Oktopost

MARCH 4, 2024

In this highly competitive and saturated market, SaaS companies must continuously meet their KPIs, drive customers down the B2B funnel, and ensure they stand out from their competition. 60% of B2B SaaS companies reported their biggest marketing problem is a lack of time and resources. What is B2B SaaS Marketing?

B2B 62

B2B Strategy Marketing Case Study 62

Sprout Social

OCTOBER 19, 2023

As the digital market space rapidly evolves, customers are seeking authenticity and human connection from brands like never before. To meet this rising demand, your marketing team needs to be agile, think out of the box and keep up with deadlines—all while operating within limited budgets and constrained team bandwidths.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. And businesses recognize the power of social media in driving tangible results.

B2B 117

B2B Trends Social Media UGC 117

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. billion monthly active users , the platform presents a vast audience for content creators and marketers. Moreover, it generates the second-highest traffic among websites globally.

Metrics 52

Metrics Analytics YouTube Video 52

agora pulse

DECEMBER 23, 2020

Need a good social media marketing book that fuels your learning and your career? Check out 26 top social media marketing books for everyone interested in social media, from newbies to advanced marketers. Social Media Marketing Books for Newbies. Learning the ropes of social media marketing? This book is for you.

Skills 195

Skills Social Media Marketing Influencer 195

Keyhole.co

APRIL 12, 2023

People use tons of hashtags each day, unraveling tons of opportunities to get closer to your leads. That’s why tracking Instagram hashtag analytics can prove to be a game changer while chalking out your content strategy. What is Instagram hashtag analytics? They bring exceptional reach to you. Let’s get started with the basics.

Hashtag 52

Hashtag Analytics Instagram Sentiment 52

Oktopost

FEBRUARY 29, 2024

Social selling has emerged as a powerful strategy for B2B organizations to engage with prospects, build relationships, and drive sales. To effectively gauge the success of social selling initiatives, you need to employ robust analytics and track your prospects as they move through your sales funnel.

ROI 62

ROI B2B Organization Platform 62

Keyhole.co

MARCH 20, 2024

As a B2B marketer, if you’re ignoring LinkedIn, you could be missing out on vital opportunities to connect with your audience and generate new leads. It’s no wonder why 40% of B2B marketers say that LinkedIn is the most effective channel for finding and converting high-quality leads.

LinkedIn 52

LinkedIn Tools B2B Price 52

Sprout Social

FEBRUARY 17, 2022

And while it’s an effective tool for marketers to engage their subscribers—most will agree it’s a time-consuming task. Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient. Nurturing leads to a sale.

Template 132

Template Templates Marketing Sample 132

Keyhole.co

FEBRUARY 9, 2024

Its marketing potential is immensely high, given the number of active users it has. Why wouldn’t you want to market your business on the biggest social media platform out there? What is Facebook marketing? Facebook marketing creates awareness and promotes a company or individual via the platform.

Strategy 52

Strategy Facebook Marketing Groups 52

Hootsuite

MARCH 2, 2023

Whether it’s for frequently asked questions , shipping information, promotional offers, or your extended family asking when you’ll get married. Whether it’s for frequently asked questions , shipping information, promotional offers, or your extended family asking when you’ll get married. Well, thank goodness you found this article.

Social Media 131

Social Media How To Discount FAQ 131

Oktopost

MAY 2, 2021

For most B2B marketers in 2021, content is changing. Video content on YouTube has become more essential to successful marketing campaigns than ever before. Ranking higher on YouTube spells more leads for marketers and makes your content production efforts worth it. . Why Use YouTube for B2B Marketing?

B2B 132

B2B SEO YouTube Tools 132

Sprout Social

NOVEMBER 22, 2022

Starting your own social media marketing agency. Starting your own social media marketing agency. Here are five tips for starting your own social media marketing agency: 1. Tailoring your niche will help you define your service offerings and your potential clientele. Define your niche and services. Set your pricing.

Social Media 99

Social Media How To Marketing Price 99

Keyhole.co

FEBRUARY 23, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Let’s dive in. Tailor your measurement strategy to your goals.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Oktopost

SEPTEMBER 21, 2023

With sales reps only having 5% of a customer’s time during their B2B buying journey, they have no choice but to pull out all the stops to get customers’ attention. The B2B sales process has changed, and digitalization has rendered traditional in-person sales methods (such as door-to-door and cold calling) outdated.

Examples 62

Examples B2B ROI Analytics 62

Keyhole.co

FEBRUARY 29, 2024

Social media is constantly evolving, making it challenging to keep up with the latest analytics and metrics worth tracking. We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Let’s dive in. Tailor your measurement strategy to your goals.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

APRIL 2, 2024

Consistently marketing on social media can help your brand generate wide exposure and high-value leads. But, as with any marketing channel, showing up without a strategy can be fruitless. For example, if you’re the CEO of a new startup company, you might be looking to generate leads to market free trials.

Metrics 52

Metrics Sentiment Analysis Influencer 52

Hootsuite

FEBRUARY 18, 2020

Social media lead generation is part of every marketer’s strategy—whether they know it or not. For marketers ready to move beyond brand awareness and engagement, social media lead generation is a good next step. Collecting leads on social media will help you find people interested in your company.

