : Lauren, how do you measure what you’re doing? Lauren : Yes, actually.

Social Media 118

Social Media Adwords B2B Training 118

Techipedia: Tamar Weinberg

MARCH 10, 2010

Having hands-on experience — the much-needed application of your learned skills — is incredible, especially when working alongside brilliant minds and analytical thinkers. Not just a number cruncher but someone who can analyze Google Analytics data and other data to suggest profitable solutions. Creative quant.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JULY 8, 2008

Instead, it’s about contributing, bringing something to the picnic, and doing what Radian6 Marcel LeBrun calls “listening at the point of need.&# Reply Pragya Narang July 9, 2008 at 6:10 am RocSearch, the UK-based research & analytics firm has recently released a research study on Leveraging Social Media for Brands.

Social Media 163

Social Media Marketing Consultant Communities 163

Webbiquity SMM

APRIL 9, 2012

And when you log in to PingTags, you can view analytics like how many people scanned your card and which links they clicked. While it’s no threat to professional monitoring tools like Radian6 , it’s a decent, free, quick-check tool for smaller companies and one-off searches. PeopleBrowsr.

Review 200

Review Tools Social Media Klout 200