Social Media 145

Social Media How To HootSuite Discount 145

Keyhole.co

JANUARY 18, 2024

And behind this apparent miracle is a stroke of online marketing genius. This shows how successfully the Quenchers have been marketed as a desirable symbol of prestige. With the help of some market research and influencer tracking , Stanley gained significant online traction despite operating in a relatively niche market.

Influencer 59

Influencer Social Media Strategy Marketing 59

Keyhole.co

JANUARY 9, 2024

LinkedIn has emerged as a powerful platform for content marketing, particularly for B2B marketers. As one of a company’s content marketing managers, it can be easy to let such tasks fall through the cracks. Why track LinkedIn analytics? Tracking LinkedIn analytics is essential for several reasons.

Metrics 52

Metrics LinkedIn Analytics Sentiment 52

Social Media Strategies Summit

JANUARY 5, 2022

An effective, well-planned Instagram strategy is needed to drive real results. When done right, Instagram marketing can benefit your small business in several ways. And finally, since Instagram is predominantly a visual platform, it offers small businesses many opportunities to get creative. To generate leads and sales.

Small Business 202

Small Business Instagram Platform How To 202

Oktopost

OCTOBER 28, 2021

Looking for B2B leads on social media? To be successful in today’s B2B sales environment, having a strong social selling strategy is paramount to your company’s ability to drive results and generate ROI. The goal with this strategy is not overnight success that leads to an immediate sale.

Tools 144

Tools B2B Price ROI 144

Sprout Social

JULY 19, 2023

Driving conversion through compelling video is a common goal in social media video marketing. Along with static posts, brands have increased their focus on 5-15 second video, a 51% increase compared to 2022. A strong conversion rate is a quantifiable way to make a case for more video resources.

Conversation 90

Conversation Video Tips Embedding 90

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

Analytics 89

Analytics Social Media How To Analysis 89

Keyhole.co

MAY 25, 2022

In fact, marketers use social data for various purposes. Studies have shown that 56% of marketers use social data for understanding their audience. Studies have shown that 56% of marketers use social data for understanding their audience. What is Social Media Analytics? Social media analytics vs web analytics.

Analytics 52

Analytics Social Media ROI Metrics 52

Your Escape From 9 to 5

JUNE 27, 2022

As businesses, it’s important that we know how to tap into this raw data and how it can be used to inform our marketing practices. That’s why today I’m going to show you 8 ways you can start using the data right in front of you to better your marketing efforts. 8 Ways Data Can Improve Your Marketing Today.

Data 74

Data Marketing ROI Notification 74

Keyhole.co

MAY 11, 2023

Instagram has become a go-to platform for brands looking to reach a wider audience, build their brand, and drive sales. That’s why having a solid Instagram marketing strategy is essential for success. What is Instagram marketing and why do I need it? The app has become an essential marketing tool for any business.

Instagram 52

Instagram Strategy Marketing Hashtag 52

Sprout Social

MARCH 16, 2020

With over 660 million registered professionals , LinkedIn is the largest resource for B2B marketers to tap into. The right LinkedIn marketing strategy can work wonders for your personal brand and eventually, your business too. Why LinkedIn marketing? But why market on LinkedIn in the first place? Let’s begin.

LinkedIn 141

LinkedIn Tips Marketing B2B 141

Keyhole.co

MARCH 2, 2023

Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market. We’ve put together a guide to the industry’s three most important social media marketing tools.

Social Media 52

Social Media Tools HootSuite Marketing 52

Koka Sexton

JUNE 18, 2023

Explore different ways to generate leads! Let’s delve into how to create effective campaigns and generate quality leads to maximize the success of your business. Introduction Lead generation is a process of acquiring interested prospects and turning them into leads for your business.

Discount 59

Discount eBook Campaign Process 59

Oktopost

APRIL 22, 2019

It’s hard to deny that it is the biggest marketing concern in 2019. Especially, for lead generation. Especially, for B2B and Considered Purchase marketing. digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. Attribution.

Software 101

Software Marketing Analytics B2B 101

Webbiquity SMM

JUNE 17, 2014

Much has been written about how the internet in general, and the explosion of content marketing in particular, has changed the nature of b2b marketing. In less than a generation, information has gone from being scarce to overabundant. How should b2b marketers adjust their strategies to keep up with this evolution?

B2B 219

B2B Strategy Marketing Metrics 219

Hootsuite

MAY 3, 2023

In addition to understanding the latest market trends and knowing your way around numbers, you also need to be a savvy marketer. And if you want to keep your client pipeline full, you need to know how to generate leads in real estate. real estate lead generation ideas.

Real Estate 93

Real Estate Tips How To Hashtag 93

Keyhole.co

MARCH 4, 2023

It can be difficult to link your marketing spend back to calculating influencer marketing ROI. Unless you’ve been living under a rock or haven’t been actively participating in the digital world, you have no excuse whatsoever to not be familiarized with one of the most effective and accessible marketing strategies to date.

ROI 52

ROI Influencer Marketing Campaign 52

Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. This, coupled with an exceptional customer experience, ultimately drives customer acquisition and retention to fuel your business growth. What is brand experience?

Brands 114

Brands Sentiment How To Analysis 114

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? Social media analytics.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Social marketing can benefit retailers at every stage of the sales funnel. How to use social media marketing for retail to get more sales. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media.

Retail 104

Retail Social Media Brands Tips 104